Using technology to sell: tactics to ratchet up results
"Shows salespeople and sales managers the most effective ways to leverage a variety of technologies to increase sales and gain more customers. Topics include making the most of cloud-based customer relationship management software, putting social media to the best use, presenting to customers w...
Gespeichert in:
Beteiligte Personen: | , |
---|---|
Format: | Elektronisch E-Book |
Sprache: | Englisch |
Veröffentlicht: |
[New York] New York
Apress ;
2012
[New York] New York Distributed to the Book trade worldwide by Springer-Verlag New York 2012 |
Schlagwörter: | |
Links: | https://learning.oreilly.com/library/view/-/9781430239338/?ar |
Zusammenfassung: | "Shows salespeople and sales managers the most effective ways to leverage a variety of technologies to increase sales and gain more customers. Topics include making the most of cloud-based customer relationship management software, putting social media to the best use, presenting to customers worldwide through video conferencing, using advanced techniques like video "white papers" to differentiate your product or service, and gaining an information edge over competitors through alerts and other means"--Back cover |
Beschreibung: | Includes index. - Print version record |
Umfang: | 1 Online-Ressource (x, 330 Seiten) illustrations |
ISBN: | 9781430239345 1430239344 9781430239338 |
Internformat
MARC
LEADER | 00000cam a22000002 4500 | ||
---|---|---|---|
001 | ZDB-30-ORH-047572299 | ||
003 | DE-627-1 | ||
005 | 20240228115149.0 | ||
007 | cr uuu---uuuuu | ||
008 | 191023s2012 xx |||||o 00| ||eng c | ||
020 | |a 9781430239345 |c electronic bk. |9 978-1-4302-3934-5 | ||
020 | |a 1430239344 |c electronic bk. |9 1-4302-3934-4 | ||
020 | |a 9781430239338 |9 978-1-4302-3933-8 | ||
035 | |a (DE-627-1)047572299 | ||
035 | |a (DE-599)KEP047572299 | ||
035 | |a (ORHE)9781430239338 | ||
035 | |a (DE-627-1)047572299 | ||
040 | |a DE-627 |b ger |c DE-627 |e rda | ||
041 | |a eng | ||
072 | 7 | |a BUS |2 bisacsh | |
072 | 7 | |a BUS |2 bisacsh | |
072 | 7 | |a BUS |2 bisacsh | |
072 | 7 | |a BUS |2 bisacsh | |
072 | 7 | |a BUS |2 bisacsh | |
072 | 7 | |a KJ |2 bicssc | |
082 | 0 | |a 658.85 |2 23 | |
100 | 1 | |a London, Jonathan |e VerfasserIn |4 aut | |
245 | 1 | 0 | |a Using technology to sell |b tactics to ratchet up results |c Jonathan London, Martin Lucas |
264 | 1 | |a [New York] |a New York |b Apress ; |c 2012 | |
264 | 1 | |a [New York] |a New York |b Distributed to the Book trade worldwide by Springer-Verlag New York |c 2012 | |
300 | |a 1 Online-Ressource (x, 330 Seiten) |b illustrations | ||
336 | |a Text |b txt |2 rdacontent | ||
337 | |a Computermedien |b c |2 rdamedia | ||
338 | |a Online-Ressource |b cr |2 rdacarrier | ||
500 | |a Includes index. - Print version record | ||
520 | |a "Shows salespeople and sales managers the most effective ways to leverage a variety of technologies to increase sales and gain more customers. Topics include making the most of cloud-based customer relationship management software, putting social media to the best use, presenting to customers worldwide through video conferencing, using advanced techniques like video "white papers" to differentiate your product or service, and gaining an information edge over competitors through alerts and other means"--Back cover | ||
650 | 0 | |a Target marketing | |
650 | 0 | |a Consumer behavior | |
650 | 0 | |a Selling |x Technological innovations | |
650 | 0 | |a Sales management | |
650 | 0 | |a economie | |
650 | 0 | |a economics | |
650 | 0 | |a bedrijfswetenschap | |
650 | 0 | |a management science | |
650 | 0 | |a Management studies, Business Administration, Organizational Science (General) | |
650 | 0 | |a Economics (General) | |
650 | 0 | |a Management, bedrijfskunde, organisatiekunde (algemeen) | |
650 | 0 | |a Economie (algemeen) | |
650 | 4 | |a Cibles (Marketing) | |
650 | 4 | |a Consommateurs ; Comportement | |
650 | 4 | |a Vente ; Innovations | |
650 | 4 | |a Ventes ; Gestion | |
650 | 4 | |a BUSINESS & ECONOMICS ; E-Commerce ; Internet Marketing | |
650 | 4 | |a BUSINESS & ECONOMICS ; Mail Order | |
650 | 4 | |a BUSINESS & ECONOMICS ; Marketing ; Direct | |
650 | 4 | |a BUSINESS & ECONOMICS ; Marketing ; Multilevel | |
650 | 4 | |a BUSINESS & ECONOMICS ; Marketing ; Telemarketing | |
