Marketing peace for social transformation and global prosperity:
"This book examines the concept of peace marketing as a vehicle for social transformation and global prosperity. It explores the development of programs destined to impose and sustain some causes that may lead to the salvation of humanity from self-destruction and to live in peace and harmony o...
Gespeichert in:
Internformat
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245 | 1 | 0 | |a Marketing peace for social transformation and global prosperity |c Alexandru-Mircea Nedelea and Marilena-Oana Nedelea, editors |
264 | 1 | |a Hershey, Pennsylvania |b IGI Global |c [2019] | |
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Datensatz im Suchindex
DE-BY-TUM_katkey | 2424821 |
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any_adam_object | |
author2 | Nedelea, Alexandru 1971- Nedelea, Marilena-Oana 1977- |
author2_role | edt edt |
author2_variant | a n an m o n mon |
author_facet | Nedelea, Alexandru 1971- Nedelea, Marilena-Oana 1977- |
building | Verbundindex |
bvnumber | BV046096151 |
collection | ZDB-1-IGE ZDB-98-IGB |
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dewey-full | 303.6/6 |
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dewey-ones | 303 - Social processes |
dewey-raw | 303.6/6 |
dewey-search | 303.6/6 |
dewey-sort | 3303.6 16 |
dewey-tens | 300 - Social sciences |
discipline | Soziologie |
format | Electronic eBook |
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genre_facet | Aufsatzsammlung |
id | DE-604.BV046096151 |
illustrated | Not Illustrated |
indexdate | 2024-12-20T18:43:03Z |
institution | BVB |
isbn | 9781522574651 |
language | English |
oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-031477006 |
oclc_num | 1078660355 |
open_access_boolean | |
owner | DE-91 DE-BY-TUM DE-573 DE-20 DE-1049 DE-898 DE-BY-UBR DE-706 DE-1050 DE-83 |
owner_facet | DE-91 DE-BY-TUM DE-573 DE-20 DE-1049 DE-898 DE-BY-UBR DE-706 DE-1050 DE-83 |
physical | 1 Online-Ressource (19 PDFs (xviii, 304 pages)) |
psigel | ZDB-1-IGE ZDB-98-IGB ZDB-98-IGB TUB_EBS_IGB |
publishDate | 2019 |
publishDateSearch | 2019 |
publishDateSort | 2019 |
publisher | IGI Global |
record_format | marc |
spellingShingle | Marketing peace for social transformation and global prosperity Peace / Social aspects Peace / Marketing Social marketing Sozialer Wandel (DE-588)4077587-2 gnd Friedenskonsolidierung (DE-588)7604836-6 gnd Wohlstand (DE-588)4128492-6 gnd Soziomarketing (DE-588)4116549-4 gnd |
subject_GND | (DE-588)4077587-2 (DE-588)7604836-6 (DE-588)4128492-6 (DE-588)4116549-4 (DE-588)4143413-4 |
title | Marketing peace for social transformation and global prosperity |
title_auth | Marketing peace for social transformation and global prosperity |
title_exact_search | Marketing peace for social transformation and global prosperity |
title_full | Marketing peace for social transformation and global prosperity Alexandru-Mircea Nedelea and Marilena-Oana Nedelea, editors |
title_fullStr | Marketing peace for social transformation and global prosperity Alexandru-Mircea Nedelea and Marilena-Oana Nedelea, editors |
title_full_unstemmed | Marketing peace for social transformation and global prosperity Alexandru-Mircea Nedelea and Marilena-Oana Nedelea, editors |
title_short | Marketing peace for social transformation and global prosperity |
title_sort | marketing peace for social transformation and global prosperity |
topic | Peace / Social aspects Peace / Marketing Social marketing Sozialer Wandel (DE-588)4077587-2 gnd Friedenskonsolidierung (DE-588)7604836-6 gnd Wohlstand (DE-588)4128492-6 gnd Soziomarketing (DE-588)4116549-4 gnd |
topic_facet | Peace / Social aspects Peace / Marketing Social marketing Sozialer Wandel Friedenskonsolidierung Wohlstand Soziomarketing Aufsatzsammlung |
url | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-5225-7464-4 |
work_keys_str_mv | AT nedeleaalexandru marketingpeaceforsocialtransformationandglobalprosperity AT nedeleamarilenaoana marketingpeaceforsocialtransformationandglobalprosperity |