Erfolgreiche Websites: SEO, SEM, Online-Marketing, Usability
Gespeichert in:
Beteiligte Personen: | , , |
---|---|
Format: | Elektronisch E-Book |
Sprache: | Deutsch |
Veröffentlicht: |
Bonn
Rheinwerk Verlag
2019
|
Ausgabe: | 4., aktualisierte und erweiterte Auflage |
Schriftenreihe: | Rheinwerk Computing
|
Schlagwörter: | |
Links: | https://ebookcentral.proquest.com/lib/fhws/detail.action?docID=6382524 https://ebookcentral.proquest.com/lib/fhws/detail.action?docID=6382524 |
Beschreibung: | Literaturverzeichnis: Seite 997-1003 Auf dem Einband: "Das ganze Online-Marketing-Wissen in einem Band; Google Ads, Web Analytics, Social Media Marketing; Inkl. Influencer-Marketing und Facebook Ads." |
Umfang: | 1 Online-Ressource (1045 Seiten) Illustrationen, Diagramme |
ISBN: | 9783836262149 |
Internformat
MARC
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Datensatz im Suchindex
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any_adam_object | |
author | Keßler, Esther Rabsch, Stefan Mandić, Mirko |
author_GND | (DE-588)1078348766 (DE-588)1172685614 (DE-588)117268491X |
author_facet | Keßler, Esther Rabsch, Stefan Mandić, Mirko |
author_role | aut aut aut |
author_sort | Keßler, Esther |
author_variant | e k ek s r sr m m mm |
building | Verbundindex |
bvnumber | BV048933490 |
classification_rvk | AP 15978 QP 650 ST 205 ST 252 ST 520 |
classification_tum | WIR 825f DAT 675f WIR 917f |
collection | ZDB-30-PQE |
ctrlnum | (OCoLC)1379400185 (DE-599)BVBBV048933490 |
dewey-full | 658.872 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.872 |
dewey-search | 658.872 |
dewey-sort | 3658.872 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Allgemeines Informatik Wirtschaftswissenschaften |
edition | 4., aktualisierte und erweiterte Auflage |
format | Electronic eBook |
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id | DE-604.BV048933490 |
illustrated | Illustrated |
indexdate | 2024-12-20T19:56:08Z |
institution | BVB |
institution_GND | (DE-588)1081738405 |
isbn | 9783836262149 |
language | German |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-034197397 |
oclc_num | 1379400185 |
open_access_boolean | |
owner | DE-863 DE-BY-FWS DE-862 DE-BY-FWS |
owner_facet | DE-863 DE-BY-FWS DE-862 DE-BY-FWS |
physical | 1 Online-Ressource (1045 Seiten) Illustrationen, Diagramme |
psigel | ZDB-30-PQE |
publishDate | 2019 |
publishDateSearch | 2019 |
publishDateSort | 2019 |
publisher | Rheinwerk Verlag |
record_format | marc |
series2 | Rheinwerk Computing |
spelling | Keßler, Esther Verfasser (DE-588)1078348766 aut Erfolgreiche Websites SEO, SEM, Online-Marketing, Usability Esther Keßler, Stefan Rabsch, Mirko Mandić 4., aktualisierte und erweiterte Auflage Bonn Rheinwerk Verlag 2019 1 Online-Ressource (1045 Seiten) Illustrationen, Diagramme txt rdacontent c rdamedia cr rdacarrier Rheinwerk Computing Literaturverzeichnis: Seite 997-1003 Auf dem Einband: "Das ganze Online-Marketing-Wissen in einem Band; Google Ads, Web Analytics, Social Media Marketing; Inkl. Influencer-Marketing und Facebook Ads." Website (DE-588)4596172-4 gnd rswk-swf Electronic Commerce (DE-588)4592128-3 gnd rswk-swf World Wide Web (DE-588)4363898-3 gnd rswk-swf Benutzerfreundlichkeit (DE-588)4005541-3 gnd rswk-swf Werbestrategie (DE-588)4133682-3 gnd rswk-swf Online-Marketing (DE-588)7706419-7 gnd rswk-swf Ranking (DE-588)4307945-3 gnd rswk-swf Suchmaschine (DE-588)4423007-2 gnd rswk-swf Marketinginstrument (DE-588)4214539-9 gnd rswk-swf Suchmaschinenoptimierung (DE-588)1026698669 gnd rswk-swf