Woo, wow, and win: service design, strategy, and the art of customer delight
Woo, Wow, and Win reveals the importance of designing your company around service, and offers clear, practical strategies based on the idea that the design of services is markedly different than manufacturing. Bestselling authors and business experts Thomas A. Stewart and Patricia O'Connell con...
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Weitere beteiligte Personen: | , |
Format: | Elektronisch E-Book |
Sprache: | Englisch |
Veröffentlicht: |
Minneapolis, Minn.
Highbridge Audio
℗2016
|
Ausgabe: | Unabridged. |
Schlagwörter: | |
Links: | https://learning.oreilly.com/library/view/-/9781681684062/?ar |
Zusammenfassung: | Woo, Wow, and Win reveals the importance of designing your company around service, and offers clear, practical strategies based on the idea that the design of services is markedly different than manufacturing. Bestselling authors and business experts Thomas A. Stewart and Patricia O'Connell contend that most companies, both digital and brick-and-mortar, B2B or B2C; are not designed for service-to provide an experience that matches a customer's expectations with every interaction and serves the company's needs. When customers have more choices than ever before, study after study reveals that it's the experience that makes the difference. To provide great experiences that keep customers coming back, businesses must design their services with as much care as their products. Innovative yet grounded in real world examples, Woo, Wow, and Win is the key strategy for winning customers-and keeping them. |
Beschreibung: | Downloadable audio file |
Umfang: | 1 Online-Ressource (8 hr., 44 min.) |
ISBN: | 9781681684062 1681684063 |
Internformat
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Datensatz im Suchindex
DE-BY-TUM_katkey | ZDB-30-ORH-072487690 |
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adam_text | |
any_adam_object | |
author | Stewart, Thomas A. |
author2 | O'Connell, Patricia Chamberlain, Mike |
author2_role | ctb nrt |
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author_corporate | HighBridge Audio (Firm) |
author_corporate_role | ctb |
author_facet | Stewart, Thomas A. O'Connell, Patricia Chamberlain, Mike HighBridge Audio (Firm) |
author_role | aut |
author_sort | Stewart, Thomas A. |
author_variant | t a s ta tas |
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bvnumber | localTUM |
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dewey-full | 658.8/12 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/12 |
dewey-search | 658.8/12 |
dewey-sort | 3658.8 212 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
edition | Unabridged. |
format | Electronic eBook |
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spelling | Stewart, Thomas A. VerfasserIn aut Woo, wow, and win service design, strategy, and the art of customer delight Thomas A. Stewart and Patricia O'Connell Unabridged. Minneapolis, Minn. Highbridge Audio ℗2016 1 Online-Ressource (8 hr., 44 min.) Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Downloadable audio file Woo, Wow, and Win reveals the importance of designing your company around service, and offers clear, practical strategies based on the idea that the design of services is markedly different than manufacturing. Bestselling authors and business experts Thomas A. Stewart and Patricia O'Connell contend that most companies, both digital and brick-and-mortar, B2B or B2C; are not designed for service-to provide an experience that matches a customer's expectations with every interaction and serves the company's needs. When customers have more choices than ever before, study after study reveals that it's the experience that makes the difference. To provide great experiences that keep customers coming back, businesses must design their services with as much care as their products. Innovative yet grounded in real world examples, Woo, Wow, and Win is the key strategy for winning customers-and keeping them. Business Affaires businesses (business enterprises) BUSINESS & ECONOMICS ; General Business (OCoLC)fst00842262 Downloadable audio books Audiobooks (OCoLC)fst01726208 Audiobooks Livres audio O'Connell, Patricia MitwirkendeR ctb Chamberlain, Mike ErzählerIn nrt HighBridge Audio (Firm) MitwirkendeR ctb |
spellingShingle | Stewart, Thomas A. Woo, wow, and win service design, strategy, and the art of customer delight Business Affaires businesses (business enterprises) BUSINESS & ECONOMICS ; General Business (OCoLC)fst00842262 Downloadable audio books Audiobooks (OCoLC)fst01726208 Audiobooks Livres audio |
subject_GND | (OCoLC)fst00842262 (OCoLC)fst01726208 |
title | Woo, wow, and win service design, strategy, and the art of customer delight |
title_auth | Woo, wow, and win service design, strategy, and the art of customer delight |
title_exact_search | Woo, wow, and win service design, strategy, and the art of customer delight |
title_full | Woo, wow, and win service design, strategy, and the art of customer delight Thomas A. Stewart and Patricia O'Connell |
title_fullStr | Woo, wow, and win service design, strategy, and the art of customer delight Thomas A. Stewart and Patricia O'Connell |
title_full_unstemmed | Woo, wow, and win service design, strategy, and the art of customer delight Thomas A. Stewart and Patricia O'Connell |
title_short | Woo, wow, and win |
title_sort | woo wow and win service design strategy and the art of customer delight |
title_sub | service design, strategy, and the art of customer delight |
topic | Business Affaires businesses (business enterprises) BUSINESS & ECONOMICS ; General Business (OCoLC)fst00842262 Downloadable audio books Audiobooks (OCoLC)fst01726208 Audiobooks Livres audio |
topic_facet | Business Affaires businesses (business enterprises) BUSINESS & ECONOMICS ; General Downloadable audio books Audiobooks Livres audio |
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