Gorillas can dance: lessons from Microsoft and other corporations on partnering with startups
"Faced with disruption brought about by digitalization, multinational corporations are realizing the value of partnering with external actors--including start-ups. However, while established corporations and start-ups do have complementary capabilities that could result in win-win collaboration...
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
Hoboken, New Jersey
John Wiley & Sons, Inc.
[2022]
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| Schlagwörter: | |
| Links: | https://learning.oreilly.com/library/view/-/9781119823582/?ar |
| Zusammenfassung: | "Faced with disruption brought about by digitalization, multinational corporations are realizing the value of partnering with external actors--including start-ups. However, while established corporations and start-ups do have complementary capabilities that could result in win-win collaboration, they often find that developing productive partnerships is not straightforward. The very thing that attracts them to each other -- their significant differences -- also makes it difficult to work together. There, the partnering process must be approached not only enthusiastically but thoughtfully, by addressing these systemic asymmetries through focusing on the three pillars of synergy, interface, and exemplar. In this book, drawing upon over a decade of research in multiple locations -- including China, German, India, Israel, Kenya, South Africa, UK and US -- Professor Shameen Prashantham provides guidance on how corporations and startups can build mutual beneficial partnerships. Using examples such as Microsoft and several others including AB InBev, Bayer, BMW, Coca Cola, IBM, Intel, Nissan (Infiniti), SAP, Unilever and Walmart, among others, Gorillas Can Dance discussed the "why", "how", and "where" of corporation-startup up partnering. Readers will learn that to succeed in the age of digital disruption, companies need to develop entrepreneurial, collaborative, and global mindsets"-- |
| Beschreibung: | Includes bibliographical references and index. - Description based on online resource; title from digital title page (viewed on October 07, 2021) |
| Umfang: | 1 Online-Ressource (lxv, 302 Seiten) illustrations (some color) |
| ISBN: | 9781119823605 1119823609 9781119823599 1119823595 9781119823582 |
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| spelling | Prashantham, Shameen VerfasserIn aut Gorillas can dance lessons from Microsoft and other corporations on partnering with startups Shameen Prashantham Hoboken, New Jersey John Wiley & Sons, Inc. [2022] 1 Online-Ressource (lxv, 302 Seiten) illustrations (some color) Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Includes bibliographical references and index. - Description based on online resource; title from digital title page (viewed on October 07, 2021) "Faced with disruption brought about by digitalization, multinational corporations are realizing the value of partnering with external actors--including start-ups. However, while established corporations and start-ups do have complementary capabilities that could result in win-win collaboration, they often find that developing productive partnerships is not straightforward. The very thing that attracts them to each other -- their significant differences -- also makes it difficult to work together. There, the partnering process must be approached not only enthusiastically but thoughtfully, by addressing these systemic asymmetries through focusing on the three pillars of synergy, interface, and exemplar. In this book, drawing upon over a decade of research in multiple locations -- including China, German, India, Israel, Kenya, South Africa, UK and US -- Professor Shameen Prashantham provides guidance on how corporations and startups can build mutual beneficial partnerships. Using examples such as Microsoft and several others including AB InBev, Bayer, BMW, Coca Cola, IBM, Intel, Nissan (Infiniti), SAP, Unilever and Walmart, among others, Gorillas Can Dance discussed the "why", "how", and "where" of corporation-startup up partnering. Readers will learn that to succeed in the age of digital disruption, companies need to develop entrepreneurial, collaborative, and global mindsets"-- New business enterprises Partnership Success in business Nouvelles entreprises Succès dans les affaires 9781119823582 Erscheint auch als Druck-Ausgabe 9781119823582 |
| spellingShingle | Prashantham, Shameen Gorillas can dance lessons from Microsoft and other corporations on partnering with startups New business enterprises Partnership Success in business Nouvelles entreprises Succès dans les affaires |
| title | Gorillas can dance lessons from Microsoft and other corporations on partnering with startups |
| title_auth | Gorillas can dance lessons from Microsoft and other corporations on partnering with startups |
| title_exact_search | Gorillas can dance lessons from Microsoft and other corporations on partnering with startups |
| title_full | Gorillas can dance lessons from Microsoft and other corporations on partnering with startups Shameen Prashantham |
| title_fullStr | Gorillas can dance lessons from Microsoft and other corporations on partnering with startups Shameen Prashantham |
| title_full_unstemmed | Gorillas can dance lessons from Microsoft and other corporations on partnering with startups Shameen Prashantham |
| title_short | Gorillas can dance |
| title_sort | gorillas can dance lessons from microsoft and other corporations on partnering with startups |
| title_sub | lessons from Microsoft and other corporations on partnering with startups |
| topic | New business enterprises Partnership Success in business Nouvelles entreprises Succès dans les affaires |
| topic_facet | New business enterprises Partnership Success in business Nouvelles entreprises Succès dans les affaires |
| work_keys_str_mv | AT prashanthamshameen gorillascandancelessonsfrommicrosoftandothercorporationsonpartneringwithstartups |