The customer success professional's handbook: how to thrive in one of the world's fastest growing careers-while driving growth for your company
Gespeichert in:
Beteiligte Personen: | , |
---|---|
Format: | Buch |
Sprache: | Englisch |
Veröffentlicht: |
Hoboken, New Jersey
Wiley
[2020]
|
Schlagwörter: | |
Links: | https://www.gbv.de/dms/bowker/toc/9781119624615.pdf |
Abstract: | "This book will serve as the definitive reference book, "The CSM Bible" for the CSM Profession. While there are several books addressing the Customer Success imperative, there is no authoritative manual for how an aspiring CSM can develop their skills and proficiency to be more employable and grow in their careers. The other side of the coin is also true - managers don't have clear guidance for how to hire a stellar CSM and how to mentor them throughout their career. This book aims to address those gaps. "CUSTOMER SUCCESS MANAGER" is #1 fastest growing job in Australia, #4 fastest growing job in the US, and 6th fastest growing job in India, according to LinkedIn research: There are currently 71,000 open *new* CSM jobs, with 45% outside the US. Gainsight's first book, CUSTOMER SUCCESS, has sold 40,000+ copies in the first 2 years: That book targeted senior leaders and decision makers. This book targets the much larger audience of front-line Customer Success Managers Dedicated email to opt-in database of 100K+ contacts Social promotion to social media audience of 40K+ followers on Gainsight branded accounts Gainsight expects to use 5k-10k copies in the first year with customers/prospects Gainsight will use the same promotion plan it used for CUSTOMER SUCCESS, but bigger, including: Dozens of speaking engagements globally by Gainsight staff (see attached schedule), amore effective and larger marketing team, estimate several thousand copies to Gainsight Venture Capital partner firms, promotion to universities"-- |
Beschreibung: | Includes bibliographical references |
Umfang: | xviii, 268 Seiten Illustrationen, Diagramme |
ISBN: | 9781119624615 |
Internformat
MARC
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245 | 1 | 0 | |a The customer success professional's handbook |b how to thrive in one of the world's fastest growing careers-while driving growth for your company |c Ashvin Vaidyanathan, Ruben Rabago |
264 | 1 | |a Hoboken, New Jersey |b Wiley |c [2020] | |
264 | 4 | |c © 2020 | |
300 | |a xviii, 268 Seiten |b Illustrationen, Diagramme | ||
336 | |b txt |2 rdacontent | ||
337 | |b n |2 rdamedia | ||
338 | |b nc |2 rdacarrier | ||
500 | |a Includes bibliographical references | ||
520 | 3 | |a "This book will serve as the definitive reference book, "The CSM Bible" for the CSM Profession. While there are several books addressing the Customer Success imperative, there is no authoritative manual for how an aspiring CSM can develop their skills and proficiency to be more employable and grow in their careers. The other side of the coin is also true - managers don't have clear guidance for how to hire a stellar CSM and how to mentor them throughout their career. This book aims to address those gaps. "CUSTOMER SUCCESS MANAGER" is #1 fastest growing job in Australia, #4 fastest growing job in the US, and 6th fastest growing job in India, according to LinkedIn research: There are currently 71,000 open *new* CSM jobs, with 45% outside the US. Gainsight's first book, CUSTOMER SUCCESS, has sold 40,000+ copies in the first 2 years: That book targeted senior leaders and decision makers. This book targets the much larger audience of front-line Customer Success Managers Dedicated email to opt-in database of 100K+ contacts Social promotion to social media audience of 40K+ followers on Gainsight branded accounts Gainsight expects to use 5k-10k copies in the first year with customers/prospects Gainsight will use the same promotion plan it used for CUSTOMER SUCCESS, but bigger, including: Dozens of speaking engagements globally by Gainsight staff (see attached schedule), amore effective and larger marketing team, estimate several thousand copies to Gainsight Venture Capital partner firms, promotion to universities"-- | |
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650 | 0 | 7 | |a Unternehmenserfolg |0 (DE-588)4223768-3 |2 gnd |9 rswk-swf |
653 | 0 | |a Beziehungsmarketing / (DE-627)091354323 / (DE-STW)19133-0 | |
653 | 0 | |a Unternehmenserfolg / (DE-627)091396492 / (DE-STW)12069-4 | |
653 | 0 | |a Erfolgsfaktor / (DE-627)091357780 / (DE-STW)18106-1 | |
653 | 0 | |a Success in business | |
653 | 0 | |a Career development | |
653 | 0 | |a Organizational change | |
653 | 0 | |a Consumer satisfaction | |
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943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-032522328 |
Datensatz im Suchindex
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---|---|
any_adam_object | |
author | Vaidyanathan, Ashvin 1980- Rabago, Ruben 1968- |
author_facet | Vaidyanathan, Ashvin 1980- Rabago, Ruben 1968- |
author_role | aut aut |
author_sort | Vaidyanathan, Ashvin 1980- |
author_variant | a v av r r rr |
building | Verbundindex |
bvnumber | BV047115934 |
callnumber-first | H - Social Science |
callnumber-label | HF5386 |
callnumber-raw | HF5386 |
callnumber-search | HF5386 |
callnumber-sort | HF 45386 |
callnumber-subject | HF - Commerce |
classification_rvk | QP 320 |
ctrlnum | (OCoLC)1179237891 (DE-599)KXP1686478356 |
dewey-full | 658.8/12 |
dewey-hundreds | 600 - Technology (Applied sciences) |
dewey-ones | 658 - General management |
dewey-raw | 658.8/12 |
dewey-search | 658.8/12 |
dewey-sort | 3658.8 212 |
dewey-tens | 650 - Management and auxiliary services |
discipline | Wirtschaftswissenschaften |
