Marketing in a digital world:
Gespeichert in:
| Weitere beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Bingley
Emerald Publishing
2019
|
| Ausgabe: | First edition |
| Schriftenreihe: | Review of marketing research
volume 16 |
| Umfang: | xxiii, 217 Seiten Illustrationen, Diagramme |
| ISBN: | 9781787563407 |
Internformat
MARC
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| 020 | |a 9781787563407 |c hbk. |9 978-1-78756-340-7 | ||
| 035 | |a (OCoLC)1126402114 | ||
| 035 | |a (DE-599)BVBBV046170596 | ||
| 040 | |a DE-604 |b ger |e rda | ||
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| 084 | |a QP 650 |0 (DE-625)141922: |2 rvk | ||
| 245 | 1 | 0 | |a Marketing in a digital world |c edited by Aric Rindfleisch (Department of Business Administration, University of Illinois, USA), Alan J. Malter (Department of Managerial Studies, University of Illinois, USA) |
| 250 | |a First edition | ||
| 264 | 1 | |a Bingley |b Emerald Publishing |c 2019 | |
| 300 | |a xxiii, 217 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 1 | |a Review of marketing research |v volume 16 | |
| 700 | 1 | |a Rindfleisch, Aric |d 1965- |0 (DE-588)1198417617 |4 edt | |
| 700 | 1 | |a Malter, Alan J. |0 (DE-588)171752910 |4 edt | |
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Datensatz im Suchindex
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| author2_role | edt edt |
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| author_GND | (DE-588)1198417617 (DE-588)171752910 |
| author_facet | Rindfleisch, Aric 1965- Malter, Alan J. |
| building | Verbundindex |
| bvnumber | BV046170596 |
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| discipline | Wirtschaftswissenschaften |
| edition | First edition |
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| id | DE-604.BV046170596 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T18:45:01Z |
| institution | BVB |
| isbn | 9781787563407 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031550367 |
| oclc_num | 1126402114 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | xxiii, 217 Seiten Illustrationen, Diagramme |
| publishDate | 2019 |
| publishDateSearch | 2019 |
| publishDateSort | 2019 |
| publisher | Emerald Publishing |
| record_format | marc |
| series | Review of marketing research |
| series2 | Review of marketing research |
| spelling | Marketing in a digital world edited by Aric Rindfleisch (Department of Business Administration, University of Illinois, USA), Alan J. Malter (Department of Managerial Studies, University of Illinois, USA) First edition Bingley Emerald Publishing 2019 xxiii, 217 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Review of marketing research volume 16 Rindfleisch, Aric 1965- (DE-588)1198417617 edt Malter, Alan J. (DE-588)171752910 edt Erscheint auch als Online-Ausgabe 978-1-78756-339-1 (DE-604)BV046219762 Erscheint auch als Online-Ausgabe, epub 978-1-78756-341-4 Review of marketing research volume 16 (DE-604)BV019682471 16 |
| spellingShingle | Marketing in a digital world Review of marketing research |
| title | Marketing in a digital world |
| title_auth | Marketing in a digital world |
| title_exact_search | Marketing in a digital world |
| title_full | Marketing in a digital world edited by Aric Rindfleisch (Department of Business Administration, University of Illinois, USA), Alan J. Malter (Department of Managerial Studies, University of Illinois, USA) |
| title_fullStr | Marketing in a digital world edited by Aric Rindfleisch (Department of Business Administration, University of Illinois, USA), Alan J. Malter (Department of Managerial Studies, University of Illinois, USA) |
| title_full_unstemmed | Marketing in a digital world edited by Aric Rindfleisch (Department of Business Administration, University of Illinois, USA), Alan J. Malter (Department of Managerial Studies, University of Illinois, USA) |
| title_short | Marketing in a digital world |
| title_sort | marketing in a digital world |
| volume_link | (DE-604)BV019682471 |
| work_keys_str_mv | AT rindfleischaric marketinginadigitalworld AT malteralanj marketinginadigitalworld |