Verfügbarkeit: International business | Technische Universität München

International business: the new realities

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Bibliographische Detailangaben
Beteiligte Personen:	Cavusgil, S. Tamer 1947- (VerfasserIn), Knight, Gary (VerfasserIn), Riesenberger, John R. 1948- (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	Boston Pearson [2017]
Ausgabe:	Global edition, fourth edition
Schriftenreihe:	Always Learning
Schlagwörter:	Internationales Management Management Multinationales Unternehmen Lehrbuch
Links:	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=029005965&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Umfang:	544 Seiten Illustrationen, Diagramme, Karten
ISBN:	1292152834 9781292152837

Internformat

MARC


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Datensatz im Suchindex

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adam_text	Brief Contents Preface 23 Part 1 Foundation Concepts 32 1. Introduction: What Is International Business7 32 2. Globalization ot Markets and the Internationalization of the Firm 56 Part 2 The Environment of International Business 84 3. The Cultural Environment of International Business 84 4. Ethics, Corporate Social Responsibility, Sustainability, and Governance In International Business 114 5. Theories of International Trade and Investment 142 6. Political and Legal Systems in National Environments 172 7. Government Intervention and Regional Economic Integration 198 8. Understanding Emerging Markets 230 9. The International Monetary and Financial Environment 260 10. Financial Management and Accounting in the Global Firm 286 Part 3 Strategy and Opportunity Assessment 316 11. Strategy and Organization in the International Firm 316 12. Global Market Opportunity Assessment 348 Part 4 Entering and Working in International Markets 374 13. Exporting and Global Sourcing 374 14. Foreign Direct Investment and Collaborative Ventures 408 15. Licensing, Franchising, and Other Contractual Strategies 438 Part 5 Functional Area Excellence 464 16. Marketing in the Global Firm 464 17. Human Resource Management in the Global Firm 492 Glossary 521 Author Index 525 Company Index 531 Subject Index 535
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author	Cavusgil, S. Tamer 1947- Knight, Gary Riesenberger, John R. 1948-
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dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
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spellingShingle	Cavusgil, S. Tamer 1947- Knight, Gary Riesenberger, John R. 1948- International business the new realities Internationales Management (DE-588)4114040-0 gnd Management (DE-588)4037278-9 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd
subject_GND	(DE-588)4114040-0 (DE-588)4037278-9 (DE-588)4075092-9 (DE-588)4123623-3
title	International business the new realities
title_auth	International business the new realities
title_exact_search	International business the new realities
title_full	International business the new realities S. Tamer Cavusgil (Fuller E. Callaway Professorial Chair, Georgia State University), Gary Knight (Helen Simpson Jackson Chair in International Management, Willamette University), John R. Riesenberger (President, Consilium Partners, Thunderbird School of Global Management, retired)
title_fullStr	International business the new realities S. Tamer Cavusgil (Fuller E. Callaway Professorial Chair, Georgia State University), Gary Knight (Helen Simpson Jackson Chair in International Management, Willamette University), John R. Riesenberger (President, Consilium Partners, Thunderbird School of Global Management, retired)
title_full_unstemmed	International business the new realities S. Tamer Cavusgil (Fuller E. Callaway Professorial Chair, Georgia State University), Gary Knight (Helen Simpson Jackson Chair in International Management, Willamette University), John R. Riesenberger (President, Consilium Partners, Thunderbird School of Global Management, retired)
title_short	International business
title_sort	international business the new realities
title_sub	the new realities
topic	Internationales Management (DE-588)4114040-0 gnd Management (DE-588)4037278-9 gnd Multinationales Unternehmen (DE-588)4075092-9 gnd
topic_facet	Internationales Management Management Multinationales Unternehmen Lehrbuch
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