Customer relationship management and the social and semantic web: enabling cliens conexus
"This book provides an overview of the field of the Semantic Web, social Web and CRM by uniting various research studies from different subfields, exploring the opportunities and challenges confronting organizations using Web 2.0 and 3.0" - Provided by publisher
Gespeichert in:
| Weitere beteiligte Personen: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
Hershey PA
Business Science Reference
[2012]
|
| Schriftenreihe: | Advances in electronic commerce (AEC) book series
Premier reference source |
| Schlagwörter: | |
| Links: | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-61350-044-6 https://doi.org/10.4018/978-1-61350-044-6 https://doi.org/10.4018/978-1-61350-044-6 https://doi.org/10.4018/978-1-61350-044-6 https://doi.org/10.4018/978-1-61350-044-6 http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-61350-044-6 |
| Zusammenfassung: | "This book provides an overview of the field of the Semantic Web, social Web and CRM by uniting various research studies from different subfields, exploring the opportunities and challenges confronting organizations using Web 2.0 and 3.0" - Provided by publisher |
| Beschreibung: | Includes bibliographical references |
| Umfang: | 1 Online-Ressource (xviii, 342 Seiten) |
| ISBN: | 9781613500453 9781613500460 |
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| 505 | 8 | |a 11. Sales force automation usage and performance / Jason Wai Chow Lee ... [et al.] -- 12. Database marketing process supported by ontologies: an oil company distribution network case study / Filipe Mota Pinto -- 13. Exploding Web 3.0 and Web 2.0 for sales processes definition / Jos e Luis L opez-Cuadrado ... [et al.] -- 14. Sentiment analysis in business intelligence: a survey / Laura Plaza and Jorge Carrillo de Albornoz -- 15. A framework for designing recommender system for consumers using distributed data clustering / Flavius L. Gorg onio, Jos e P. Ara ujo Neto and Taciano M. Silva -- 16. Social network analysis in marketing / Przemyslaw Kazienko, Piotr Doskocz and Tomasz Kajdanowicz -- 17. Applying semantic Web technologies to meet the relevant challenge of customer relationship management for the U.S. academic libraries in the 21st century using 121 e-Agent framework / Sharon Q. Yang and Amanda Xu -- 18. The use of customer relationship management software in meta-enterprises for virtual enterprise integration / Maria Manuela Cruz-Cunha, Goran D. Putnik and Jo no Varaj ao | |
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| contents | 1. Semantic technologies in motion: from factories control to customer relationship management / Ricardo Colomo-Palacios -- 2. Knowledge-driven customer support services: a socio-engineering approach / Itzhak Aviv, Meira Levy and Irit Hadar -- 3. Improving CRM 2.0 through collective intelligence by using CBIR algorithms / Yuliana Perez-Gallardo, Giner Alor-Hernandez and Guillermo Cortes-Robles -- 4. Semantic Web applications to enhance the market opportunities of SMEs: the case of NeP4B / Valentina Morandi and Francesca Sgobbi -- 5. CRM for innovation in European companies / Carolina L opez-Nicol as and Francisco-Jos e Molina-Castillo -- 6. CRM 2.0 and E-government: challenges for public administration and social effects / Daniel P erez Gonz alez and Pedro Solana Gonz alez -- 7. Systematically exploiting Web 2.0 social media in government for extending communication with citizens / Charalabidis Yannis ... [et al.] -- 8. Customer Relationship Management (CRM) implementation intensity and performance: a study of web-hosting companies / Bryan Soh Yuen Liew, T. Ramayah and Jasmine Yeap Ai Leen -- 9. A framework for customer knowledge management based on social Semantic Web: a hotel sector approach / Marcirio Silveira Chaves, C assia Trojahn and Cristiane Drebes Pedron -- 10. Partner relationship management: semantic extension of CRM systems for the partner searching and management in R&D environments / Diego Jim enez-L opez ... [et al.] -- 11. Sales force automation usage and performance / Jason Wai Chow Lee ... [et al.] -- 12. Database marketing process supported by ontologies: an oil company distribution network case study / Filipe Mota Pinto -- 13. Exploding Web 3.0 and Web 2.0 for sales processes definition / Jos e Luis L opez-Cuadrado ... [et al.] -- 14. Sentiment analysis in business intelligence: a survey / Laura Plaza and Jorge Carrillo de Albornoz -- 15. A framework for designing recommender system for consumers using distributed data clustering / Flavius L. Gorg onio, Jos e P. Ara ujo Neto and Taciano M. Silva -- 16. Social network analysis in marketing / Przemyslaw Kazienko, Piotr Doskocz and Tomasz Kajdanowicz -- 17. Applying semantic Web technologies to meet the relevant challenge of customer relationship management for the U.S. academic libraries in the 21st century using 121 e-Agent framework / Sharon Q. Yang and Amanda Xu -- 18. The use of customer relationship management software in meta-enterprises for virtual enterprise integration / Maria Manuela Cruz-Cunha, Goran D. Putnik and Jo no Varaj ao |
