Using scenario planning to reshape strategy: rather than trying to predict the future, organizations need to strengthen their abilities to cope with uncertainty, a new approach to scenario planning can help companies reframe their long-term strategies by developing several plausible scenarios
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Bibliographic Details
Main Authors: Ramírez, Rafael (Author), Churchhouse, Steve (Author), Palermo, Alejandra (Author), Hoffmann, Jonas 1977- (Author)
Format: Electronic eBook
Language:English
Published: [Cambridge, Massachusetts] MIT Sloan Management Review 2017
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Links:https://learning.oreilly.com/library/view/-/53863MIT58426/?ar
Item Description:"Reprint #58426.". - Includes bibliographical references. - Online resource; title from title page (viewed November 13, 2017)
Physical Description:1 Online-Ressource (1 volume) Illustrationen