Stop, think, go, do: how typography & graphic design influence behavior
This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. The book is packed with arresting imagery from around the world that influences human behaviour.
Gespeichert in:
Beteilige Person: | |
---|---|
Weitere beteiligte Personen: | |
Format: | Elektronisch E-Book |
Sprache: | Englisch |
Veröffentlicht: |
Beverly, Mass.
Rockport Publishers
2012
|
Schlagwörter: | |
Links: | https://learning.oreilly.com/library/view/-/9781592537662/?ar |
Zusammenfassung: | This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. The book is packed with arresting imagery from around the world that influences human behaviour. |
Beschreibung: | Print version record |
Umfang: | 1 Online-Ressource (222 Seiten) illustrations, facsimiles |
ISBN: | 9781610583893 1610583892 9781592537662 |
Internformat
MARC
LEADER | 00000cam a22000002 4500 | ||
---|---|---|---|
001 | ZDB-30-ORH-047645474 | ||
003 | DE-627-1 | ||
005 | 20240228115046.0 | ||
007 | cr uuu---uuuuu | ||
008 | 191023s2012 xx |||||o 00| ||eng c | ||
020 | |a 9781610583893 |c electronic bk. |9 978-1-61058-389-3 | ||
020 | |a 1610583892 |c electronic bk. |9 1-61058-389-2 | ||
020 | |a 9781592537662 |9 978-1-59253-766-2 | ||
035 | |a (DE-627-1)047645474 | ||
035 | |a (DE-599)KEP047645474 | ||
035 | |a (ORHE)9781592537662 | ||
035 | |a (DE-627-1)047645474 | ||
040 | |a DE-627 |b ger |c DE-627 |e rda | ||
041 | |a eng | ||
072 | 7 | |a DES |2 bisacsh | |
082 | 0 | |a 686.2/2 |2 23 | |
100 | 1 | |a Heller, Steven |e VerfasserIn |4 aut | |
245 | 1 | 0 | |a Stop, think, go, do |b how typography & graphic design influence behavior |c Steven Heller & Mirko Ilić |
264 | 1 | |a Beverly, Mass. |b Rockport Publishers |c 2012 | |
300 | |a 1 Online-Ressource (222 Seiten) |b illustrations, facsimiles | ||
336 | |a Text |b txt |2 rdacontent | ||
337 | |a Computermedien |b c |2 rdamedia | ||
338 | |a Online-Ressource |b cr |2 rdacarrier | ||
500 | |a Print version record | ||
520 | |a This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. The book is packed with arresting imagery from around the world that influences human behaviour. | ||
546 | |a English. | ||
650 | 0 | |a Graphic design (Typography) |x Social aspects | |
650 | 0 | |a Graphic design (Typography) |x History |y 21st century | |
650 | 0 | |a Graphic arts |x Social aspects | |
650 | 0 | |a Graphic arts |x History |y 21st century | |
650 | 0 | |a Commercial art |x Social aspects | |
650 | 0 | |a Commercial art |x History |y 21st century | |
650 | 4 | |a 2000-2099 | |
650 | 4 | |a Arts graphiques ; Aspect social | |
650 | 4 | |a Arts graphiques ; Histoire ; 21e siècle | |
650 | 4 | |a Art publicitaire ; Aspect social | |
650 | 4 | |a Art publicitaire ; Histoire ; 21e siècle | |
650 | 4 | |a DESIGN ; Graphic Arts ; Typography | |
650 | 4 | |a Commercial art | |
650 | 4 | |a Commercial art ; Social aspects | |
650 | 4 | |a Graphic arts | |
650 | 4 | |a Graphic arts ; Social aspects | |
650 | 4 | |a Graphic design (Typography) | |
650 | 4 | |a History | |
700 | 1 | |a Ilić, Mirko |d 1956- |e MitwirkendeR |4 ctb | |
776 | 1 | |z 9781592537662 | |
776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |z 9781592537662 |
966 | 4 | 0 | |l DE-91 |p ZDB-30-ORH |q TUM_PDA_ORH |u https://learning.oreilly.com/library/view/-/9781592537662/?ar |m X:ORHE |x Aggregator |z lizenzpflichtig |3 Volltext |
912 | |a ZDB-30-ORH | ||
912 | |a ZDB-30-ORH | ||
951 | |a BO | ||
912 | |a ZDB-30-ORH | ||
049 | |a DE-91 |
Datensatz im Suchindex
DE-BY-TUM_katkey | ZDB-30-ORH-047645474 |
---|---|
_version_ | 1821494867883196416 |
adam_text | |
any_adam_object | |
author | Heller, Steven |
author2 | Ilić, Mirko 1956- |
author2_role | ctb |
author2_variant | m i mi |
author_facet | Heller, Steven Ilić, Mirko 1956- |
author_role | aut |
author_sort | Heller, Steven |
author_variant | s h sh |
building | Verbundindex |
bvnumber | localTUM |
collection | ZDB-30-ORH |
ctrlnum | (DE-627-1)047645474 (DE-599)KEP047645474 (ORHE)9781592537662 |
dewey-full | 686.2/2 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 686 - Printing and related activities |
dewey-raw | 686.2/2 |
dewey-search | 686.2/2 |
dewey-sort | 3686.2 12 |
dewey-tens | 680 - Manufacture of products for specific uses |
discipline | Handwerk und Gewerbe / Verschiedene Technologien |
