The Wiley Blackwell encyclopedia of consumption and consumer studies:

"With entries detailing key concepts, persons, and approaches, The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies provides definitive coverage of a field that has grown dramatically in scope and popularity around the world over the last two decades. Includes over 200 A-Z entri...

Ausführliche Beschreibung

Gespeichert in:
Bibliographische Detailangaben
Weitere beteiligte Personen: Cook, Daniel Thomas 1961- (MitwirkendeR), Ryan, J. Michael (MitwirkendeR)
Format: Elektronisch E-Book
Sprache:Englisch
Veröffentlicht: Chichester, West Sussex New York, NY Wiley-Blackwell 2015
Schlagwörter:
Links:https://learning.oreilly.com/library/view/-/9781118783184/?ar
Zusammenfassung:"With entries detailing key concepts, persons, and approaches, The Wiley Blackwell Encyclopedia of Consumption and Consumer Studies provides definitive coverage of a field that has grown dramatically in scope and popularity around the world over the last two decades. Includes over 200 A-Z entries varying in length from 500 to 5,000 words, with a list of suggested readings for each entry and cross-references, as well as a lexicon by category, a timeline, and an introduction by the co-editors Brings together the latest research and theories in the field from international contributors across a range of disciplines, from sociology, cultural studies, and advertising to anthropology, business, and consumer behavior Assembles clear and concise expert information for scholars, researchers, and students at all levels Available as an online platform with interactive cross-referencing links and powerful searching and browsing capabilities within the work and across Wiley's comprehensive online reference collection or as a single volume in print "--
"Provides definitive coverage of consumer studies with entries that define and explain key concepts, persons, and approaches"--
Beschreibung:Includes bibliographical references and index. - Print version record and CIP data provided by publisher; resource not viewed
Umfang:1 Online-Ressource (xxviii, 612 Seiten) illustrations
ISBN:9781118989463
1118989465
9781118783160
1118783166
9781118783184
1118783182