Global marketing strategy: an executive digest
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Cham (Switzerland)
Springer
[2016]
2016 |
| Schriftenreihe: | Management for professionals
|
| Schlagwörter: | |
| Umfang: | XXVII, 249 Seiten Diagramme |
| ISBN: | 9783319262772 3319262777 |
Internformat
MARC
| LEADER | 00000nam a2200000zc 4500 | ||
|---|---|---|---|
| 001 | BV043549037 | ||
| 003 | DE-604 | ||
| 005 | 20180412 | ||
| 007 | t| | ||
| 008 | 160510s2016 xx |||| |||| 00||| eng d | ||
| 010 | |a 2016933769 | ||
| 020 | |a 9783319262772 |c Festeinband : EUR ca. 74.89 (DE) |9 978-3-319-26277-2 | ||
| 020 | |a 3319262777 |9 3-319-26277-7 | ||
| 035 | |a (OCoLC)949950069 | ||
| 035 | |a (DE-599)BVBBV043549037 | ||
| 040 | |a DE-604 |b ger |e aacr | ||
| 041 | 0 | |a eng | |
| 049 | |a DE-1050 |a DE-Aug4 |a DE-2070s |a DE-860 | ||
| 082 | 0 | |a 658.8 |2 23 | |
| 082 | 0 | |a 658.84 |2 22/ger | |
| 082 | 0 | |a 658.8 |2 22/ger | |
| 084 | |a QP 680 |0 (DE-625)141923: |2 rvk | ||
| 084 | |a 650 |2 sdnb | ||
| 100 | 1 | |a Schlegelmilch, Bodo B. |d 1955- |0 (DE-588)123084865 |4 aut | |
| 245 | 1 | 0 | |a Global marketing strategy |b an executive digest |c Bodo B. Schlegelmilch |
| 264 | 1 | |a Cham (Switzerland) |b Springer |c [2016] | |
| 264 | 1 | |c 2016 | |
| 264 | 4 | |c © 2016 | |
| 300 | |a XXVII, 249 Seiten |b Diagramme | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 490 | 0 | |a Management for professionals | |
| 650 | 4 | |a Business | |
| 650 | 4 | |a Marketing | |
| 650 | 4 | |a Leadership | |
| 650 | 4 | |a Globalization | |
| 650 | 4 | |a Markets | |
| 650 | 4 | |a Business and Management | |
| 650 | 4 | |a Emerging Markets/Globalization | |
| 650 | 4 | |a Business Strategy/Leadership | |
| 650 | 4 | |a Führung | |
| 650 | 4 | |a Globalisierung | |
| 650 | 4 | |a Wirtschaft | |
| 650 | 0 | 7 | |a Strategisches Management |0 (DE-588)4124261-0 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Internationales Marketing |0 (DE-588)4125431-4 |2 gnd |9 rswk-swf |
| 650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
| 689 | 0 | 0 | |a Internationales Marketing |0 (DE-588)4125431-4 |D s |
| 689 | 0 | 1 | |a Marketingmanagement |0 (DE-588)4168907-0 |D s |
| 689 | 0 | 2 | |a Strategisches Management |0 (DE-588)4124261-0 |D s |
| 689 | 0 | |5 DE-604 | |
| 776 | 0 | 8 | |i Erscheint auch als |n Online-Ausgabe, PDF/ePub |z 978-3-319-26279-6 |w (DE-604)BV043504035 |
| 943 | 1 | |a oai:aleph.bib-bvb.de:BVB01-028964358 | |
Datensatz im Suchindex
| _version_ | 1818981937150164992 |
|---|---|
| any_adam_object | |
| author | Schlegelmilch, Bodo B. 1955- |
| author_GND | (DE-588)123084865 |
| author_facet | Schlegelmilch, Bodo B. 1955- |
| author_role | aut |
| author_sort | Schlegelmilch, Bodo B. 1955- |
| author_variant | b b s bb bbs |
| building | Verbundindex |
| bvnumber | BV043549037 |
| classification_rvk | QP 680 |
| ctrlnum | (OCoLC)949950069 (DE-599)BVBBV043549037 |
| dewey-full | 658.8 658.84 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 658.84 |
| dewey-search | 658.8 658.84 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| format | Book |
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| id | DE-604.BV043549037 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-20T17:39:15Z |
| institution | BVB |
| isbn | 9783319262772 3319262777 |
| language | English |
| lccn | 2016933769 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028964358 |
| oclc_num | 949950069 |
| open_access_boolean | |
| owner | DE-1050 DE-Aug4 DE-2070s DE-860 |
| owner_facet | DE-1050 DE-Aug4 DE-2070s DE-860 |
| physical | XXVII, 249 Seiten Diagramme |
| publishDate | 2016 |
| publishDateSearch | 2016 |
| publishDateSort | 2016 |
| publisher | Springer |
| record_format | marc |
| series2 | Management for professionals |
| spelling | Schlegelmilch, Bodo B. 1955- (DE-588)123084865 aut Global marketing strategy an executive digest Bodo B. Schlegelmilch Cham (Switzerland) Springer [2016] 2016 © 2016 XXVII, 249 Seiten Diagramme txt rdacontent n rdamedia nc rdacarrier Management for professionals Business Marketing Leadership Globalization Markets Business and Management Emerging Markets/Globalization Business Strategy/Leadership Führung Globalisierung Wirtschaft Strategisches Management (DE-588)4124261-0 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 gnd rswk-swf Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Internationales Marketing (DE-588)4125431-4 s Marketingmanagement (DE-588)4168907-0 s Strategisches Management (DE-588)4124261-0 s DE-604 Erscheint auch als Online-Ausgabe, PDF/ePub 978-3-319-26279-6 (DE-604)BV043504035 |
| spellingShingle | Schlegelmilch, Bodo B. 1955- Global marketing strategy an executive digest Business Marketing Leadership Globalization Markets Business and Management Emerging Markets/Globalization Business Strategy/Leadership Führung Globalisierung Wirtschaft Strategisches Management (DE-588)4124261-0 gnd Internationales Marketing (DE-588)4125431-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4124261-0 (DE-588)4125431-4 (DE-588)4168907-0 |
| title | Global marketing strategy an executive digest |
| title_auth | Global marketing strategy an executive digest |
| title_exact_search | Global marketing strategy an executive digest |
| title_full | Global marketing strategy an executive digest Bodo B. Schlegelmilch |
| title_fullStr | Global marketing strategy an executive digest Bodo B. Schlegelmilch |
| title_full_unstemmed | Global marketing strategy an executive digest Bodo B. Schlegelmilch |
| title_short | Global marketing strategy |
| title_sort | global marketing strategy an executive digest |
| title_sub | an executive digest |
| topic | Business Marketing Leadership Globalization Markets Business and Management Emerging Markets/Globalization Business Strategy/Leadership Führung Globalisierung Wirtschaft Strategisches Management (DE-588)4124261-0 gnd Internationales Marketing (DE-588)4125431-4 gnd Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Business Marketing Leadership Globalization Markets Business and Management Emerging Markets/Globalization Business Strategy/Leadership Führung Globalisierung Wirtschaft Strategisches Management Internationales Marketing Marketingmanagement |
| work_keys_str_mv | AT schlegelmilchbodob globalmarketingstrategyanexecutivedigest |