format | Electronic eBook |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02554cam a22006372 4500</leader><controlfield tag="001">ZDB-30-ORH-047645474</controlfield><controlfield tag="003">DE-627-1</controlfield><controlfield tag="005">20240228115046.0</controlfield><controlfield tag="007">cr uuu---uuuuu</controlfield><controlfield tag="008">191023s2012 xx |||||o 00| ||eng c</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781610583893</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">978-1-61058-389-3</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1610583892</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">1-61058-389-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781592537662</subfield><subfield code="9">978-1-59253-766-2</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-627-1)047645474</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)KEP047645474</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ORHE)9781592537662</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-627-1)047645474</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-627</subfield><subfield code="b">ger</subfield><subfield code="c">DE-627</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1=" " ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">DES</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">686.2/2</subfield><subfield code="2">23</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Heller, Steven</subfield><subfield code="e">VerfasserIn</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Stop, think, go, do</subfield><subfield code="b">how typography & graphic design influence behavior</subfield><subfield code="c">Steven Heller & Mirko Ilić</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Beverly, Mass.</subfield><subfield code="b">Rockport Publishers</subfield><subfield code="c">2012</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (222 Seiten)</subfield><subfield code="b">illustrations, facsimiles</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">Text</subfield><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">Computermedien</subfield><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">Online-Ressource</subfield><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Print version record</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. The book is packed with arresting imagery from around the world that influences human behaviour.</subfield></datafield><datafield tag="546" ind1=" " ind2=" "><subfield code="a">English.</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Graphic design (Typography)</subfield><subfield code="x">Social aspects</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Graphic design (Typography)</subfield><subfield code="x">History</subfield><subfield code="y">21st century</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Graphic arts</subfield><subfield code="x">Social aspects</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Graphic arts</subfield><subfield code="x">History</subfield><subfield code="y">21st century</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Commercial art</subfield><subfield code="x">Social aspects</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Commercial art</subfield><subfield code="x">History</subfield><subfield code="y">21st century</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">2000-2099</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Arts graphiques ; Aspect social</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Arts graphiques ; Histoire ; 21e siècle</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Art publicitaire ; Aspect social</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Art publicitaire ; Histoire ; 21e siècle</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">DESIGN ; Graphic Arts ; Typography</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Commercial art</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Commercial art ; Social aspects</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Graphic arts</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Graphic arts ; Social aspects</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Graphic design (Typography)</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">History</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Ilić, Mirko</subfield><subfield code="d">1956-</subfield><subfield code="e">MitwirkendeR</subfield><subfield code="4">ctb</subfield></datafield><datafield tag="776" ind1="1" ind2=" "><subfield code="z">9781592537662</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="z">9781592537662</subfield></datafield><datafield tag="966" ind1="4" ind2="0"><subfield code="l">DE-91</subfield><subfield code="p">ZDB-30-ORH</subfield><subfield code="q">TUM_PDA_ORH</subfield><subfield code="u">https://learning.oreilly.com/library/view/-/9781592537662/?ar</subfield><subfield code="m">X:ORHE</subfield><subfield code="x">Aggregator</subfield><subfield code="z">lizenzpflichtig</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-ORH</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-ORH</subfield></datafield><datafield tag="951" ind1=" " ind2=" "><subfield code="a">BO</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-ORH</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-91</subfield></datafield></record></collection> |
