Discourse, Communication and the Enterprise.- Genres and Trends:
Gespeichert in:
Weitere beteiligte Personen: | , |
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Format: | Elektronisch E-Book |
Sprache: | Englisch |
Veröffentlicht: |
Bern
Peter Lang AG, Internationaler Verlag der Wissenschaften
2011
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Ausgabe: | 1st, New ed |
Schlagwörter: | |
Links: | https://www.peterlang.com/view/product/44550?format=EPDF https://www.peterlang.com/view/product/44550?format=EPDF |
Beschreibung: | Online resource; title from title screen (viewed June 10, 2019) |
Umfang: | 1 Online-Ressource (451 Seiten) |
ISBN: | 9783035101850 |
Internformat
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245 | 1 | 0 | |a Discourse, Communication and the Enterprise.- Genres and Trends |c Giuliana Elena Garzone, Maurizio Gotti |
250 | |a 1st, New ed | ||
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505 | 8 | |a This book brings together a selection of papers originally presented at the fifth conference on Discourse, Communication and the Enterprise (DICOEN V) held in Milan in September 2009, and mainly focuses on the relevance of discourse and communication to the world of business and organizations as seen from a variety of disciplines (linguistics, communication studies, management studies, sociology, marketing). What unites the contributions is the discursive framework they adopt for the analysis of corporate communication, looking at it as a situated activity in a broadly constructionist paradigm. The various sections are organized along an internal-to-external-communication gradient, starting from the analysis of communication within a company's ordinary operational activities and moving gradually towards types of discourse that are specifically aimed at communication to the public at large, including their representation in the media. The picture that emerges is a good approximation to an accurate and updated snapshot of the state of the art in research and expertise in the area of corporate and institutional communication | |
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Datensatz im Suchindex
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contents | This book brings together a selection of papers originally presented at the fifth conference on Discourse, Communication and the Enterprise (DICOEN V) held in Milan in September 2009, and mainly focuses on the relevance of discourse and communication to the world of business and organizations as seen from a variety of disciplines (linguistics, communication studies, management studies, sociology, marketing). What unites the contributions is the discursive framework they adopt for the analysis of corporate communication, looking at it as a situated activity in a broadly constructionist paradigm. The various sections are organized along an internal-to-external-communication gradient, starting from the analysis of communication within a company's ordinary operational activities and moving gradually towards types of discourse that are specifically aimed at communication to the public at large, including their representation in the media. The picture that emerges is a good approximation to an accurate and updated snapshot of the state of the art in research and expertise in the area of corporate and institutional communication |
ctrlnum | (ZDB-114-LAC)9783035101850 (OCoLC)1317696207 (DE-599)BVBBV048208686 |
discipline | Sprachwissenschaft Literaturwissenschaft |
edition | 1st, New ed |
format | Electronic eBook |
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illustrated | Not Illustrated |
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spelling | Discourse, Communication and the Enterprise.- Genres and Trends Giuliana Elena Garzone, Maurizio Gotti 1st, New ed Bern Peter Lang AG, Internationaler Verlag der Wissenschaften 2011 1 Online-Ressource (451 Seiten) txt rdacontent c rdamedia cr rdacarrier Online resource; title from title screen (viewed June 10, 2019) This book brings together a selection of papers originally presented at the fifth conference on Discourse, Communication and the Enterprise (DICOEN V) held in Milan in September 2009, and mainly focuses on the relevance of discourse and communication to the world of business and organizations as seen from a variety of disciplines (linguistics, communication studies, management studies, sociology, marketing). What unites the contributions is the discursive framework they adopt for the analysis of corporate communication, looking at it as a situated activity in a broadly constructionist paradigm. The various sections are organized along an internal-to-external-communication gradient, starting from the analysis of communication within a company's ordinary operational activities and moving gradually towards types of discourse that are specifically aimed at communication to the public at large, including their representation in the media. The picture that emerges is a good approximation to an accurate and updated snapshot of the state of the art in research and expertise in the area of corporate and institutional communication Diskursanalyse (DE-588)4194747-2 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Kommunikation (DE-588)4031883-7 gnd rswk-swf (DE-588)1071861417 Konferenzschrift 2009 Mailand gnd-content (DE-588)1071861417 Konferenzschrift gnd-content Unternehmen (DE-588)4061963-1 s Kommunikation (DE-588)4031883-7 s Diskursanalyse (DE-588)4194747-2 s DE-604 Garzone, Giuliana Elena edt Gotti, Maurizio edt Erscheint auch als Druck-Ausgabe 9783034306201 https://www.peterlang.com/view/product/44550?format=EPDF Verlag URL des Erstveröffentlichers Volltext |
spellingShingle | Discourse, Communication and the Enterprise.- Genres and Trends This book brings together a selection of papers originally presented at the fifth conference on Discourse, Communication and the Enterprise (DICOEN V) held in Milan in September 2009, and mainly focuses on the relevance of discourse and communication to the world of business and organizations as seen from a variety of disciplines (linguistics, communication studies, management studies, sociology, marketing). What unites the contributions is the discursive framework they adopt for the analysis of corporate communication, looking at it as a situated activity in a broadly constructionist paradigm. The various sections are organized along an internal-to-external-communication gradient, starting from the analysis of communication within a company's ordinary operational activities and moving gradually towards types of discourse that are specifically aimed at communication to the public at large, including their representation in the media. The picture that emerges is a good approximation to an accurate and updated snapshot of the state of the art in research and expertise in the area of corporate and institutional communication Diskursanalyse (DE-588)4194747-2 gnd Unternehmen (DE-588)4061963-1 gnd Kommunikation (DE-588)4031883-7 gnd |
subject_GND | (DE-588)4194747-2 (DE-588)4061963-1 (DE-588)4031883-7 (DE-588)1071861417 |
title | Discourse, Communication and the Enterprise.- Genres and Trends |
title_auth | Discourse, Communication and the Enterprise.- Genres and Trends |
title_exact_search | Discourse, Communication and the Enterprise.- Genres and Trends |
title_full | Discourse, Communication and the Enterprise.- Genres and Trends Giuliana Elena Garzone, Maurizio Gotti |
title_fullStr | Discourse, Communication and the Enterprise.- Genres and Trends Giuliana Elena Garzone, Maurizio Gotti |
title_full_unstemmed | Discourse, Communication and the Enterprise.- Genres and Trends Giuliana Elena Garzone, Maurizio Gotti |
title_short | Discourse, Communication and the Enterprise.- Genres and Trends |
title_sort | discourse communication and the enterprise genres and trends |
topic | Diskursanalyse (DE-588)4194747-2 gnd Unternehmen (DE-588)4061963-1 gnd Kommunikation (DE-588)4031883-7 gnd |
topic_facet | Diskursanalyse Unternehmen Kommunikation Konferenzschrift 2009 Mailand Konferenzschrift |
url | https://www.peterlang.com/view/product/44550?format=EPDF |
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