m: marketing:
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
New York, NY
McGrawHill
[2022]
|
| Ausgabe: | Eighth edition, international student edition |
| Schlagwörter: | |
| Beschreibung: | Enthält Literaturangaben und Index Auf dem Umschlag: This international student edition is for use outside of the U.S |
| Umfang: | xvi, 507 Seiten Illustrationen, Diagramme |
| ISBN: | 9781260597592 9781265056704 1260597598 |
Internformat
MARC
| LEADER | 00000nam a2200000 c 4500 | ||
|---|---|---|---|
| 001 | BV047446611 | ||
| 003 | DE-604 | ||
| 005 | 20230206 | ||
| 007 | t| | ||
| 008 | 210831s2022 xxua||| |||| 00||| eng d | ||
| 020 | |a 9781260597592 |9 978-1-260-59759-2 | ||
| 020 | |a 9781265056704 |c Softcover |9 978-1-265-05670-4 | ||
| 020 | |a 1260597598 |9 1-260-59759-8 | ||
| 035 | |a (OCoLC)1256660213 | ||
| 035 | |a (DE-599)KXP1760584398 | ||
| 040 | |a DE-604 |b ger |e rda | ||
| 041 | 0 | |a eng | |
| 044 | |a xxu |c XD-US | ||
| 049 | |a DE-N2 |a DE-862 | ||
| 084 | |a QP 600 |0 (DE-625)141905: |2 rvk | ||
| 100 | 1 | |a Grewal, Dhruv |0 (DE-588)170667839 |4 aut | |
| 245 | 1 | 0 | |a m: marketing |c Dhruv Grewal, PhD (Babson College), Michael Levy, PhD (Babson College) |
| 246 | 1 | 3 | |a marketing |
| 250 | |a Eighth edition, international student edition | ||
| 264 | 1 | |a New York, NY |b McGrawHill |c [2022] | |
| 264 | 4 | |c © 2022 | |
| 300 | |a xvi, 507 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Enthält Literaturangaben und Index | ||
| 500 | |a Auf dem Umschlag: This international student edition is for use outside of the U.S | ||
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 653 | 0 | |a Marketing | |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Levy, Michael |d 1950- |0 (DE-588)133264262 |4 aut | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-032848671 | |
Datensatz im Suchindex
| _version_ | 1818988262216171520 |
|---|---|
| any_adam_object | |
| author | Grewal, Dhruv Levy, Michael 1950- |
| author_GND | (DE-588)170667839 (DE-588)133264262 |
| author_facet | Grewal, Dhruv Levy, Michael 1950- |
| author_role | aut aut |
| author_sort | Grewal, Dhruv |
| author_variant | d g dg m l ml |
| building | Verbundindex |
| bvnumber | BV047446611 |
| classification_rvk | QP 600 |
| ctrlnum | (OCoLC)1256660213 (DE-599)KXP1760584398 |
| discipline | Wirtschaftswissenschaften |
| edition | Eighth edition, international student edition |
| format | Book |
| fullrecord | <?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>01432nam a2200421 c 4500</leader><controlfield tag="001">BV047446611</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20230206 </controlfield><controlfield tag="007">t|</controlfield><controlfield tag="008">210831s2022 xxua||| |||| 00||| eng d</controlfield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781260597592</subfield><subfield code="9">978-1-260-59759-2</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9781265056704</subfield><subfield code="c">Softcover</subfield><subfield code="9">978-1-265-05670-4</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">1260597598</subfield><subfield code="9">1-260-59759-8</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)1256660213</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)KXP1760584398</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">rda</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="044" ind1=" " ind2=" "><subfield code="a">xxu</subfield><subfield code="c">XD-US</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-N2</subfield><subfield code="a">DE-862</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Grewal, Dhruv</subfield><subfield code="0">(DE-588)170667839</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">m: marketing</subfield><subfield code="c">Dhruv Grewal, PhD (Babson College), Michael Levy, PhD (Babson College)</subfield></datafield><datafield tag="246" ind1="1" ind2="3"><subfield code="a">marketing</subfield></datafield><datafield tag="250" ind1=" " ind2=" "><subfield code="a">Eighth edition, international student edition</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">New York, NY</subfield><subfield code="b">McGrawHill</subfield><subfield code="c">[2022]</subfield></datafield><datafield tag="264" ind1=" " ind2="4"><subfield code="c">© 2022</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">xvi, 507 Seiten</subfield><subfield code="b">Illustrationen, Diagramme</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Enthält Literaturangaben und Index</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Auf dem Umschlag: This international student edition is for use outside of the U.S</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="653" ind1=" " ind2="0"><subfield code="a">Marketing</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Marketing</subfield><subfield code="0">(DE-588)4037589-4</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Levy, Michael</subfield><subfield code="d">1950-</subfield><subfield code="0">(DE-588)133264262</subfield><subfield code="4">aut</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-032848671</subfield></datafield></record></collection> |
| id | DE-604.BV047446611 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T19:19:47Z |
| institution | BVB |
| isbn | 9781260597592 9781265056704 1260597598 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032848671 |
| oclc_num | 1256660213 |
| open_access_boolean | |
| owner | DE-N2 DE-862 DE-BY-FWS |
| owner_facet | DE-N2 DE-862 DE-BY-FWS |
| physical | xvi, 507 Seiten Illustrationen, Diagramme |
| publishDate | 2022 |
| publishDateSearch | 2022 |
| publishDateSort | 2022 |
| publisher | McGrawHill |
| record_format | marc |
| spelling | Grewal, Dhruv (DE-588)170667839 aut m: marketing Dhruv Grewal, PhD (Babson College), Michael Levy, PhD (Babson College) marketing Eighth edition, international student edition New York, NY McGrawHill [2022] © 2022 xvi, 507 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Enthält Literaturangaben und Index Auf dem Umschlag: This international student edition is for use outside of the U.S Marketing (DE-588)4037589-4 gnd rswk-swf Marketing Marketing (DE-588)4037589-4 s DE-604 Levy, Michael 1950- (DE-588)133264262 aut |
| spellingShingle | Grewal, Dhruv Levy, Michael 1950- m: marketing Marketing (DE-588)4037589-4 gnd |
| subject_GND | (DE-588)4037589-4 |
| title | m: marketing |
| title_alt | marketing |
| title_auth | m: marketing |
| title_exact_search | m: marketing |
| title_full | m: marketing Dhruv Grewal, PhD (Babson College), Michael Levy, PhD (Babson College) |
| title_fullStr | m: marketing Dhruv Grewal, PhD (Babson College), Michael Levy, PhD (Babson College) |
| title_full_unstemmed | m: marketing Dhruv Grewal, PhD (Babson College), Michael Levy, PhD (Babson College) |
| title_short | m: marketing |
| title_sort | m marketing |
| topic | Marketing (DE-588)4037589-4 gnd |
| topic_facet | Marketing |
| work_keys_str_mv | AT grewaldhruv mmarketing AT levymichael mmarketing AT grewaldhruv marketing AT levymichael marketing |