id | ZDB-30-ORH-047645474 |
illustrated | Illustrated |
indexdate | 2025-01-17T11:21:12Z |
institution | BVB |
isbn | 9781610583893 1610583892 9781592537662 |
language | English |
open_access_boolean | |
owner | DE-91 DE-BY-TUM |
owner_facet | DE-91 DE-BY-TUM |
physical | 1 Online-Ressource (222 Seiten) illustrations, facsimiles |
psigel | ZDB-30-ORH TUM_PDA_ORH ZDB-30-ORH |
publishDate | 2012 |
publishDateSearch | 2012 |
publishDateSort | 2012 |
publisher | Rockport Publishers |
record_format | marc |
spelling | Heller, Steven VerfasserIn aut Stop, think, go, do how typography & graphic design influence behavior Steven Heller & Mirko Ilić Beverly, Mass. Rockport Publishers 2012 1 Online-Ressource (222 Seiten) illustrations, facsimiles Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Print version record This revolutionary guide is not only the first to look at how typography in design creates a call to action, but it also explores type and image as language. The book is packed with arresting imagery from around the world that influences human behaviour. English. Graphic design (Typography) Social aspects Graphic design (Typography) History 21st century Graphic arts Social aspects Graphic arts History 21st century Commercial art Social aspects Commercial art History 21st century 2000-2099 Arts graphiques ; Aspect social Arts graphiques ; Histoire ; 21e siècle Art publicitaire ; Aspect social Art publicitaire ; Histoire ; 21e siècle DESIGN ; Graphic Arts ; Typography Commercial art Commercial art ; Social aspects Graphic arts Graphic arts ; Social aspects Graphic design (Typography) History Ilić, Mirko 1956- MitwirkendeR ctb 9781592537662 Erscheint auch als Druck-Ausgabe 9781592537662 |
spellingShingle | Heller, Steven Stop, think, go, do how typography & graphic design influence behavior Graphic design (Typography) Social aspects Graphic design (Typography) History 21st century Graphic arts Social aspects Graphic arts History 21st century Commercial art Social aspects Commercial art History 21st century 2000-2099 Arts graphiques ; Aspect social Arts graphiques ; Histoire ; 21e siècle Art publicitaire ; Aspect social Art publicitaire ; Histoire ; 21e siècle DESIGN ; Graphic Arts ; Typography Commercial art Commercial art ; Social aspects Graphic arts Graphic arts ; Social aspects Graphic design (Typography) History |
title | Stop, think, go, do how typography & graphic design influence behavior |
title_auth | Stop, think, go, do how typography & graphic design influence behavior |
title_exact_search | Stop, think, go, do how typography & graphic design influence behavior |
title_full | Stop, think, go, do how typography & graphic design influence behavior Steven Heller & Mirko Ilić |
title_fullStr | Stop, think, go, do how typography & graphic design influence behavior Steven Heller & Mirko Ilić |
title_full_unstemmed | Stop, think, go, do how typography & graphic design influence behavior Steven Heller & Mirko Ilić |
title_short | Stop, think, go, do |
title_sort | stop think go do how typography graphic design influence behavior |
title_sub | how typography & graphic design influence behavior |
topic | Graphic design (Typography) Social aspects Graphic design (Typography) History 21st century Graphic arts Social aspects Graphic arts History 21st century Commercial art Social aspects Commercial art History 21st century 2000-2099 Arts graphiques ; Aspect social Arts graphiques ; Histoire ; 21e siècle Art publicitaire ; Aspect social Art publicitaire ; Histoire ; 21e siècle DESIGN ; Graphic Arts ; Typography Commercial art Commercial art ; Social aspects Graphic arts Graphic arts ; Social aspects Graphic design (Typography) History |
topic_facet | Graphic design (Typography) Social aspects Graphic design (Typography) History 21st century Graphic arts Social aspects Graphic arts History 21st century Commercial art Social aspects Commercial art History 21st century 2000-2099 Arts graphiques ; Aspect social Arts graphiques ; Histoire ; 21e siècle Art publicitaire ; Aspect social Art publicitaire ; Histoire ; 21e siècle DESIGN ; Graphic Arts ; Typography Commercial art Commercial art ; Social aspects Graphic arts Graphic arts ; Social aspects Graphic design (Typography) History |
work_keys_str_mv | AT hellersteven stopthinkgodohowtypographygraphicdesigninfluencebehavior AT ilicmirko stopthinkgodohowtypographygraphicdesigninfluencebehavior |