The power of communication: skills to build trust, inspire loyalty, and lead effectively
Communication is the absolutely indispensable leadership discipline. But, too often, leaders and professional communicators get mired in tactics, and fail to influence public attitudes in the ways that would help them the most. The Power of Communication builds on the U.S. Marine Corps' legenda...
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
Upper Saddle River, N.J.
FT Press
2012
|
| Ausgabe: | 1st ed. |
| Schlagwörter: | |
| Links: | https://learning.oreilly.com/library/view/-/9780132888899/?ar |
| Zusammenfassung: | Communication is the absolutely indispensable leadership discipline. But, too often, leaders and professional communicators get mired in tactics, and fail to influence public attitudes in the ways that would help them the most. The Power of Communication builds on the U.S. Marine Corps' legendary publication Warfighting , showing how to apply the Corps' proven leadership and strategy doctrine to all forms of public communication -- and achieve truly extraordinary results. World-renowned leadership communications expert, consultant, and speaker Helio Fred Garcia reveals how to orient on audiences, recognizing their centers of gravity and most critical concerns. You'll learn how to integrate and succeed with all three levels of communication: strategic, operational, and tactical. Garcia shows how to take the initiative and control the agenda... respond to events with speed and focus... use the power of maneuver... prepare and plan... and put it all together, becoming a "habitually strategic" communicator. |
| Beschreibung: | Includes bibliographical references (pages 263-279) and index. - Print version record |
| Umfang: | 1 Online-Ressource (xxxvi, 295 Seiten) illustrations |
| ISBN: | 9780132888899 0132888890 013288884X 9780132888844 9780132888851 0132888858 |
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| spelling | Garcia, Helio Fred VerfasserIn aut The power of communication skills to build trust, inspire loyalty, and lead effectively Helio Fred Garcia Skills to build trust, inspire loyalty, and lead effectively 1st ed. Upper Saddle River, N.J. FT Press 2012 1 Online-Ressource (xxxvi, 295 Seiten) illustrations Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Includes bibliographical references (pages 263-279) and index. - Print version record Communication is the absolutely indispensable leadership discipline. But, too often, leaders and professional communicators get mired in tactics, and fail to influence public attitudes in the ways that would help them the most. The Power of Communication builds on the U.S. Marine Corps' legendary publication Warfighting , showing how to apply the Corps' proven leadership and strategy doctrine to all forms of public communication -- and achieve truly extraordinary results. World-renowned leadership communications expert, consultant, and speaker Helio Fred Garcia reveals how to orient on audiences, recognizing their centers of gravity and most critical concerns. You'll learn how to integrate and succeed with all three levels of communication: strategic, operational, and tactical. Garcia shows how to take the initiative and control the agenda... respond to events with speed and focus... use the power of maneuver... prepare and plan... and put it all together, becoming a "habitually strategic" communicator. Communication in management Leadership Interpersonal communication Communication en gestion Communication interpersonnelle 9780132888844 Erscheint auch als Druck-Ausgabe 9780132888844 |
| spellingShingle | Garcia, Helio Fred The power of communication skills to build trust, inspire loyalty, and lead effectively Communication in management Leadership Interpersonal communication Communication en gestion Communication interpersonnelle |
| title | The power of communication skills to build trust, inspire loyalty, and lead effectively |
| title_alt | Skills to build trust, inspire loyalty, and lead effectively |
| title_auth | The power of communication skills to build trust, inspire loyalty, and lead effectively |
| title_exact_search | The power of communication skills to build trust, inspire loyalty, and lead effectively |
| title_full | The power of communication skills to build trust, inspire loyalty, and lead effectively Helio Fred Garcia |
| title_fullStr | The power of communication skills to build trust, inspire loyalty, and lead effectively Helio Fred Garcia |
| title_full_unstemmed | The power of communication skills to build trust, inspire loyalty, and lead effectively Helio Fred Garcia |
| title_short | The power of communication |
| title_sort | power of communication skills to build trust inspire loyalty and lead effectively |
| title_sub | skills to build trust, inspire loyalty, and lead effectively |
| topic | Communication in management Leadership Interpersonal communication Communication en gestion Communication interpersonnelle |
| topic_facet | Communication in management Leadership Interpersonal communication Communication en gestion Communication interpersonnelle |
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