The truth about creating brands people love:
The quick, complete, easy-to-use guide to brand management!- 51 bite-size, fast-paced insights and realistic solutions for building any brand in any marketplace.- Coverage of everything that matters, from positioning through packaging, marketing through metrics.
Saved in:
| Main Author: | |
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| Other Authors: | |
| Format: | Electronic eBook |
| Language: | English |
| Published: |
Upper Saddle River, N.J.
FT Press
2009
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| Series: | Truth about
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| Subjects: | |
| Links: | https://learning.oreilly.com/library/view/-/9780136064336/?ar |
| Summary: | The quick, complete, easy-to-use guide to brand management!- 51 bite-size, fast-paced insights and realistic solutions for building any brand in any marketplace.- Coverage of everything that matters, from positioning through packaging, marketing through metrics. |
| Item Description: | Includes bibliographical references (pages 205-207). - Print version record |
| Physical Description: | 1 Online-Ressource (x, 211 Seiten) |
| ISBN: | 9780136064336 0136064337 |
Staff View
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| spelling | Till, Brian 1960- VerfasserIn aut The truth about creating brands people love Brian D. Till and Donna Heckler Upper Saddle River, N.J. FT Press 2009 1 Online-Ressource (x, 211 Seiten) Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Truth about Includes bibliographical references (pages 205-207). - Print version record The quick, complete, easy-to-use guide to brand management!- 51 bite-size, fast-paced insights and realistic solutions for building any brand in any marketplace.- Coverage of everything that matters, from positioning through packaging, marketing through metrics. Branding (Marketing) Stratégie de marque branding Branding (Marketing) (OCoLC)fst01743755 Heckler, Donna 1963- MitwirkendeR ctb 0137128169 Erscheint auch als Druck-Ausgabe 0137128169 |
| spellingShingle | Till, Brian 1960- The truth about creating brands people love Branding (Marketing) Stratégie de marque branding Branding (Marketing) (OCoLC)fst01743755 |
| subject_GND | (OCoLC)fst01743755 |
| title | The truth about creating brands people love |
| title_auth | The truth about creating brands people love |
| title_exact_search | The truth about creating brands people love |
| title_full | The truth about creating brands people love Brian D. Till and Donna Heckler |
| title_fullStr | The truth about creating brands people love Brian D. Till and Donna Heckler |
| title_full_unstemmed | The truth about creating brands people love Brian D. Till and Donna Heckler |
| title_short | The truth about creating brands people love |
| title_sort | truth about creating brands people love |
| topic | Branding (Marketing) Stratégie de marque branding Branding (Marketing) (OCoLC)fst01743755 |
| topic_facet | Branding (Marketing) Stratégie de marque branding |
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