The handbook of field marketing: a complete guide to understanding and outsourcing face-to-face direct marketing
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
London
Kogan Page
2008
|
| Schlagwörter: | |
| Beschreibung: | Includes bibliographical references and index |
| Umfang: | xxv, 245 p. |
| ISBN: | 0749450258 9780749450250 |
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| 264 | 1 | |a London |b Kogan Page |c 2008 | |
| 300 | |a xxv, 245 p. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b c |2 rdamedia | ||
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| 500 | |a Includes bibliographical references and index | ||
| 650 | 4 | |a Direct marketing | |
| 650 | 4 | |a Sales promotion | |
| 650 | 4 | |a Sampling | |
| 650 | 4 | |a Branding (Marketing) | |
| 700 | 1 | |a Mullin, Roddy |e Sonstige |4 oth | |
| 912 | |a ZDB-30-PAD | ||
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Williams, Alison |
| author_facet | Williams, Alison |
| author_role | aut |
| author_sort | Williams, Alison |
| author_variant | a w aw |
| building | Verbundindex |
| bvnumber | BV044127706 |
| collection | ZDB-30-PAD ZDB-30-PBE |
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| dewey-full | 658.872 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.872 |
| dewey-search | 658.872 |
| dewey-sort | 3658.872 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Electronic eBook |
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| id | DE-604.BV044127706 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-20T17:54:39Z |
| institution | BVB |
| isbn | 0749450258 9780749450250 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-029534551 |
| oclc_num | 182575957 |
| open_access_boolean | |
| physical | xxv, 245 p. |
| psigel | ZDB-30-PAD ZDB-30-PBE |
| publishDate | 2008 |
| publishDateSearch | 2008 |
| publishDateSort | 2008 |
| publisher | Kogan Page |
| record_format | marc |
| spelling | Williams, Alison Verfasser aut The handbook of field marketing a complete guide to understanding and outsourcing face-to-face direct marketing Alison Williams & Roddy Mullin London Kogan Page 2008 xxv, 245 p. txt rdacontent c rdamedia cr rdacarrier Includes bibliographical references and index Direct marketing Sales promotion Sampling Branding (Marketing) Mullin, Roddy Sonstige oth |
| spellingShingle | Williams, Alison The handbook of field marketing a complete guide to understanding and outsourcing face-to-face direct marketing Direct marketing Sales promotion Sampling Branding (Marketing) |
| title | The handbook of field marketing a complete guide to understanding and outsourcing face-to-face direct marketing |
| title_auth | The handbook of field marketing a complete guide to understanding and outsourcing face-to-face direct marketing |
| title_exact_search | The handbook of field marketing a complete guide to understanding and outsourcing face-to-face direct marketing |
| title_full | The handbook of field marketing a complete guide to understanding and outsourcing face-to-face direct marketing Alison Williams & Roddy Mullin |
| title_fullStr | The handbook of field marketing a complete guide to understanding and outsourcing face-to-face direct marketing Alison Williams & Roddy Mullin |
| title_full_unstemmed | The handbook of field marketing a complete guide to understanding and outsourcing face-to-face direct marketing Alison Williams & Roddy Mullin |
| title_short | The handbook of field marketing |
| title_sort | the handbook of field marketing a complete guide to understanding and outsourcing face to face direct marketing |
| title_sub | a complete guide to understanding and outsourcing face-to-face direct marketing |
| topic | Direct marketing Sales promotion Sampling Branding (Marketing) |
| topic_facet | Direct marketing Sales promotion Sampling Branding (Marketing) |
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