| ctrlnum | (OCoLC)992549112 (DE-599)BVBBV044321621 |
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| indexdate | 2024-12-20T17:59:49Z |
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| series2 | Advances in electronic commerce (AEC) book series Premier reference source |
| spelling | Customer relationship management and the social and semantic web enabling cliens conexus Ricardo Colomo-Palacios (Universidad Carlos III de Madrid, Spain), João Varajão (University of Trás-os-Montes e Alto Douro, Portugal), Pedro Soto-Acosta (University of Murcia, Spain) Hershey PA Business Science Reference [2012] © 2012 1 Online-Ressource (xviii, 342 Seiten) txt rdacontent c rdamedia cr rdacarrier Advances in electronic commerce (AEC) book series Premier reference source Includes bibliographical references 1. Semantic technologies in motion: from factories control to customer relationship management / Ricardo Colomo-Palacios -- 2. Knowledge-driven customer support services: a socio-engineering approach / Itzhak Aviv, Meira Levy and Irit Hadar -- 3. Improving CRM 2.0 through collective intelligence by using CBIR algorithms / Yuliana Perez-Gallardo, Giner Alor-Hernandez and Guillermo Cortes-Robles -- 4. Semantic Web applications to enhance the market opportunities of SMEs: the case of NeP4B / Valentina Morandi and Francesca Sgobbi -- 5. CRM for innovation in European companies / Carolina L opez-Nicol as and Francisco-Jos e Molina-Castillo -- 6. CRM 2.0 and E-government: challenges for public administration and social effects / Daniel P erez Gonz alez and Pedro Solana Gonz alez -- 7. Systematically exploiting Web 2.0 social media in government for extending communication with citizens / Charalabidis Yannis ... [et al.] -- 8. Customer Relationship Management (CRM) implementation intensity and performance: a study of web-hosting companies / Bryan Soh Yuen Liew, T. Ramayah and Jasmine Yeap Ai Leen -- 9. A framework for customer knowledge management based on social Semantic Web: a hotel sector approach / Marcirio Silveira Chaves, C assia Trojahn and Cristiane Drebes Pedron -- 10. Partner relationship management: semantic extension of CRM systems for the partner searching and management in R&D environments / Diego Jim enez-L opez ... [et al.] -- 11. Sales force automation usage and performance / Jason Wai Chow Lee ... [et al.] -- 12. Database marketing process supported by ontologies: an oil company distribution network case study / Filipe Mota Pinto -- 13. Exploding Web 3.0 and Web 2.0 for sales processes definition / Jos e Luis L opez-Cuadrado ... [et al.] -- 14. Sentiment analysis in business intelligence: a survey / Laura Plaza and Jorge Carrillo de Albornoz -- 15. A framework for designing recommender system for consumers using distributed data clustering / Flavius L. Gorg onio, Jos e P. Ara ujo Neto and Taciano M. Silva -- 16. Social network analysis in marketing / Przemyslaw Kazienko, Piotr Doskocz and Tomasz Kajdanowicz -- 17. Applying semantic Web technologies to meet the relevant challenge of customer relationship management for the U.S. academic libraries in the 21st century using 121 e-Agent framework / Sharon Q. Yang and Amanda Xu -- 18. The use of customer relationship management software in meta-enterprises for virtual enterprise integration / Maria Manuela Cruz-Cunha, Goran D. Putnik and Jo no Varaj ao "This book provides an overview of the field of the Semantic Web, social Web and CRM by uniting various research studies from different subfields, exploring the opportunities and challenges confronting organizations using Web 2.0 and 3.0" - Provided by publisher Customer relations / Management Semantic Web Online social networks (DE-588)4143413-4 Aufsatzsammlung gnd-content Colomo-Palacios, Ricardo 1973- (DE-588)1042905193 edt Varajão, João 1972- (DE-588)142172340 edt Soto-Acosta, Pedro edt Erscheint auch als Druck-Ausgabe 978-1-61350-044-6 Erscheint auch als Druck-Ausgabe 1-61350-044-0 http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-61350-044-6 