APA (7th ed.) Citation

Schmidt, W., Osadchiy, N., & Wu, J. (2021). The Right Way to Mix and Match Your Customers (1st edition.). MIT Sloan Management Review.

Chicago Style (17th ed.) Citation

Schmidt, William, Nikolay Osadchiy, and Jing Wu. The Right Way to Mix and Match Your Customers. 1st edition. [Erscheinungsort nicht ermittelbar]: MIT Sloan Management Review, 2021.

MLA (9th ed.) Citation

Schmidt, William, et al. The Right Way to Mix and Match Your Customers. 1st edition. MIT Sloan Management Review, 2021.