Marketing management:
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
New York, NY
McGraw-Hill
[2023]
|
| Ausgabe: | Fourth edition, International student edition |
| Schlagwörter: | |
| Umfang: | XXIV, 407, G-16, I-28 Illustrationen, Diagramme 28 cm |
| ISBN: | 9781260598230 |
Internformat
MARC
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|---|---|---|---|
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| 005 | 20230206 | ||
| 007 | t| | ||
| 008 | 220503s2023 xxua||| |||| 00||| eng d | ||
| 020 | |a 9781260598230 |c Softcover |9 978-1-260-59823-0 | ||
| 035 | |a (OCoLC)1314904912 | ||
| 035 | |a (DE-599)BVBBV048196287 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c US | ||
| 049 | |a DE-1050 |a DE-862 | ||
| 050 | 0 | |a HF5415.13 | |
| 082 | 0 | |a 658.8 |2 23 | |
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Marshall, Greg W. |0 (DE-588)135815533 |4 aut | |
| 245 | 1 | 0 | |a Marketing management |c Greg W. Marshall, Rollins College, Mark W. Johnston, Rollins College |
| 250 | |a Fourth edition, International student edition | ||
| 264 | 1 | |a New York, NY |b McGraw-Hill |c [2023] | |
| 300 | |a XXIV, 407, G-16, I-28 |b Illustrationen, Diagramme |c 28 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 650 | 4 | |a Marketing |x Management | |
| 700 | 1 | |a Johnston, Mark W. |0 (DE-588)170745457 |4 aut | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-033577400 | |
Datensatz im Suchindex
| _version_ | 1818989415945469952 |
|---|---|
| any_adam_object | |
| author | Marshall, Greg W. Johnston, Mark W. |
| author_GND | (DE-588)135815533 (DE-588)170745457 |
| author_facet | Marshall, Greg W. Johnston, Mark W. |
| author_role | aut aut |
| author_sort | Marshall, Greg W. |
| author_variant | g w m gw gwm m w j mw mwj |
| building | Verbundindex |
| bvnumber | BV048196287 |
| callnumber-first | H - Social Science |
| callnumber-label | HF5415 |
| callnumber-raw | HF5415.13 |
| callnumber-search | HF5415.13 |
| callnumber-sort | HF 45415.13 |
| callnumber-subject | HF - Commerce |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)1314904912 (DE-599)BVBBV048196287 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | Fourth edition, International student edition |
| format | Book |
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| id | DE-604.BV048196287 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T19:38:07Z |
| institution | BVB |
| isbn | 9781260598230 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-033577400 |
| oclc_num | 1314904912 |
| open_access_boolean | |
| owner | DE-1050 DE-862 DE-BY-FWS |
| owner_facet | DE-1050 DE-862 DE-BY-FWS |
| physical | XXIV, 407, G-16, I-28 Illustrationen, Diagramme 28 cm |
| publishDate | 2023 |
| publishDateSearch | 2023 |
| publishDateSort | 2023 |
| publisher | McGraw-Hill |
| record_format | marc |
| spelling | Marshall, Greg W. (DE-588)135815533 aut Marketing management Greg W. Marshall, Rollins College, Mark W. Johnston, Rollins College Fourth edition, International student edition New York, NY McGraw-Hill [2023] XXIV, 407, G-16, I-28 Illustrationen, Diagramme 28 cm txt rdacontent n rdamedia nc rdacarrier Marketing Management Johnston, Mark W. (DE-588)170745457 aut |
| spellingShingle | Marshall, Greg W. Johnston, Mark W. Marketing management Marketing Management |
| title | Marketing management |
| title_auth | Marketing management |
| title_exact_search | Marketing management |
| title_full | Marketing management Greg W. Marshall, Rollins College, Mark W. Johnston, Rollins College |
| title_fullStr | Marketing management Greg W. Marshall, Rollins College, Mark W. Johnston, Rollins College |
| title_full_unstemmed | Marketing management Greg W. Marshall, Rollins College, Mark W. Johnston, Rollins College |
| title_short | Marketing management |
| title_sort | marketing management |
| topic | Marketing Management |
| topic_facet | Marketing Management |
| work_keys_str_mv | AT marshallgregw marketingmanagement AT johnstonmarkw marketingmanagement |