Television advertising as textual and economic systems:
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Paper |
| Sprache: | Englisch |
| Veröffentlicht: |
2005
|
| Beschreibung: | Part five: Television/commerce |
| ISBN: | 1-4051-0094-X |
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| spelling | McAllister, Matthew P. 1960- (DE-588)122364716 aut Television advertising as textual and economic systems Matthew P. McAllister 2005 txt rdacontent n rdamedia nc rdacarrier Part five: Television/commerce pages:217-237 A companion to television / ed. by Janet Wasko 1. publ. Malden, MA [u.a.], 2005 Seiten 217-237 Blackwell companions in cultural studies ; 10 (DE-604)BV019740333 1-4051-0094-X |
| spellingShingle | McAllister, Matthew P. 1960- Television advertising as textual and economic systems |
| title | Television advertising as textual and economic systems |
| title_auth | Television advertising as textual and economic systems |
| title_exact_search | Television advertising as textual and economic systems |
| title_full | Television advertising as textual and economic systems Matthew P. McAllister |
| title_fullStr | Television advertising as textual and economic systems Matthew P. McAllister |
| title_full_unstemmed | Television advertising as textual and economic systems Matthew P. McAllister |
| title_short | Television advertising as textual and economic systems |
| title_sort | television advertising as textual and economic systems |
| work_keys_str_mv | AT mcallistermatthewp televisionadvertisingastextualandeconomicsystems |