Strategic marketing management:
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
[Chicago]
Cerebellum Press
January 2018
|
| Ausgabe: | ninth edition |
| Schlagwörter: | |
| Links: | http://digitale-objekte.hbz-nrw.de/storage2/2018/05/07/file_31/7691798.pdf |
| Umfang: | viii, 287 Seiten Illustrationen, Diagramme |
| ISBN: | 9781936572502 9781936572519 |
Internformat
MARC
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| 008 | 180924s2018 xx a||| |||| 00||| eng d | ||
| 020 | |a 9781936572502 |c pbk. |9 978-1-936572-50-2 | ||
| 020 | |a 9781936572519 |c hbk. |9 978-1-936572-51-9 | ||
| 035 | |a (OCoLC)1054391972 | ||
| 035 | |a (DE-599)HBZHT019667994 | ||
| 040 | |a DE-604 |b ger |e rda | ||
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| 245 | 1 | 0 | |a Strategic marketing management |c Alexander Chernev |
| 250 | |a ninth edition | ||
| 264 | 1 | |a [Chicago] |b Cerebellum Press |c January 2018 | |
| 300 | |a viii, 287 Seiten |b Illustrationen, Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Chernev, Alexander |
| author_GND | (DE-588)1050942035 |
| author_facet | Chernev, Alexander |
| author_role | aut |
| author_sort | Chernev, Alexander |
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| building | Verbundindex |
| bvnumber | BV045206363 |
| classification_rvk | QP 612 QP 600 |
| ctrlnum | (OCoLC)1054391972 (DE-599)HBZHT019667994 |
| discipline | Wirtschaftswissenschaften |
| edition | ninth edition |
| format | Book |
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| id | DE-604.BV045206363 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T18:20:46Z |
| institution | BVB |
| isbn | 9781936572502 9781936572519 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030595252 |
| oclc_num | 1054391972 |
| open_access_boolean | |
| owner | DE-2070s DE-1050 DE-573 |
| owner_facet | DE-2070s DE-1050 DE-573 |
| physical | viii, 287 Seiten Illustrationen, Diagramme |
| publishDate | 2018 |
| publishDateSearch | 2018 |
| publishDateSort | 2018 |
| publisher | Cerebellum Press |
| record_format | marc |
| spelling | Chernev, Alexander Verfasser (DE-588)1050942035 aut Strategic marketing management Alexander Chernev ninth edition [Chicago] Cerebellum Press January 2018 viii, 287 Seiten Illustrationen, Diagramme txt rdacontent n rdamedia nc rdacarrier Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Strategisches Management (DE-588)4124261-0 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 s Strategisches Management (DE-588)4124261-0 s DE-604 V:DE-605;X:Imageware application/pdf http://digitale-objekte.hbz-nrw.de/storage2/2018/05/07/file_31/7691798.pdf Inhaltsverzeichnis |
| spellingShingle | Chernev, Alexander Strategic marketing management Marketingmanagement (DE-588)4168907-0 gnd Strategisches Management (DE-588)4124261-0 gnd |
| subject_GND | (DE-588)4168907-0 (DE-588)4124261-0 |
| title | Strategic marketing management |
| title_auth | Strategic marketing management |
| title_exact_search | Strategic marketing management |
| title_full | Strategic marketing management Alexander Chernev |
| title_fullStr | Strategic marketing management Alexander Chernev |
| title_full_unstemmed | Strategic marketing management Alexander Chernev |
| title_short | Strategic marketing management |
| title_sort | strategic marketing management |
| topic | Marketingmanagement (DE-588)4168907-0 gnd Strategisches Management (DE-588)4124261-0 gnd |
| topic_facet | Marketingmanagement Strategisches Management |
| url | http://digitale-objekte.hbz-nrw.de/storage2/2018/05/07/file_31/7691798.pdf |
| work_keys_str_mv | AT chernevalexander strategicmarketingmanagement |