Ai for marketing and product innovation: powerful new tools for predicting trends, connecting with customers, and closing sales
Get on board the next massive marketing revolutionAI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML)-twin technologies that stand poised to revolutionize the way we sell. The future is here,...
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| Weitere beteiligte Personen: | , , |
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
New York
Gildan Audio
℗2019
|
| Ausgabe: | Unabridged. |
| Schlagwörter: | |
| Links: | https://learning.oreilly.com/library/view/-/9781469073453/?ar |
| Zusammenfassung: | Get on board the next massive marketing revolutionAI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML)-twin technologies that stand poised to revolutionize the way we sell. The future is here, and we are in the thick of it; AI and ML are already in our lives every day, whether we know it or not. The technology continues to evolve and grow, but the capabilities that make these tools world-changing for marketers are already here-whether we use them or not. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to show you the "how": How do we use AI and ML in ways that speak to the human spirit' How to we translate cold technological innovation into creative tools that forge deep human connections' Written by a team of experts at the intersection of neuroscience, technology, and marketing, this book shows you the ins and outs of these groundbreaking technological tools. |
| Beschreibung: | Downloadable audio file |
| Umfang: | 1 Online-Ressource (6 hr., 53 min.) |
| ISBN: | 1469073455 9781469073453 |
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| spelling | Pradeep, A. K. VerfasserIn aut Ai for marketing and product innovation powerful new tools for predicting trends, connecting with customers, and closing sales A.K. Pradeep, Andrew Appel and Stan Sthanunathan Unabridged. New York Gildan Audio ℗2019 1 Online-Ressource (6 hr., 53 min.) Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Downloadable audio file Get on board the next massive marketing revolutionAI for Marketing and Product Innovation offers creatives and marketing professionals a non-tech guide to artificial intelligence (AI) and machine learning (ML)-twin technologies that stand poised to revolutionize the way we sell. The future is here, and we are in the thick of it; AI and ML are already in our lives every day, whether we know it or not. The technology continues to evolve and grow, but the capabilities that make these tools world-changing for marketers are already here-whether we use them or not. This book helps you lean into the curve and take advantage of AI's unparalleled and rapidly expanding power. More than a simple primer on the technology, this book goes beyond the "what" to show you the "how": How do we use AI and ML in ways that speak to the human spirit' How to we translate cold technological innovation into creative tools that forge deep human connections' Written by a team of experts at the intersection of neuroscience, technology, and marketing, this book shows you the ins and outs of these groundbreaking technological tools. Computers Ordinateurs computers COMPUTERS ; General Computers (OCoLC)fst00872776 Downloadable audio books Audiobooks (OCoLC)fst01726208 Audiobooks Livres audio Sthanunathan, Stan MitwirkendeR ctb Appel, Andrew MitwirkendeR ctb Rowat, Graham ErzählerIn nrt Gildan Media. MitwirkendeR ctb |
| spellingShingle | Pradeep, A. K. Ai for marketing and product innovation powerful new tools for predicting trends, connecting with customers, and closing sales Computers Ordinateurs computers COMPUTERS ; General Computers (OCoLC)fst00872776 Downloadable audio books Audiobooks (OCoLC)fst01726208 Audiobooks Livres audio |
| subject_GND | (OCoLC)fst00872776 (OCoLC)fst01726208 |
| title | Ai for marketing and product innovation powerful new tools for predicting trends, connecting with customers, and closing sales |
| title_auth | Ai for marketing and product innovation powerful new tools for predicting trends, connecting with customers, and closing sales |
| title_exact_search | Ai for marketing and product innovation powerful new tools for predicting trends, connecting with customers, and closing sales |
| title_full | Ai for marketing and product innovation powerful new tools for predicting trends, connecting with customers, and closing sales A.K. Pradeep, Andrew Appel and Stan Sthanunathan |
| title_fullStr | Ai for marketing and product innovation powerful new tools for predicting trends, connecting with customers, and closing sales A.K. Pradeep, Andrew Appel and Stan Sthanunathan |
| title_full_unstemmed | Ai for marketing and product innovation powerful new tools for predicting trends, connecting with customers, and closing sales A.K. Pradeep, Andrew Appel and Stan Sthanunathan |
| title_short | Ai for marketing and product innovation |
| title_sort | ai for marketing and product innovation powerful new tools for predicting trends connecting with customers and closing sales |
| title_sub | powerful new tools for predicting trends, connecting with customers, and closing sales |
| topic | Computers Ordinateurs computers COMPUTERS ; General Computers (OCoLC)fst00872776 Downloadable audio books Audiobooks (OCoLC)fst01726208 Audiobooks Livres audio |
| topic_facet | Computers Ordinateurs computers COMPUTERS ; General Downloadable audio books Audiobooks Livres audio |
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