The market makers: creating mass markets for consumer durables in inter-war Britain

Inter-war Britain saw a boom in 'mass markets' for consumer durables, such as new suites of furniture, radios, and electrical and gas appliances, while items like refrigerators, telephones, and automobiles didn't reach the mass market until the 1950s. Peter Scott explores these '...

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Bibliographische Detailangaben
Beteilige Person: Scott, Peter 1966- (VerfasserIn)
Format: Elektronisch E-Book
Sprache:Englisch
Veröffentlicht: Oxford Oxford University Press 2017
Ausgabe:First edition
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Links:https://doi.org/10.1093/oso/9780198783817.001.0001
https://doi.org/10.1093/oso/9780198783817.001.0001
Zusammenfassung:Inter-war Britain saw a boom in 'mass markets' for consumer durables, such as new suites of furniture, radios, and electrical and gas appliances, while items like refrigerators, telephones, and automobiles didn't reach the mass market until the 1950s. Peter Scott explores these 'market makers' and how US innovations influenced British markets
Beschreibung:Includes bibliographical references and index
This edition previously issued in print: 2017
Umfang:1 Online-Ressource Illustrationen
ISBN:9780191826474
DOI:10.1093/oso/9780198783817.001.0001