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | Customer relationship management and the social and semantic web enabling cliens conexus 1. Semantic technologies in motion: from factories control to customer relationship management / Ricardo Colomo-Palacios -- 2. Knowledge-driven customer support services: a socio-engineering approach / Itzhak Aviv, Meira Levy and Irit Hadar -- 3. Improving CRM 2.0 through collective intelligence by using CBIR algorithms / Yuliana Perez-Gallardo, Giner Alor-Hernandez and Guillermo Cortes-Robles -- 4. Semantic Web applications to enhance the market opportunities of SMEs: the case of NeP4B / Valentina Morandi and Francesca Sgobbi -- 5. CRM for innovation in European companies / Carolina L opez-Nicol as and Francisco-Jos e Molina-Castillo -- 6. CRM 2.0 and E-government: challenges for public administration and social effects / Daniel P erez Gonz alez and Pedro Solana Gonz alez -- 7. Systematically exploiting Web 2.0 social media in government for extending communication with citizens / Charalabidis Yannis ... [et al.] -- 8. Customer Relationship Management (CRM) implementation intensity and performance: a study of web-hosting companies / Bryan Soh Yuen Liew, T. Ramayah and Jasmine Yeap Ai Leen -- 9. A framework for customer knowledge management based on social Semantic Web: a hotel sector approach / Marcirio Silveira Chaves, C assia Trojahn and Cristiane Drebes Pedron -- 10. Partner relationship management: semantic extension of CRM systems for the partner searching and management in R&D environments / Diego Jim enez-L opez ... [et al.] -- 11. Sales force automation usage and performance / Jason Wai Chow Lee ... [et al.] -- 12. Database marketing process supported by ontologies: an oil company distribution network case study / Filipe Mota Pinto -- 13. Exploding Web 3.0 and Web 2.0 for sales processes definition / Jos e Luis L opez-Cuadrado ... [et al.] -- 14. Sentiment analysis in business intelligence: a survey / Laura Plaza and Jorge Carrillo de Albornoz -- 15. A framework for designing recommender system for consumers using distributed data clustering / Flavius L. Gorg onio, Jos e P. Ara ujo Neto and Taciano M. Silva -- 16. Social network analysis in marketing / Przemyslaw Kazienko, Piotr Doskocz and Tomasz Kajdanowicz -- 17. Applying semantic Web technologies to meet the relevant challenge of customer relationship management for the U.S. academic libraries in the 21st century using 121 e-Agent framework / Sharon Q. Yang and Amanda Xu -- 18. The use of customer relationship management software in meta-enterprises for virtual enterprise integration / Maria Manuela Cruz-Cunha, Goran D. Putnik and Jo no Varaj ao Customer relations / Management Semantic Web Online social networks |
| subject_GND | (DE-588)4143413-4 |
| title | Customer relationship management and the social and semantic web enabling cliens conexus |
| title_auth | Customer relationship management and the social and semantic web enabling cliens conexus |
| title_exact_search | Customer relationship management and the social and semantic web enabling cliens conexus |
| title_full | Customer relationship management and the social and semantic web enabling cliens conexus Ricardo Colomo-Palacios (Universidad Carlos III de Madrid, Spain), João Varajão (University of Trás-os-Montes e Alto Douro, Portugal), Pedro Soto-Acosta (University of Murcia, Spain) |
| title_fullStr | Customer relationship management and the social and semantic web enabling cliens conexus Ricardo Colomo-Palacios (Universidad Carlos III de Madrid, Spain), João Varajão (University of Trás-os-Montes e Alto Douro, Portugal), Pedro Soto-Acosta (University of Murcia, Spain) |
| title_full_unstemmed | Customer relationship management and the social and semantic web enabling cliens conexus Ricardo Colomo-Palacios (Universidad Carlos III de Madrid, Spain), João Varajão (University of Trás-os-Montes e Alto Douro, Portugal), Pedro Soto-Acosta (University of Murcia, Spain) |
| title_short | Customer relationship management and the social and semantic web |
| title_sort | customer relationship management and the social and semantic web enabling cliens conexus |
| title_sub | enabling cliens conexus |
| topic | Customer relations / Management Semantic Web Online social networks |
| topic_facet | Customer relations / Management Semantic Web Online social networks Aufsatzsammlung |
| url | http://services.igi-global.com/resolvedoi/resolve.aspx?doi=10.4018/978-1-61350-044-6 |
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