Managing customer value: one step at a time
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Singapur
World Scientific
[2022]
|
| Ausgabe: | Second edition |
| Schlagwörter: | |
| Umfang: | xxiv, 389 Seiten Illustrationen, Diagramme |
| ISBN: | 9789811240799 |
Internformat
MARC
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| 020 | |a 9789811240799 |c hbk |9 978-981-1240-79-9 | ||
| 035 | |a (OCoLC)1344254709 | ||
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| 100 | 1 | |a Soman, Dilip |e Verfasser |0 (DE-588)171875648 |4 aut | |
| 245 | 1 | 0 | |a Managing customer value |b one step at a time |c Dilip Soman, Sara N-Marandi |
| 250 | |a Second edition | ||
| 264 | 1 | |a Singapur |b World Scientific |c [2022] | |
| 264 | 4 | |c © 2022 | |
| 300 | |a xxiv, 389 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
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| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kundenbindung |0 (DE-588)4384508-3 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Kundenwert |0 (DE-588)4515875-7 |2 gnd |9 rswk-swf |
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| 689 | 1 | 0 | |a Kundenmanagement |0 (DE-588)4236865-0 |D s |
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| 689 | 1 | 2 | |a Kundenbindung |0 (DE-588)4384508-3 |D s |
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| 700 | 1 | |a N-Marandi, Sara |e Sonstige |0 (DE-588)140304266 |4 oth | |
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Datensatz im Suchindex
| _version_ | 1818989770781491200 |
|---|---|
| any_adam_object | |
| author | Soman, Dilip |
| author_GND | (DE-588)171875648 (DE-588)140304266 |
| author_facet | Soman, Dilip |
| author_role | aut |
| author_sort | Soman, Dilip |
| author_variant | d s ds |
| building | Verbundindex |
| bvnumber | BV048395071 |
| classification_rvk | QP 620 |
| ctrlnum | (OCoLC)1344254709 (DE-599)BVBBV048395071 |
| discipline | Wirtschaftswissenschaften |
| edition | Second edition |
| format | Book |
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| id | DE-604.BV048395071 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T19:43:46Z |
| institution | BVB |
| isbn | 9789811240799 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-033773751 |
| oclc_num | 1344254709 |
| open_access_boolean | |
| owner | DE-945 DE-1050 |
| owner_facet | DE-945 DE-1050 |
| physical | xxiv, 389 Seiten Illustrationen, Diagramme |
| publishDate | 2022 |
| publishDateSearch | 2022 |
| publishDateSort | 2022 |
| publisher | World Scientific |
| record_format | marc |
| spelling | Soman, Dilip Verfasser (DE-588)171875648 aut Managing customer value one step at a time Dilip Soman, Sara N-Marandi Second edition Singapur World Scientific [2022] © 2022 xxiv, 389 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Kundenorientierung (DE-588)4316837-1 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Kundenbindung (DE-588)4384508-3 gnd rswk-swf Kundenwert (DE-588)4515875-7 gnd rswk-swf Kundenorientierung (DE-588)4316837-1 s Marketing (DE-588)4037589-4 s DE-604 Kundenmanagement (DE-588)4236865-0 s Kundenwert (DE-588)4515875-7 s Kundenbindung (DE-588)4384508-3 s N-Marandi, Sara Sonstige (DE-588)140304266 oth Erscheint auch als Online-Ausgabe 978-981-12474-0-8 Erscheint auch als Online-Ausgabe 978-981-12474-1-5 |
| spellingShingle | Soman, Dilip Managing customer value one step at a time Kundenmanagement (DE-588)4236865-0 gnd Kundenorientierung (DE-588)4316837-1 gnd Marketing (DE-588)4037589-4 gnd Kundenbindung (DE-588)4384508-3 gnd Kundenwert (DE-588)4515875-7 gnd |
| subject_GND | (DE-588)4236865-0 (DE-588)4316837-1 (DE-588)4037589-4 (DE-588)4384508-3 (DE-588)4515875-7 |
| title | Managing customer value one step at a time |
| title_auth | Managing customer value one step at a time |
| title_exact_search | Managing customer value one step at a time |
| title_full | Managing customer value one step at a time Dilip Soman, Sara N-Marandi |
| title_fullStr | Managing customer value one step at a time Dilip Soman, Sara N-Marandi |
| title_full_unstemmed | Managing customer value one step at a time Dilip Soman, Sara N-Marandi |
| title_short | Managing customer value |
| title_sort | managing customer value one step at a time |
| title_sub | one step at a time |
| topic | Kundenmanagement (DE-588)4236865-0 gnd Kundenorientierung (DE-588)4316837-1 gnd Marketing (DE-588)4037589-4 gnd Kundenbindung (DE-588)4384508-3 gnd Kundenwert (DE-588)4515875-7 gnd |
| topic_facet | Kundenmanagement Kundenorientierung Marketing Kundenbindung Kundenwert |
| work_keys_str_mv | AT somandilip managingcustomervalueonestepatatime AT nmarandisara managingcustomervalueonestepatatime |