Improving the user experience through practical data analytics: gain meaningful insight and increase your bottom line
Improving the User Experience through Practical Data Analytics is your must-have resource for making UX design decisions based on data, rather than hunches. Authors Fritz and Berger help the UX professional recognize and understand the enormous potential of the ever-increasing user data that is ofte...
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
Waltham, MA
Morgan Kaufmann
[2015]
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| Schlagwörter: | |
| Links: | https://learning.oreilly.com/library/view/-/9780128006351/?ar |
| Zusammenfassung: | Improving the User Experience through Practical Data Analytics is your must-have resource for making UX design decisions based on data, rather than hunches. Authors Fritz and Berger help the UX professional recognize and understand the enormous potential of the ever-increasing user data that is often accumulated as a by-product of routine UX tasks, such as conducting usability tests, launching surveys, or reviewing clickstream information. Then, step-by-step, they explain how to utilize both descriptive and predictive statistical techniques to gain meaningful insight with that data. You'll be. |
| Beschreibung: | Includes bibliographical references and index. - Print version record |
| Umfang: | 1 Online-Ressource (1 volume) illustrations |
| ISBN: | 9780128006788 0128006781 0128006358 9780128006351 |
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| spelling | Fritz, Mike VerfasserIn aut Improving the user experience through practical data analytics gain meaningful insight and increase your bottom line Mike Fritz, Paul D. Berger Waltham, MA Morgan Kaufmann [2015] ©2015 1 Online-Ressource (1 volume) illustrations Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Includes bibliographical references and index. - Print version record Improving the User Experience through Practical Data Analytics is your must-have resource for making UX design decisions based on data, rather than hunches. Authors Fritz and Berger help the UX professional recognize and understand the enormous potential of the ever-increasing user data that is often accumulated as a by-product of routine UX tasks, such as conducting usability tests, launching surveys, or reviewing clickstream information. Then, step-by-step, they explain how to utilize both descriptive and predictive statistical techniques to gain meaningful insight with that data. You'll be. Data mining Quantitative research Exploration de données (Informatique) Recherche quantitative Berger, Paul D. 1943- VerfasserIn aut 9780128006788 Erscheint auch als Druck-Ausgabe 9780128006788 |
| spellingShingle | Fritz, Mike Berger, Paul D. 1943- Improving the user experience through practical data analytics gain meaningful insight and increase your bottom line Data mining Quantitative research Exploration de données (Informatique) Recherche quantitative |
| title | Improving the user experience through practical data analytics gain meaningful insight and increase your bottom line |
| title_auth | Improving the user experience through practical data analytics gain meaningful insight and increase your bottom line |
| title_exact_search | Improving the user experience through practical data analytics gain meaningful insight and increase your bottom line |
| title_full | Improving the user experience through practical data analytics gain meaningful insight and increase your bottom line Mike Fritz, Paul D. Berger |
| title_fullStr | Improving the user experience through practical data analytics gain meaningful insight and increase your bottom line Mike Fritz, Paul D. Berger |
| title_full_unstemmed | Improving the user experience through practical data analytics gain meaningful insight and increase your bottom line Mike Fritz, Paul D. Berger |
| title_short | Improving the user experience through practical data analytics |
| title_sort | improving the user experience through practical data analytics gain meaningful insight and increase your bottom line |
| title_sub | gain meaningful insight and increase your bottom line |
| topic | Data mining Quantitative research Exploration de données (Informatique) Recherche quantitative |
| topic_facet | Data mining Quantitative research Exploration de données (Informatique) Recherche quantitative |
| work_keys_str_mv | AT fritzmike improvingtheuserexperiencethroughpracticaldataanalyticsgainmeaningfulinsightandincreaseyourbottomline AT bergerpauld improvingtheuserexperiencethroughpracticaldataanalyticsgainmeaningfulinsightandincreaseyourbottomline |