format | Book |
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id | DE-604.BV047115934 |
illustrated | Illustrated |
indexdate | 2024-12-20T19:10:09Z |
institution | BVB |
isbn | 9781119624615 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032522328 |
oclc_num | 1179237891 |
open_access_boolean | |
owner | DE-11 |
owner_facet | DE-11 |
physical | xviii, 268 Seiten Illustrationen, Diagramme |
publishDate | 2020 |
publishDateSearch | 2020 |
publishDateSort | 2020 |
publisher | Wiley |
record_format | marc |
spelling | Vaidyanathan, Ashvin 1980- Verfasser aut The customer success professional's handbook how to thrive in one of the world's fastest growing careers-while driving growth for your company Ashvin Vaidyanathan, Ruben Rabago Hoboken, New Jersey Wiley [2020] © 2020 xviii, 268 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references "This book will serve as the definitive reference book, "The CSM Bible" for the CSM Profession. While there are several books addressing the Customer Success imperative, there is no authoritative manual for how an aspiring CSM can develop their skills and proficiency to be more employable and grow in their careers. The other side of the coin is also true - managers don't have clear guidance for how to hire a stellar CSM and how to mentor them throughout their career. This book aims to address those gaps. "CUSTOMER SUCCESS MANAGER" is #1 fastest growing job in Australia, #4 fastest growing job in the US, and 6th fastest growing job in India, according to LinkedIn research: There are currently 71,000 open *new* CSM jobs, with 45% outside the US. Gainsight's first book, CUSTOMER SUCCESS, has sold 40,000+ copies in the first 2 years: That book targeted senior leaders and decision makers. This book targets the much larger audience of front-line Customer Success Managers Dedicated email to opt-in database of 100K+ contacts Social promotion to social media audience of 40K+ followers on Gainsight branded accounts Gainsight expects to use 5k-10k copies in the first year with customers/prospects Gainsight will use the same promotion plan it used for CUSTOMER SUCCESS, but bigger, including: Dozens of speaking engagements globally by Gainsight staff (see attached schedule), amore effective and larger marketing team, estimate several thousand copies to Gainsight Venture Capital partner firms, promotion to universities"-- Kundenmanagement (DE-588)4236865-0 gnd rswk-swf Organisationswandel (DE-588)4075693-2 gnd rswk-swf Karriereplanung (DE-588)4129406-3 gnd rswk-swf Unternehmenserfolg (DE-588)4223768-3 gnd rswk-swf Beziehungsmarketing / (DE-627)091354323 / (DE-STW)19133-0 Unternehmenserfolg / (DE-627)091396492 / (DE-STW)12069-4 Erfolgsfaktor / (DE-627)091357780 / (DE-STW)18106-1 Success in business Career development Organizational change Consumer satisfaction Unternehmenserfolg (DE-588)4223768-3 s Kundenmanagement (DE-588)4236865-0 s Karriereplanung (DE-588)4129406-3 s Organisationswandel (DE-588)4075693-2 s DE-604 Rabago, Ruben 1968- Verfasser aut Erscheint auch als Online-Ausgabe, PDF 9781119624622 Erscheint auch als Online-Ausgabe, EPUB 9781119624639 https://www.gbv.de/dms/bowker/toc/9781119624615.pdf 2020-10-18 Aggregator Inhaltsverzeichnis |
spellingShingle | Vaidyanathan, Ashvin 1980- Rabago, Ruben 1968- The customer success professional's handbook how to thrive in one of the world's fastest growing careers-while driving growth for your company Kundenmanagement (DE-588)4236865-0 gnd Organisationswandel (DE-588)4075693-2 gnd Karriereplanung (DE-588)4129406-3 gnd Unternehmenserfolg (DE-588)4223768-3 gnd |
subject_GND | (DE-588)4236865-0 (DE-588)4075693-2 (DE-588)4129406-3 (DE-588)4223768-3 |
title | The customer success professional's handbook how to thrive in one of the world's fastest growing careers-while driving growth for your company |
title_auth | The customer success professional's handbook how to thrive in one of the world's fastest growing careers-while driving growth for your company |
title_exact_search | The customer success professional's handbook how to thrive in one of the world's fastest growing careers-while driving growth for your company |
title_full | The customer success professional's handbook how to thrive in one of the world's fastest growing careers-while driving growth for your company Ashvin Vaidyanathan, Ruben Rabago |
title_fullStr | The customer success professional's handbook how to thrive in one of the world's fastest growing careers-while driving growth for your company Ashvin Vaidyanathan, Ruben Rabago |
title_full_unstemmed | The customer success professional's handbook how to thrive in one of the world's fastest growing careers-while driving growth for your company Ashvin Vaidyanathan, Ruben Rabago |
title_short | The customer success professional's handbook |
title_sort | the customer success professional s handbook how to thrive in one of the world s fastest growing careers while driving growth for your company |
title_sub | how to thrive in one of the world's fastest growing careers-while driving growth for your company |
topic | Kundenmanagement (DE-588)4236865-0 gnd Organisationswandel (DE-588)4075693-2 gnd Karriereplanung (DE-588)4129406-3 gnd Unternehmenserfolg (DE-588)4223768-3 gnd |
topic_facet | Kundenmanagement Organisationswandel Karriereplanung Unternehmenserfolg |
url | https://www.gbv.de/dms/bowker/toc/9781119624615.pdf |
work_keys_str_mv | AT vaidyanathanashvin thecustomersuccessprofessionalshandbookhowtothriveinoneoftheworldsfastestgrowingcareerswhiledrivinggrowthforyourcompany AT rabagoruben thecustomersuccessprofessionalshandbookhowtothriveinoneoftheworldsfastestgrowingcareerswhiledrivinggrowthforyourcompany |