Landing page optimization: the definitive guide to testing and tuning for conversions
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
Indianapolis, Ind.
John Wiley & Sons
c2012
|
| Ausgabe: | 2nd ed |
| Schlagwörter: | |
| Links: | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030244467&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| Beschreibung: | Includes index |
| Umfang: | xviii, 461 p. |
| ISBN: | 9780470610121 9781118220726 |
Internformat
MARC
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| 020 | |a 9781118220726 |c Online |9 978-1-118-22072-6 | ||
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| 041 | 0 | |a eng | |
| 082 | 0 | |a 006.7 |2 23 | |
| 100 | 1 | |a Ash, Tim |d 1965- |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Landing page optimization |b the definitive guide to testing and tuning for conversions |c Tim Ash, Rich Page, Maura Ginty |
| 250 | |a 2nd ed | ||
| 264 | 1 | |a Indianapolis, Ind. |b John Wiley & Sons |c c2012 | |
| 300 | |a xviii, 461 p. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
| 338 | |b cr |2 rdacarrier | ||
| 500 | |a Includes index | ||
| 505 | 8 | |a pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning | |
| 650 | 4 | |a Web sites |x Evaluation | |
| 650 | 4 | |a Web sites |x Testing | |
| 650 | 4 | |a Web sites |x Design | |
| 650 | 4 | |a Internet marketing | |
| 650 | 0 | 7 | |a Optimierung |0 (DE-588)4043664-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Landing Page |0 (DE-588)7661745-2 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Nutzung |0 (DE-588)4120814-6 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Website |0 (DE-588)4596172-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Softwarewerkzeug |0 (DE-588)4116526-3 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Landing Page |0 (DE-588)7661745-2 |D s |
| 689 | 0 | 1 | |a Website |0 (DE-588)4596172-4 |D s |
| 689 | 0 | 2 | |a Nutzung |0 (DE-588)4120814-6 |D s |
| 689 | 0 | 3 | |a Optimierung |0 (DE-588)4043664-0 |D s |
| 689 | 0 | 4 | |a Softwarewerkzeug |0 (DE-588)4116526-3 |D s |
| 689 | 0 | |8 1\p |5 DE-604 | |
| 700 | 1 | |a Page, Rich |e Sonstige |4 oth | |
| 700 | 1 | |a Ginty, Maura |e Sonstige |4 oth | |
| 856 | 4 | 2 | |m SWB Datenaustausch |q application/pdf |u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030244467&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |3 Buchcover |
| 912 | |a ZDB-38-ESG | ||
| 883 | 1 | |8 1\p |a cgwrk |d 20201028 |q DE-101 |u https://d-nb.info/provenance/plan#cgwrk | |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-030244467 | |
Datensatz im Suchindex
| _version_ | 1818984013736443904 |
|---|---|
| any_adam_object | 1 |
| author | Ash, Tim 1965- |
| author_facet | Ash, Tim 1965- |
| author_role | aut |
| author_sort | Ash, Tim 1965- |
| author_variant | t a ta |
| building | Verbundindex |
| bvnumber | BV044849605 |
| collection | ZDB-38-ESG |
| contents | pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning |
| ctrlnum | (ZDB-38-ESG)ebr10630513 (OCoLC)807062167 (DE-599)BVBBV044849605 |
| dewey-full | 006.7 |
| dewey-hundreds | 000 - Computer science, information, general works |
| dewey-ones | 006 - Special computer methods |
| dewey-raw | 006.7 |
| dewey-search | 006.7 |
| dewey-sort | 16.7 |
| dewey-tens | 000 - Computer science, information, general works |
| discipline | Informatik |
| edition | 2nd ed |
| format | Electronic eBook |
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| illustrated | Not Illustrated |
| indexdate | 2024-12-20T18:12:15Z |
| institution | BVB |
| isbn | 9780470610121 9781118220726 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-030244467 |
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| physical | xviii, 461 p. |
| psigel | ZDB-38-ESG |
| publishDate | 2012 |
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| publisher | John Wiley & Sons |
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| spelling | Ash, Tim 1965- Verfasser aut Landing page optimization the definitive guide to testing and tuning for conversions Tim Ash, Rich Page, Maura Ginty 2nd ed Indianapolis, Ind. John Wiley & Sons c2012 xviii, 461 p. txt rdacontent c rdamedia cr rdacarrier Includes index pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning Web sites Evaluation Web sites Testing Web sites Design Internet marketing Optimierung (DE-588)4043664-0 gnd rswk-swf Landing Page (DE-588)7661745-2 gnd rswk-swf Nutzung (DE-588)4120814-6 gnd rswk-swf Website (DE-588)4596172-4 gnd rswk-swf Softwarewerkzeug (DE-588)4116526-3 gnd rswk-swf Landing Page (DE-588)7661745-2 s Website (DE-588)4596172-4 s Nutzung (DE-588)4120814-6 s Optimierung (DE-588)4043664-0 s Softwarewerkzeug (DE-588)4116526-3 s 1\p DE-604 Page, Rich Sonstige oth Ginty, Maura Sonstige oth SWB Datenaustausch application/pdf http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030244467&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA Buchcover 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Ash, Tim 1965- Landing page optimization the definitive guide to testing and tuning for conversions pt. 1. Understanding landing page optimization -- pt. 2. Finding opportunities for site improvement -- pt. 3. Fixing your site problems -- pt. 4. The mechanics of testing -- pt. 5. Organization and planning Web sites Evaluation Web sites Testing Web sites Design Internet marketing Optimierung (DE-588)4043664-0 gnd Landing Page (DE-588)7661745-2 gnd Nutzung (DE-588)4120814-6 gnd Website (DE-588)4596172-4 gnd Softwarewerkzeug (DE-588)4116526-3 gnd |
| subject_GND | (DE-588)4043664-0 (DE-588)7661745-2 (DE-588)4120814-6 (DE-588)4596172-4 (DE-588)4116526-3 |
| title | Landing page optimization the definitive guide to testing and tuning for conversions |
| title_auth | Landing page optimization the definitive guide to testing and tuning for conversions |
| title_exact_search | Landing page optimization the definitive guide to testing and tuning for conversions |
| title_full | Landing page optimization the definitive guide to testing and tuning for conversions Tim Ash, Rich Page, Maura Ginty |
| title_fullStr | Landing page optimization the definitive guide to testing and tuning for conversions Tim Ash, Rich Page, Maura Ginty |
| title_full_unstemmed | Landing page optimization the definitive guide to testing and tuning for conversions Tim Ash, Rich Page, Maura Ginty |
| title_short | Landing page optimization |
| title_sort | landing page optimization the definitive guide to testing and tuning for conversions |
| title_sub | the definitive guide to testing and tuning for conversions |
| topic | Web sites Evaluation Web sites Testing Web sites Design Internet marketing Optimierung (DE-588)4043664-0 gnd Landing Page (DE-588)7661745-2 gnd Nutzung (DE-588)4120814-6 gnd Website (DE-588)4596172-4 gnd Softwarewerkzeug (DE-588)4116526-3 gnd |
| topic_facet | Web sites Evaluation Web sites Testing Web sites Design Internet marketing Optimierung Landing Page Nutzung Website Softwarewerkzeug |
| url | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=030244467&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
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