650 | 4 | |a Consumer behavior | |
650 | 4 | |a Sales management | |
650 | 4 | |a Selling ; Technological innovations | |
650 | 4 | |a Target marketing | |
700 | 1 | |a Lucas, Martin |d 1977- |e VerfasserIn |4 aut | |
776 | 1 | |z 9781430239338 | |
776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe |z 9781430239338 |
966 | 4 | 0 | |l DE-91 |p ZDB-30-ORH |q TUM_PDA_ORH |u https://learning.oreilly.com/library/view/-/9781430239338/?ar |m X:ORHE |x Aggregator |z lizenzpflichtig |3 Volltext |
912 | |a ZDB-30-ORH | ||
912 | |a ZDB-30-ORH | ||
951 | |a BO | ||
912 | |a ZDB-30-ORH | ||
049 | |a DE-91 |
Datensatz im Suchindex
DE-BY-TUM_katkey | ZDB-30-ORH-047572299 |
---|---|
_version_ | 1821494879700647936 |
adam_text | |
any_adam_object | |
author | London, Jonathan Lucas, Martin 1977- |
author_facet | London, Jonathan Lucas, Martin 1977- |
author_role | aut aut |
author_sort | London, Jonathan |
author_variant | j l jl m l ml |
building | Verbundindex |
bvnumber | localTUM |
collection | ZDB-30-ORH |
ctrlnum | (DE-627-1)047572299 (DE-599)KEP047572299 (ORHE)9781430239338 |
dewey-full | 658.85 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.85 |
dewey-search | 658.85 |
dewey-sort | 3658.85 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Electronic eBook |
fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>03315cam a22007812 4500</leader><controlfield tag="001">ZDB-30-ORH-047572299</controlfield><controlfield tag="003">DE-627-1</controlfield><controlfield tag="005">20240228115149.0</controlfield><controlfield tag="007">cr uuu---uuuuu</controlfield><controlfield tag="008">191023s2012 xx |||||o 00| ||eng c</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781430239345</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">978-1-4302-3934-5</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1430239344</subfield><subfield code="c">electronic bk.</subfield><subfield code="9">1-4302-3934-4</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781430239338</subfield><subfield code="9">978-1-4302-3933-8</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-627-1)047572299</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)KEP047572299</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(ORHE)9781430239338</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-627-1)047572299</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-627</subfield><subfield code="b">ger</subfield><subfield code="c">DE-627</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1=" " ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">BUS</subfield><subfield code="2">bisacsh</subfield></datafield><datafield tag="072" ind1=" " ind2="7"><subfield code="a">KJ</subfield><subfield code="2">bicssc</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.85</subfield><subfield code="2">23</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">London, Jonathan</subfield><subfield code="e">VerfasserIn</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">Using technology to sell</subfield><subfield code="b">tactics to ratchet up results</subfield><subfield code="c">Jonathan London, Martin Lucas</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">[New York]</subfield><subfield code="a">New York</subfield><subfield code="b">Apress ;</subfield><subfield code="c">2012</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">[New York]</subfield><subfield code="a">New York</subfield><subfield code="b">Distributed to the Book trade worldwide by Springer-Verlag New York</subfield><subfield code="c">2012</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">1 Online-Ressource (x, 330 Seiten)</subfield><subfield code="b">illustrations</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">Text</subfield><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">Computermedien</subfield><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">Online-Ressource</subfield><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Includes index. - Print version record</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">"Shows salespeople and sales managers the most effective ways to leverage a variety of technologies to increase sales and gain more customers. Topics include making the most of cloud-based customer relationship management software, putting social media to the best use, presenting to customers