Suchmachinen-Optimierung Suchmaschinen-Marketing Affiliate-Programme Google AdSense Web Analytics Social Media Marketing E-Mail-Marketing Mobile Marketing Newsletter-Marketing Video-Marketing SEO SEM SERPs Content-Marketing Display-Marketing Monetarisierung Online-PR Crossmedia-Marketing Usability Kundenbindung Website (DE-588)4596172-4 s Electronic Commerce (DE-588)4592128-3 s Online-Marketing (DE-588)7706419-7 s Werbestrategie (DE-588)4133682-3 s Suchmaschinenoptimierung (DE-588)1026698669 s DE-604 Suchmaschine (DE-588)4423007-2 s Ranking (DE-588)4307945-3 s 1\p DE-604 World Wide Web (DE-588)4363898-3 s 2\p DE-604 Benutzerfreundlichkeit (DE-588)4005541-3 s Marketinginstrument (DE-588)4214539-9 s 3\p DE-604 Rabsch, Stefan Verfasser (DE-588)1172685614 aut Mandić, Mirko Verfasser (DE-588)117268491X aut Rheinwerk Verlag (DE-588)1081738405 pbl Erscheint auch als Online-Ausgabe (PDF, ePub, Mobi, Online) 978-3-8362-6213-2 Erscheint auch als Online-Ausgabe; Bundle Buch + E-Book, E-Book Formate (PDF, ePub, Mobi, Online) 978-3-8362-6215-6 Erscheint auch als Druck-Ausgabe 978-3-8362-6212-5 3-8362-6212-6 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 3\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
spellingShingle | Keßler, Esther Rabsch, Stefan Mandić, Mirko Erfolgreiche Websites SEO, SEM, Online-Marketing, Usability Website (DE-588)4596172-4 gnd Electronic Commerce (DE-588)4592128-3 gnd World Wide Web (DE-588)4363898-3 gnd Benutzerfreundlichkeit (DE-588)4005541-3 gnd Werbestrategie (DE-588)4133682-3 gnd Online-Marketing (DE-588)7706419-7 gnd Ranking (DE-588)4307945-3 gnd Suchmaschine (DE-588)4423007-2 gnd Marketinginstrument (DE-588)4214539-9 gnd Suchmaschinenoptimierung (DE-588)1026698669 gnd |
subject_GND | (DE-588)4596172-4 (DE-588)4592128-3 (DE-588)4363898-3 (DE-588)4005541-3 (DE-588)4133682-3 (DE-588)7706419-7 (DE-588)4307945-3 (DE-588)4423007-2 (DE-588)4214539-9 (DE-588)1026698669 |
title | Erfolgreiche Websites SEO, SEM, Online-Marketing, Usability |
title_auth | Erfolgreiche Websites SEO, SEM, Online-Marketing, Usability |
title_exact_search | Erfolgreiche Websites SEO, SEM, Online-Marketing, Usability |
title_full | Erfolgreiche Websites SEO, SEM, Online-Marketing, Usability Esther Keßler, Stefan Rabsch, Mirko Mandić |
title_fullStr | Erfolgreiche Websites SEO, SEM, Online-Marketing, Usability Esther Keßler, Stefan Rabsch, Mirko Mandić |
title_full_unstemmed | Erfolgreiche Websites SEO, SEM, Online-Marketing, Usability Esther Keßler, Stefan Rabsch, Mirko Mandić |
title_short | Erfolgreiche Websites |
title_sort | erfolgreiche websites seo sem online marketing usability |
title_sub | SEO, SEM, Online-Marketing, Usability |
topic | Website (DE-588)4596172-4 gnd Electronic Commerce (DE-588)4592128-3 gnd World Wide Web (DE-588)4363898-3 gnd Benutzerfreundlichkeit (DE-588)4005541-3 gnd Werbestrategie (DE-588)4133682-3 gnd Online-Marketing (DE-588)7706419-7 gnd Ranking (DE-588)4307945-3 gnd Suchmaschine (DE-588)4423007-2 gnd Marketinginstrument (DE-588)4214539-9 gnd Suchmaschinenoptimierung (DE-588)1026698669 gnd |
topic_facet | Website Electronic Commerce World Wide Web Benutzerfreundlichkeit Werbestrategie Online-Marketing Ranking Suchmaschine Marketinginstrument Suchmaschinenoptimierung |
work_keys_str_mv | AT keßleresther erfolgreichewebsitesseosemonlinemarketingusability AT rabschstefan erfolgreichewebsitesseosemonlinemarketingusability AT mandicmirko erfolgreichewebsitesseosemonlinemarketingusability AT rheinwerkverlag erfolgreichewebsitesseosemonlinemarketingusability |