Introduction to advertising: understanding and managing the advertising process
Gespeichert in:
Beteilige Person: | |
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Format: | Elektronisch E-Book |
Sprache: | Englisch |
Veröffentlicht: |
London ; New York
Routledge
[2021]
|
Links: | https://doi.org/10.4324/9781003008729 https://doi.org/10.4324/9781003008729 https://doi.org/10.4324/9781003008729 |
Umfang: | 1 Online-Ressource (xii, 295 Seiten) Illustrationen |
ISBN: | 9781003008729 |
DOI: | 10.4324/9781003008729 |
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Datensatz im Suchindex
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any_adam_object | |
author | Mogaji, Emmanuel |
author_GND | (DE-588)1235831337 |
author_facet | Mogaji, Emmanuel |
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illustrated | Illustrated |
indexdate | 2024-12-20T19:41:42Z |
institution | BVB |
isbn | 9781003008729 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-033694710 |
oclc_num | 1335407727 |
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owner_facet | DE-19 DE-BY-UBM DE-739 |
physical | 1 Online-Ressource (xii, 295 Seiten) Illustrationen |
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publishDate | 2021 |
publishDateSearch | 2021 |
publishDateSort | 2021 |
publisher | Routledge |
record_format | marc |
spelling | Mogaji, Emmanuel (DE-588)1235831337 aut Introduction to advertising understanding and managing the advertising process Emmanuel Mogaji London ; New York Routledge [2021] © 2021 1 Online-Ressource (xii, 295 Seiten) Illustrationen txt rdacontent c rdamedia cr rdacarrier Erscheint auch als Druck-Ausgabe, Paperback 978-0-367-44199-9 Erscheint auch als Druck-Ausgabe, Hardcover 978-0-367-44278-1 https://doi.org/10.4324/9781003008729 Verlag URL des Erstveröffentlichers Volltext |
spellingShingle | Mogaji, Emmanuel Introduction to advertising understanding and managing the advertising process |
title | Introduction to advertising understanding and managing the advertising process |
title_auth | Introduction to advertising understanding and managing the advertising process |
title_exact_search | Introduction to advertising understanding and managing the advertising process |
title_full | Introduction to advertising understanding and managing the advertising process Emmanuel Mogaji |
title_fullStr | Introduction to advertising understanding and managing the advertising process Emmanuel Mogaji |
title_full_unstemmed | Introduction to advertising understanding and managing the advertising process Emmanuel Mogaji |
title_short | Introduction to advertising |
title_sort | introduction to advertising understanding and managing the advertising process |
title_sub | understanding and managing the advertising process |
url | https://doi.org/10.4324/9781003008729 |
work_keys_str_mv | AT mogajiemmanuel introductiontoadvertisingunderstandingandmanagingtheadvertisingprocess |