Your brand is not your logo: it is an experience that lives in your customer's gut
"This Element is an excerpt from Do you matter?: how great design will make people love your company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Lessons from the legendary Harley-Davidson: build a brand experience that takes on a life of its own!"--Resource description page.
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Weitere beteiligte Personen: | , |
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
Upper Saddle River, N.J.
Pearson Education Pub. as FTPress Delivers
2010
|
| Schriftenreihe: | FT Press Delivers elements
|
| Schlagwörter: | |
| Links: | https://learning.oreilly.com/library/view/-/9780132144193/?ar |
| Zusammenfassung: | "This Element is an excerpt from Do you matter?: how great design will make people love your company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Lessons from the legendary Harley-Davidson: build a brand experience that takes on a life of its own!"--Resource description page. |
| Umfang: | 1 Online-Ressource ([8] Seiten) |
| ISBN: | 9780132144216 0132144212 9780132144193 |
Internformat
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| discipline | Kunstgeschichte |
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| id | ZDB-30-ORH-047412259 |
| illustrated | Not Illustrated |
| indexdate | 2025-01-17T11:21:51Z |
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| isbn | 9780132144216 0132144212 9780132144193 |
| language | English |
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| physical | 1 Online-Ressource ([8] Seiten) |
| psigel | ZDB-30-ORH TUM_PDA_ORH ZDB-30-ORH |
| publishDate | 2010 |
| publishDateSearch | 2010 |
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| publisher | Pearson Education Pub. as FTPress Delivers |
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| series2 | FT Press Delivers elements |
| spelling | Brunner, Robert 1958- VerfasserIn aut Your brand is not your logo it is an experience that lives in your customer's gut Robert Brunner and Stewart Emery ; with Russ Hall Upper Saddle River, N.J. Pearson Education Pub. as FTPress Delivers 2010 1 Online-Ressource ([8] Seiten) Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier FT Press Delivers elements "This Element is an excerpt from Do you matter?: how great design will make people love your company (ISBN: 9780137142446) by Robert Brunner and Stewart Emery. Lessons from the legendary Harley-Davidson: build a brand experience that takes on a life of its own!"--Resource description page. Industrial design Industrial design coordination Branding (Marketing) Design Design ; Coordination Stratégie de marque branding ART / Folk & Outsider Art CRAFTS & HOBBIES / Folkcrafts Emery, Stewart 1941- MitwirkendeR ctb Hall, Russ MitwirkendeR ctb 9780137061679 Erscheint auch als Druck-Ausgabe 9780137061679 |
| spellingShingle | Brunner, Robert 1958- Your brand is not your logo it is an experience that lives in your customer's gut Industrial design Industrial design coordination Branding (Marketing) Design Design ; Coordination Stratégie de marque branding ART / Folk & Outsider Art CRAFTS & HOBBIES / Folkcrafts |
| title | Your brand is not your logo it is an experience that lives in your customer's gut |
| title_auth | Your brand is not your logo it is an experience that lives in your customer's gut |
| title_exact_search | Your brand is not your logo it is an experience that lives in your customer's gut |
| title_full | Your brand is not your logo it is an experience that lives in your customer's gut Robert Brunner and Stewart Emery ; with Russ Hall |
| title_fullStr | Your brand is not your logo it is an experience that lives in your customer's gut Robert Brunner and Stewart Emery ; with Russ Hall |
| title_full_unstemmed | Your brand is not your logo it is an experience that lives in your customer's gut Robert Brunner and Stewart Emery ; with Russ Hall |
| title_short | Your brand is not your logo |
| title_sort | your brand is not your logo it is an experience that lives in your customer s gut |
| title_sub | it is an experience that lives in your customer's gut |
| topic | Industrial design Industrial design coordination Branding (Marketing) Design Design ; Coordination Stratégie de marque branding ART / Folk & Outsider Art CRAFTS & HOBBIES / Folkcrafts |
| topic_facet | Industrial design Industrial design coordination Branding (Marketing) Design Design ; Coordination Stratégie de marque branding ART / Folk & Outsider Art CRAFTS & HOBBIES / Folkcrafts |
| work_keys_str_mv | AT brunnerrobert yourbrandisnotyourlogoitisanexperiencethatlivesinyourcustomersgut AT emerystewart yourbrandisnotyourlogoitisanexperiencethatlivesinyourcustomersgut AT hallruss yourbrandisnotyourlogoitisanexperiencethatlivesinyourcustomersgut |