Business web strategy: design, alignment, and application

"This book addresses the gap in business Web strategy through a collection of concentrated managerial issues, gathering the latest theoretical frameworks, case studies, and research pertaining to maximizing the power of the Web" - Provided by publisher

Gespeichert in:
Bibliographische Detailangaben
Weitere beteiligte Personen: Al-Hakim, Latif 1946- (HerausgeberIn), Memmola, Massimo (HerausgeberIn)
Format: Elektronisch E-Book
Sprache:Englisch
Veröffentlicht: Hershey ; New York Information Science Reference [2009]
Schriftenreihe:Premier reference source
Schlagwörter:
Links:http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-60566-024-0
https://doi.org/10.4018/978-1-60566-024-0
https://doi.org/10.4018/978-1-60566-024-0
https://doi.org/10.4018/978-1-60566-024-0
https://doi.org/10.4018/978-1-60566-024-0
http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-60566-024-0
Zusammenfassung:"This book addresses the gap in business Web strategy through a collection of concentrated managerial issues, gathering the latest theoretical frameworks, case studies, and research pertaining to maximizing the power of the Web" - Provided by publisher
Beschreibung:Includes bibliographical references and index
Umfang:1 Online-Ressource (xxv, 382 Seiten)
ISBN:9781605660257