worldwide through video conferencing, using advanced techniques like video "white papers" to differentiate your product or service, and gaining an information edge over competitors through alerts and other means"--Back cover</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Target marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Consumer behavior</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Selling</subfield><subfield code="x">Technological innovations</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Sales management</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">economie</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">economics</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">bedrijfswetenschap</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">management science</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Management studies, Business Administration, Organizational Science (General)</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Economics (General)</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Management, bedrijfskunde, organisatiekunde (algemeen)</subfield></datafield><datafield tag="650" ind1=" " ind2="0"><subfield code="a">Economie (algemeen)</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Cibles (Marketing)</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Consommateurs ; Comportement</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Vente ; Innovations</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Ventes ; Gestion</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">BUSINESS & ECONOMICS ; E-Commerce ; Internet Marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">BUSINESS & ECONOMICS ; Mail Order</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">BUSINESS & ECONOMICS ; Marketing ; Direct</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">BUSINESS & ECONOMICS ; Marketing ; Multilevel</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">BUSINESS & ECONOMICS ; Marketing ; Telemarketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Consumer behavior</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Sales management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Selling ; Technological innovations</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Target marketing</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Lucas, Martin</subfield><subfield code="d">1977-</subfield><subfield code="e">VerfasserIn</subfield><subfield code="4">aut</subfield></datafield><datafield tag="776" ind1="1" ind2=" "><subfield code="z">9781430239338</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Druck-Ausgabe</subfield><subfield code="z">9781430239338</subfield></datafield><datafield tag="966" ind1="4" ind2="0"><subfield code="l">DE-91</subfield><subfield code="p">ZDB-30-ORH</subfield><subfield code="q">TUM_PDA_ORH</subfield><subfield code="u">https://learning.oreilly.com/library/view/-/9781430239338/?ar</subfield><subfield code="m">X:ORHE</subfield><subfield code="x">Aggregator</subfield><subfield code="z">lizenzpflichtig</subfield><subfield code="3">Volltext</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-ORH</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-ORH</subfield></datafield><datafield tag="951" ind1=" " ind2=" "><subfield code="a">BO</subfield></datafield><datafield tag="912" ind1=" " ind2=" "><subfield code="a">ZDB-30-ORH</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-91</subfield></datafield></record></collection> |
id | ZDB-30-ORH-047572299 |
illustrated | Illustrated |
indexdate | 2025-01-17T11:21:24Z |
institution | BVB |
isbn | 9781430239345 1430239344 9781430239338 |
language | English |
open_access_boolean | |
owner | DE-91 DE-BY-TUM |
owner_facet | DE-91 DE-BY-TUM |
physical | 1 Online-Ressource (x, 330 Seiten) illustrations |
psigel | ZDB-30-ORH TUM_PDA_ORH ZDB-30-ORH |
publishDate | 2012 |
publishDateSearch | 2012 |
publishDateSort | 2012 |
publisher | Apress ; Distributed to the Book trade worldwide by Springer-Verlag New York |
record_format | marc |
