The Right Way to Mix and Match Your Customers:

Companies that experience big fluctuations in demand can incur significant costs: overtime and lost sales when demand is too high, and idle capacity and excess inventory when demand slumps. But it's possible to better manage this variability by looking at one's customer list as a portfolio...

Ausführliche Beschreibung

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Bibliographische Detailangaben
Beteiligte Personen: Schmidt, William (VerfasserIn), Osadchiy, Nikolay (VerfasserIn), Wu, Jing (VerfasserIn)
Körperschaft: Safari, an O'Reilly Media Company (MitwirkendeR)
Format: Elektronisch E-Book
Sprache:Englisch
Veröffentlicht: [Erscheinungsort nicht ermittelbar] MIT Sloan Management Review 2021
Ausgabe:1st edition.
Links:https://learning.oreilly.com/library/view/-/53863MIT62409/?ar
Zusammenfassung:Companies that experience big fluctuations in demand can incur significant costs: overtime and lost sales when demand is too high, and idle capacity and excess inventory when demand slumps. But it's possible to better manage this variability by looking at one's customer list as a portfolio and targeting new customers whose demand patterns are complementary to those of existing customers.
Beschreibung:Online resource; Title from title page (viewed May 17, 2021)
Umfang:1 Online-Ressource (5 Seiten)