Digital marketing strategies and models for competitive business:
""This book explores the theory and application of digital marketing strategies and models in businesses"--Provided by publisher"--
Gespeichert in:
Internformat
MARC
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| id | DE-604.BV047027939 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-20T19:07:43Z |
| institution | BVB |
| isbn | 9781799829652 1799829650 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-032435284 |
| oclc_num | 1224487278 |
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| physical | 1 Online-Ressource (240 Seiten) |
| psigel | ZDB-1-IGE ZDB-98-IGB ZDB-98-IGB TUB_EBS_IGB |
| publishDate | 2020 |
| publishDateSearch | 2020 |
| publishDateSort | 2020 |
| publisher | IGI Global |
| record_format | marc |
| series2 | Advances in business strategy and competitive advantage |
| spellingShingle | Digital marketing strategies and models for competitive business Electronic commerce fast Internet marketing fast Marketing / Data processing fast Marketing / Data processing Internet marketing Electronic commerce |
| title | Digital marketing strategies and models for competitive business |
| title_auth | Digital marketing strategies and models for competitive business |
| title_exact_search | Digital marketing strategies and models for competitive business |
| title_full | Digital marketing strategies and models for competitive business Filipe Mota Pinto, Teresa Guarda [editors] |
| title_fullStr | Digital marketing strategies and models for competitive business Filipe Mota Pinto, Teresa Guarda [editors] |
| title_full_unstemmed | Digital marketing strategies and models for competitive business Filipe Mota Pinto, Teresa Guarda [editors] |
| title_short | Digital marketing strategies and models for competitive business |
| title_sort | digital marketing strategies and models for competitive business |
| topic | Electronic commerce fast Internet marketing fast Marketing / Data processing fast Marketing / Data processing Internet marketing Electronic commerce |
| topic_facet | Electronic commerce Internet marketing Marketing / Data processing |
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