The motivation structure of electronic word-of-mouth: effects of personality on the generation of online articulations
Gespeichert in:
Beteiligte Personen: | , |
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Format: | Elektronisch E-Book |
Sprache: | Englisch |
Veröffentlicht: |
Regensburg
Universität
20. Juni 2011
|
Schriftenreihe: | Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft
Nr. 457 |
Links: | http://epub.uni-regensburg.de/21306/ |
Umfang: | 1 Online-Ressource (28 Seiten) |
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Datensatz im Suchindex
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institution | BVB |
language | English |
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spelling | Helm, Roland 1966- Verfasser (DE-588)126351759 aut The motivation structure of electronic word-of-mouth effects of personality on the generation of online articulations Roland Helm and Michael Moeller Regensburg Universität 20. Juni 2011 1 Online-Ressource (28 Seiten) txt rdacontent c rdamedia cr rdacarrier Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft Nr. 457 Moeller, Michael Verfasser aut Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft Nr. 457 (DE-604)BV035542981 457 http://epub.uni-regensburg.de/21306/ Verlag kostenfrei Volltext |
spellingShingle | Helm, Roland 1966- Moeller, Michael The motivation structure of electronic word-of-mouth effects of personality on the generation of online articulations Regensburger Diskussionsbeiträge zur Wirtschaftswissenschaft |
title | The motivation structure of electronic word-of-mouth effects of personality on the generation of online articulations |
title_auth | The motivation structure of electronic word-of-mouth effects of personality on the generation of online articulations |
title_exact_search | The motivation structure of electronic word-of-mouth effects of personality on the generation of online articulations |
title_full | The motivation structure of electronic word-of-mouth effects of personality on the generation of online articulations Roland Helm and Michael Moeller |
title_fullStr | The motivation structure of electronic word-of-mouth effects of personality on the generation of online articulations Roland Helm and Michael Moeller |
title_full_unstemmed | The motivation structure of electronic word-of-mouth effects of personality on the generation of online articulations Roland Helm and Michael Moeller |
title_short | The motivation structure of electronic word-of-mouth |
title_sort | the motivation structure of electronic word of mouth effects of personality on the generation of online articulations |
title_sub | effects of personality on the generation of online articulations |
url | http://epub.uni-regensburg.de/21306/ |
volume_link | (DE-604)BV035542981 |
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