Multiunit organization and multimarket strategy:
A conspicuous feature of the modern economy is the multitude of multiunit systems that operate in several markets - an organizational form that arguably rivals the M-form as the 20th century's most successful. Research traditions studying multiunit systems include the multimarket perspective, w...
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Other Authors: | , |
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Format: | eBook |
Language: | English |
Published: |
Bingley, U.K.
Emerald
2001
|
Series: | Advances in strategic management
v. 18 |
Links: | https://doi.org/10.1016/S0742-3322(2001)18 |
Summary: | A conspicuous feature of the modern economy is the multitude of multiunit systems that operate in several markets - an organizational form that arguably rivals the M-form as the 20th century's most successful. Research traditions studying multiunit systems include the multimarket perspective, which has used commitment and mutual forbearance theory, and the multiunit perspective, which has used learning and knowledge transfer theory. These perspectives are interdisciplinary, but to date there has been little direct interaction among them. This text aims to bring these areas together, discussing such things as: examining how variation in firm capabilities affects the co-ordination of branches and thus their forbearance or transfer of routines; bridging theories of market conduct and internal behaviour to explore how knowledge about markets and competitor behaviour is transferred among organizational units; making a theory of contingent multiunit or single-unit competitive advantage that can account for the coexistence of these organizational forms in many markets; and examining the effects of firm contacts in alliances or technological fields on their competitive behaviours. |
Physical Description: | 1 Online-Ressource (x, 408 Seiten) |
ISBN: | 9781849500807 (electronic bk.) : |
ISSN: | 0742-3322 |
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spelling | Multiunit organization and multimarket strategy edited by Joel A.C. Baum, Henrich R. Greve Bingley, U.K. Emerald 2001 1 Online-Ressource (x, 408 Seiten) txt c cr Advances in strategic management 0742-3322 v. 18 A conspicuous feature of the modern economy is the multitude of multiunit systems that operate in several markets - an organizational form that arguably rivals the M-form as the 20th century's most successful. Research traditions studying multiunit systems include the multimarket perspective, which has used commitment and mutual forbearance theory, and the multiunit perspective, which has used learning and knowledge transfer theory. These perspectives are interdisciplinary, but to date there has been little direct interaction among them. This text aims to bring these areas together, discussing such things as: examining how variation in firm capabilities affects the co-ordination of branches and thus their forbearance or transfer of routines; bridging theories of market conduct and internal behaviour to explore how knowledge about markets and competitor behaviour is transferred among organizational units; making a theory of contingent multiunit or single-unit competitive advantage that can account for the coexistence of these organizational forms in many markets; and examining the effects of firm contacts in alliances or technological fields on their competitive behaviours. Baum, Joel A. C. Greve, Henrich R. Erscheint auch als Druck-Ausgabe 9780762307210 |
spellingShingle | Multiunit organization and multimarket strategy |
title | Multiunit organization and multimarket strategy |
title_auth | Multiunit organization and multimarket strategy |
title_exact_search | Multiunit organization and multimarket strategy |
title_full | Multiunit organization and multimarket strategy edited by Joel A.C. Baum, Henrich R. Greve |
title_fullStr | Multiunit organization and multimarket strategy edited by Joel A.C. Baum, Henrich R. Greve |
title_full_unstemmed | Multiunit organization and multimarket strategy edited by Joel A.C. Baum, Henrich R. Greve |
title_short | Multiunit organization and multimarket strategy |
title_sort | multiunit organization and multimarket strategy |
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