spelling | London, Jonathan VerfasserIn aut Using technology to sell tactics to ratchet up results Jonathan London, Martin Lucas [New York] New York Apress ; 2012 [New York] New York Distributed to the Book trade worldwide by Springer-Verlag New York 2012 1 Online-Ressource (x, 330 Seiten) illustrations Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Includes index. - Print version record "Shows salespeople and sales managers the most effective ways to leverage a variety of technologies to increase sales and gain more customers. Topics include making the most of cloud-based customer relationship management software, putting social media to the best use, presenting to customers worldwide through video conferencing, using advanced techniques like video "white papers" to differentiate your product or service, and gaining an information edge over competitors through alerts and other means"--Back cover Target marketing Consumer behavior Selling Technological innovations Sales management economie economics bedrijfswetenschap management science Management studies, Business Administration, Organizational Science (General) Economics (General) Management, bedrijfskunde, organisatiekunde (algemeen) Economie (algemeen) Cibles (Marketing) Consommateurs ; Comportement Vente ; Innovations Ventes ; Gestion BUSINESS & ECONOMICS ; E-Commerce ; Internet Marketing BUSINESS & ECONOMICS ; Mail Order BUSINESS & ECONOMICS ; Marketing ; Direct BUSINESS & ECONOMICS ; Marketing ; Multilevel BUSINESS & ECONOMICS ; Marketing ; Telemarketing Selling ; Technological innovations Lucas, Martin 1977- VerfasserIn aut 9781430239338 Erscheint auch als Druck-Ausgabe 9781430239338 |
spellingShingle | London, Jonathan Lucas, Martin 1977- Using technology to sell tactics to ratchet up results Target marketing Consumer behavior Selling Technological innovations Sales management economie economics bedrijfswetenschap management science Management studies, Business Administration, Organizational Science (General) Economics (General) Management, bedrijfskunde, organisatiekunde (algemeen) Economie (algemeen) Cibles (Marketing) Consommateurs ; Comportement Vente ; Innovations Ventes ; Gestion BUSINESS & ECONOMICS ; E-Commerce ; Internet Marketing BUSINESS & ECONOMICS ; Mail Order BUSINESS & ECONOMICS ; Marketing ; Direct BUSINESS & ECONOMICS ; Marketing ; Multilevel BUSINESS & ECONOMICS ; Marketing ; Telemarketing Selling ; Technological innovations |
title | Using technology to sell tactics to ratchet up results |
title_auth | Using technology to sell tactics to ratchet up results |
title_exact_search | Using technology to sell tactics to ratchet up results |
title_full | Using technology to sell tactics to ratchet up results Jonathan London, Martin Lucas |
title_fullStr | Using technology to sell tactics to ratchet up results Jonathan London, Martin Lucas |
title_full_unstemmed | Using technology to sell tactics to ratchet up results Jonathan London, Martin Lucas |
title_short | Using technology to sell |
title_sort | using technology to sell tactics to ratchet up results |
title_sub | tactics to ratchet up results |
topic | Target marketing Consumer behavior Selling Technological innovations Sales management economie economics bedrijfswetenschap management science Management studies, Business Administration, Organizational Science (General) Economics (General) Management, bedrijfskunde, organisatiekunde (algemeen) Economie (algemeen) Cibles (Marketing) Consommateurs ; Comportement Vente ; Innovations Ventes ; Gestion BUSINESS & ECONOMICS ; E-Commerce ; Internet Marketing BUSINESS & ECONOMICS ; Mail Order BUSINESS & ECONOMICS ; Marketing ; Direct BUSINESS & ECONOMICS ; Marketing ; Multilevel BUSINESS & ECONOMICS ; Marketing ; Telemarketing Selling ; Technological innovations |
topic_facet | Target marketing Consumer behavior Selling Technological innovations Sales management economie economics bedrijfswetenschap management science Management studies, Business Administration, Organizational Science (General) Economics (General) Management, bedrijfskunde, organisatiekunde (algemeen) Economie (algemeen) Cibles (Marketing) Consommateurs ; Comportement Vente ; Innovations Ventes ; Gestion BUSINESS & ECONOMICS ; E-Commerce ; Internet Marketing BUSINESS & ECONOMICS ; Mail Order BUSINESS & ECONOMICS ; Marketing ; Direct BUSINESS & ECONOMICS ; Marketing ; Multilevel BUSINESS & ECONOMICS ; Marketing ; Telemarketing Selling ; Technological innovations |
work_keys_str_mv | AT londonjonathan usingtechnologytoselltacticstoratchetupresults AT lucasmartin usingtechnologytoselltacticstoratchetupresults |