Verfügbarkeit: Buyology | Technische Universität München

Buyology: truth and lies about why we buy : [With a new chapter on buying in today's economy]

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Bibliographische Detailangaben
Beteilige Person:	Lindstrøm, Martin 1970- (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	New York Crown Business 2010
Schlagwörter:	Neuromarketing Consumer behavior Shopping / Psychological aspects Marketing / Psychological aspects Psychologie Shopping > Psychological aspects Marketing > Psychological aspects Verbraucherverhalten Kaufentscheidung Entscheidungsverhalten
Beschreibung:	Includes bibliographical references and index
Umfang:	XI, 254 Seiten
ISBN:	9780385523899

Internformat

MARC


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300			\|a XI, 254 Seiten
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Datensatz im Suchindex

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callnumber-first	H - Social Science
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dewey-full	658.8/34
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dewey-raw	658.8/34
dewey-search	658.8/34
dewey-sort	3658.8 234
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
format	Book
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indexdate	2024-12-20T17:32:22Z
institution	BVB
isbn	9780385523899
language	English
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spelling	Lindstrøm, Martin 1970- Verfasser (DE-588)132204878 aut Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy] Martin Lindstrom ; [Foreword by Paco Underhill] Buy-ology New York Crown Business 2010 XI, 254 Seiten txt rdacontent n rdamedia nc rdacarrier Includes bibliographical references and index Neuromarketing Consumer behavior Shopping / Psychological aspects Marketing / Psychological aspects Psychologie Shopping Psychological aspects Marketing Psychological aspects Psychologie (DE-588)4047704-6 gnd rswk-swf Verbraucherverhalten (DE-588)4062644-1 gnd rswk-swf Kaufentscheidung (DE-588)4073328-2 gnd rswk-swf Entscheidungsverhalten (DE-588)4113448-5 gnd rswk-swf Kaufentscheidung (DE-588)4073328-2 s Entscheidungsverhalten (DE-588)4113448-5 s DE-188 Verbraucherverhalten (DE-588)4062644-1 s Psychologie (DE-588)4047704-6 s 1\p DE-604 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk
spellingShingle	Lindstrøm, Martin 1970- Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy] Neuromarketing Consumer behavior Shopping / Psychological aspects Marketing / Psychological aspects Psychologie Shopping Psychological aspects Marketing Psychological aspects Psychologie (DE-588)4047704-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Kaufentscheidung (DE-588)4073328-2 gnd Entscheidungsverhalten (DE-588)4113448-5 gnd
subject_GND	(DE-588)4047704-6 (DE-588)4062644-1 (DE-588)4073328-2 (DE-588)4113448-5
title	Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy]
title_alt	Buy-ology
title_auth	Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy]
title_exact_search	Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy]
title_full	Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy] Martin Lindstrom ; [Foreword by Paco Underhill]
title_fullStr	Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy] Martin Lindstrom ; [Foreword by Paco Underhill]
title_full_unstemmed	Buyology truth and lies about why we buy : [With a new chapter on buying in today's economy] Martin Lindstrom ; [Foreword by Paco Underhill]
title_short	Buyology
title_sort	buyology truth and lies about why we buy with a new chapter on buying in today s economy
title_sub	truth and lies about why we buy : [With a new chapter on buying in today's economy]
topic	Neuromarketing Consumer behavior Shopping / Psychological aspects Marketing / Psychological aspects Psychologie Shopping Psychological aspects Marketing Psychological aspects Psychologie (DE-588)4047704-6 gnd Verbraucherverhalten (DE-588)4062644-1 gnd Kaufentscheidung (DE-588)4073328-2 gnd Entscheidungsverhalten (DE-588)4113448-5 gnd
topic_facet	Neuromarketing Consumer behavior Shopping / Psychological aspects Marketing / Psychological aspects Psychologie Shopping Psychological aspects Marketing Psychological aspects Verbraucherverhalten Kaufentscheidung Entscheidungsverhalten
work_keys_str_mv	AT lindstrømmartin buyologytruthandliesaboutwhywebuywithanewchapteronbuyingintodayseconomy AT lindstrømmartin buyology

Verfügbarkeit

MARC

Datensatz im Suchindex

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