Know your fans: using word-of-mouth marketing to sell your products
"This Element is an excerpt from We are smarter than me: How to unleash the power of crowds in your business (ISBN: 9780132244794) by Barry Libert and Jon Spector. Put crowdsource marketing to work--and magnify the impact of your marketing efforts with the authenticity and power of real custome...
Gespeichert in:
| Beteilige Person: | |
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| Weitere beteiligte Personen: | |
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
Upper Saddle River, N.J.
Pearson Education Pub. as FTPress Delivers
2010
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| Schlagwörter: | |
| Links: | https://learning.oreilly.com/library/view/-/9780131375321/?ar |
| Zusammenfassung: | "This Element is an excerpt from We are smarter than me: How to unleash the power of crowds in your business (ISBN: 9780132244794) by Barry Libert and Jon Spector. Put crowdsource marketing to work--and magnify the impact of your marketing efforts with the authenticity and power of real customers!"--Resource description page. |
| Umfang: | 1 Online-Ressource ([9] Seiten) |
| ISBN: | 9780131375321 0131375326 |
Internformat
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| 650 | 0 | |a Word-of-mouth advertising | |
| 650 | 0 | |a Strategic alliances (Business) | |
| 650 | 0 | |a Social participation |x Economic aspects | |
| 650 | 0 | |a Viral marketing | |
| 650 | 0 | |a Customer relations | |
| 650 | 0 | |a Customer services | |
| 650 | 4 | |a Bouche-à-oreille (Publicité) | |
| 650 | 4 | |a Alliances stratégiques (Affaires) | |
| 650 | 4 | |a Participation sociale ; Aspect économique | |
| 650 | 4 | |a Marketing viral | |
| 650 | 4 | |a Service à la clientèle | |
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| adam_text | |
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| dewey-full | 659.133 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 659 - Advertising and public relations |
| dewey-raw | 659.133 |
| dewey-search | 659.133 |
| dewey-sort | 3659.133 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | ZDB-30-ORH-047409886 |
| illustrated | Not Illustrated |
| indexdate | 2025-01-17T11:21:52Z |
| institution | BVB |
| isbn | 9780131375321 0131375326 |
| language | English |
| open_access_boolean | |
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| physical | 1 Online-Ressource ([9] Seiten) |
| psigel | ZDB-30-ORH TUM_PDA_ORH ZDB-30-ORH |
| publishDate | 2010 |
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| publisher | Pearson Education Pub. as FTPress Delivers |
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| spelling | Libert, Barry VerfasserIn aut Know your fans using word-of-mouth marketing to sell your products Barry Libert and Jon Spector Using word-of-mouth marketing to sell your products Upper Saddle River, N.J. Pearson Education Pub. as FTPress Delivers 2010 1 Online-Ressource ([9] Seiten) Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier "This Element is an excerpt from We are smarter than me: How to unleash the power of crowds in your business (ISBN: 9780132244794) by Barry Libert and Jon Spector. Put crowdsource marketing to work--and magnify the impact of your marketing efforts with the authenticity and power of real customers!"--Resource description page. Word-of-mouth advertising Strategic alliances (Business) Social participation Economic aspects Viral marketing Customer relations Customer services Bouche-à-oreille (Publicité) Alliances stratégiques (Affaires) Participation sociale ; Aspect économique Marketing viral Service à la clientèle Spector, Jon MitwirkendeR ctb |
| spellingShingle | Libert, Barry Know your fans using word-of-mouth marketing to sell your products Word-of-mouth advertising Strategic alliances (Business) Social participation Economic aspects Viral marketing Customer relations Customer services Bouche-à-oreille (Publicité) Alliances stratégiques (Affaires) Participation sociale ; Aspect économique Marketing viral Service à la clientèle |
| title | Know your fans using word-of-mouth marketing to sell your products |
| title_alt | Using word-of-mouth marketing to sell your products |
| title_auth | Know your fans using word-of-mouth marketing to sell your products |
| title_exact_search | Know your fans using word-of-mouth marketing to sell your products |
| title_full | Know your fans using word-of-mouth marketing to sell your products Barry Libert and Jon Spector |
| title_fullStr | Know your fans using word-of-mouth marketing to sell your products Barry Libert and Jon Spector |
| title_full_unstemmed | Know your fans using word-of-mouth marketing to sell your products Barry Libert and Jon Spector |
| title_short | Know your fans |
| title_sort | know your fans using word of mouth marketing to sell your products |
| title_sub | using word-of-mouth marketing to sell your products |
| topic | Word-of-mouth advertising Strategic alliances (Business) Social participation Economic aspects Viral marketing Customer relations Customer services Bouche-à-oreille (Publicité) Alliances stratégiques (Affaires) Participation sociale ; Aspect économique Marketing viral Service à la clientèle |
| topic_facet | Word-of-mouth advertising Strategic alliances (Business) Social participation Economic aspects Viral marketing Customer relations Customer services Bouche-à-oreille (Publicité) Alliances stratégiques (Affaires) Participation sociale ; Aspect économique Marketing viral Service à la clientèle |
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