Revenue operations: a new way to align sales & marketing, monetize data, and ignite growth
Growing a business in the twenty-first century has become a capital intensive and data-driven team sport. In Revenue Operations, an accomplished team of practitioners, academics, and experts provide a proven system for aligning revenue teams and unlocking growth. With Revenue Operations, you'll...
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Main Authors: | , |
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Other Authors: | |
Format: | Electronic eBook |
Language: | English |
Published: |
[Place of publication not identified]
Ascent Audio
2022
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Edition: | [First edition]. |
Subjects: | |
Links: | https://learning.oreilly.com/library/view/-/9781663720672/?ar https://learning.oreilly.com/library/view/~/9781663720672/?ar |
Summary: | Growing a business in the twenty-first century has become a capital intensive and data-driven team sport. In Revenue Operations, an accomplished team of practitioners, academics, and experts provide a proven system for aligning revenue teams and unlocking growth. With Revenue Operations, you'll understand what it takes to successfully transition to the new system of growth without killing your existing business. By listening to this book you will find: - Real-world case studies and personal experiences from executives across an array of businesses. - The six core elements of a system for managing your commercial operations, digital selling infrastructure, and customer data assets. - Nine building-blocks that connect the dots across your sales and marketing technology ecosystem. - The skills and tools that next generation growth leaders will need to chart the roadmap for a successful career in any growth discipline for the next twenty-five years. As a perfectly balanced combination of academic insight and data-driven application, this book belongs on the bookshelves of anyone responsible for driving revenue and growth. |
Item Description: | Online resource; title from title details screen (O'Reilly, viewed July 12, 2022) |
Physical Description: | 1 Online-Ressource (1 audio file (12 hr., 17 min.)) |
ISBN: | 9781663720672 1663720673 |
Staff View
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spelling | Diorio, Stephen G. VerfasserIn aut Revenue operations a new way to align sales & marketing, monetize data, and ignite growth Stephen G. Diorio, Chris K. Hummel [First edition]. [Place of publication not identified] Ascent Audio 2022 1 Online-Ressource (1 audio file (12 hr., 17 min.)) Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Online resource; title from title details screen (O'Reilly, viewed July 12, 2022) Growing a business in the twenty-first century has become a capital intensive and data-driven team sport. In Revenue Operations, an accomplished team of practitioners, academics, and experts provide a proven system for aligning revenue teams and unlocking growth. With Revenue Operations, you'll understand what it takes to successfully transition to the new system of growth without killing your existing business. By listening to this book you will find: - Real-world case studies and personal experiences from executives across an array of businesses. - The six core elements of a system for managing your commercial operations, digital selling infrastructure, and customer data assets. - Nine building-blocks that connect the dots across your sales and marketing technology ecosystem. - The skills and tools that next generation growth leaders will need to chart the roadmap for a successful career in any growth discipline for the next twenty-five years. As a perfectly balanced combination of academic insight and data-driven application, this book belongs on the bookshelves of anyone responsible for driving revenue and growth. Revenue Selling Revenus de l'État Vente selling Downloadable audio books Audiobooks Livres audio Rowat, Graham ErzählerIn nrt Hummel, Chris K. VerfasserIn aut |
spellingShingle | Diorio, Stephen G. Hummel, Chris K. Revenue operations a new way to align sales & marketing, monetize data, and ignite growth Revenue Selling Revenus de l'État Vente selling Downloadable audio books Audiobooks Livres audio |
title | Revenue operations a new way to align sales & marketing, monetize data, and ignite growth |
title_auth | Revenue operations a new way to align sales & marketing, monetize data, and ignite growth |
title_exact_search | Revenue operations a new way to align sales & marketing, monetize data, and ignite growth |
title_full | Revenue operations a new way to align sales & marketing, monetize data, and ignite growth Stephen G. Diorio, Chris K. Hummel |
title_fullStr | Revenue operations a new way to align sales & marketing, monetize data, and ignite growth Stephen G. Diorio, Chris K. Hummel |
title_full_unstemmed | Revenue operations a new way to align sales & marketing, monetize data, and ignite growth Stephen G. Diorio, Chris K. Hummel |
title_short | Revenue operations |
title_sort | revenue operations a new way to align sales marketing monetize data and ignite growth |
title_sub | a new way to align sales & marketing, monetize data, and ignite growth |
topic | Revenue Selling Revenus de l'État Vente selling Downloadable audio books Audiobooks Livres audio |
topic_facet | Revenue Selling Revenus de l'État Vente selling Downloadable audio books Audiobooks Livres audio |
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