Think, play, do: technology, innovation, and organization
Gespeichert in:
Bibliographische Detailangaben
Beteilige Person: Dodgson, Mark 1957- (VerfasserIn)
Format: Elektronisch E-Book
Sprache:Englisch
Veröffentlicht: Oxford Oxford University Press 2005
Schlagwörter:
Links:http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&db=nlabk&AN=177040
Beschreibung:Includes bibliographical references and index
Without innovation, companies die. Managing the innovation process well is important for companies and for nations as a whole. This book shows how the innovation process is changing profoundly, with significant implications for managers and public policy-makers. A new kind of technology, 'innovation technology' is being applied to the innovation process. When used effectively, innovation technology makes the innovation process faster, better and cheaper. The book outlines a new scheme for the innovation process: Think, Play, Do. Innovation requires creating new ideas and thinking about new opt
Umfang:1 Online-Ressource (xx, 254 p.)
ISBN:9780191514944
0191514942