Digital marketing fundamentals:
Gespeichert in:
| Beteiligte Personen: | , , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Groningen, Utrecht
Noordhoff
[2022]
|
| Ausgabe: | Second edition |
| Schlagwörter: | |
| Beschreibung: | Auf dem Cover: "From strategy to ROI" |
| Umfang: | 649 Seiten Illustrationen, Diagramme 25 cm |
| ISBN: | 9789001749842 |
Internformat
MARC
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| 020 | |a 9789001749842 |c pbk |9 978-90-01-74984-2 | ||
| 035 | |a (OCoLC)1059569143 | ||
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| 040 | |a DE-604 |b ger |e rda | ||
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| 245 | 1 | 0 | |a Digital marketing fundamentals |c Marjolein Visser, Berend Sikkenga, Mike Berry |
| 250 | |a Second edition | ||
| 264 | 1 | |a Groningen, Utrecht |b Noordhoff |c [2022] | |
| 300 | |a 649 Seiten |b Illustrationen, Diagramme |c 25 cm | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Auf dem Cover: "From strategy to ROI" | ||
| 650 | 0 | 7 | |a Marketing |0 (DE-588)4037589-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Strategie |0 (DE-588)4057952-9 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Digitalisierung |0 (DE-588)4123065-6 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Marketing |0 (DE-588)4037589-4 |D s |
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| 689 | 0 | 2 | |a Digitalisierung |0 (DE-588)4123065-6 |D s |
| 689 | 0 | |5 DE-604 | |
| 700 | 1 | |a Sikkenga, Berend |e Verfasser |0 (DE-588)1193497663 |4 aut | |
| 700 | 1 | |a Berry, Mike |e Verfasser |0 (DE-588)1176657097 |4 aut | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe |z 978-1-003-20365-0 |
| 776 | 0 | 8 | |i Erscheint auch als |n Druck-Ausgabe, Hardcover |z 978-1-032-06741-4 |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-032843090 | |
Datensatz im Suchindex
| _version_ | 1818988254097047552 |
|---|---|
| any_adam_object | |
| author | Visser, Marjolein 1966- Sikkenga, Berend Berry, Mike |
| author_GND | (DE-588)1013353463 (DE-588)1193497663 (DE-588)1176657097 |
| author_facet | Visser, Marjolein 1966- Sikkenga, Berend Berry, Mike |
| author_role | aut aut aut |
| author_sort | Visser, Marjolein 1966- |
| author_variant | m v mv b s bs m b mb |
| building | Verbundindex |
| bvnumber | BV047440927 |
| classification_rvk | QP 650 |
| classification_tum | WIR 810f |
| ctrlnum | (OCoLC)1059569143 (DE-599)BVBBV047440927 |
| discipline | Wirtschaftswissenschaften |
| edition | Second edition |
| format | Book |
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| id | DE-604.BV047440927 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T19:19:39Z |
| institution | BVB |
| isbn | 9789001749842 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032843090 |
| oclc_num | 1059569143 |
| open_access_boolean | |
| owner | DE-945 DE-92 DE-898 DE-BY-UBR DE-1050 |
| owner_facet | DE-945 DE-92 DE-898 DE-BY-UBR DE-1050 |
| physical | 649 Seiten Illustrationen, Diagramme 25 cm |
| publishDate | 2022 |
| publishDateSearch | 2022 |
| publishDateSort | 2022 |
| publisher | Noordhoff |
| record_format | marc |
| spelling | Visser, Marjolein 1966- Verfasser (DE-588)1013353463 aut Digital marketing fundamentals Marjolein Visser, Berend Sikkenga, Mike Berry Second edition Groningen, Utrecht Noordhoff [2022] 649 Seiten Illustrationen, Diagramme 25 cm txt rdacontent n rdamedia nc rdacarrier Auf dem Cover: "From strategy to ROI" Marketing (DE-588)4037589-4 gnd rswk-swf Strategie (DE-588)4057952-9 gnd rswk-swf Digitalisierung (DE-588)4123065-6 gnd rswk-swf Marketing (DE-588)4037589-4 s Strategie (DE-588)4057952-9 s Digitalisierung (DE-588)4123065-6 s DE-604 Sikkenga, Berend Verfasser (DE-588)1193497663 aut Berry, Mike Verfasser (DE-588)1176657097 aut Erscheint auch als Online-Ausgabe 978-1-003-20365-0 Erscheint auch als Druck-Ausgabe, Hardcover 978-1-032-06741-4 |
| spellingShingle | Visser, Marjolein 1966- Sikkenga, Berend Berry, Mike Digital marketing fundamentals Marketing (DE-588)4037589-4 gnd Strategie (DE-588)4057952-9 gnd Digitalisierung (DE-588)4123065-6 gnd |
| subject_GND | (DE-588)4037589-4 (DE-588)4057952-9 (DE-588)4123065-6 |
| title | Digital marketing fundamentals |
| title_auth | Digital marketing fundamentals |
| title_exact_search | Digital marketing fundamentals |
| title_full | Digital marketing fundamentals Marjolein Visser, Berend Sikkenga, Mike Berry |
| title_fullStr | Digital marketing fundamentals Marjolein Visser, Berend Sikkenga, Mike Berry |
| title_full_unstemmed | Digital marketing fundamentals Marjolein Visser, Berend Sikkenga, Mike Berry |
| title_short | Digital marketing fundamentals |
| title_sort | digital marketing fundamentals |
| topic | Marketing (DE-588)4037589-4 gnd Strategie (DE-588)4057952-9 gnd Digitalisierung (DE-588)4123065-6 gnd |
| topic_facet | Marketing Strategie Digitalisierung |
| work_keys_str_mv | AT vissermarjolein digitalmarketingfundamentals AT sikkengaberend digitalmarketingfundamentals AT berrymike digitalmarketingfundamentals |