Advertising, sales promotion, and public relations: organizational alternatives ; a survey
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
New York/N.Y.
National Industrial Conference Board
1968
|
| Schriftenreihe: | Experiences in Marketing Management, National Industrial Conference Board
16 |
| Umfang: | 166 S. |
Internformat
MARC
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| 100 | 1 | |a Hurwood, David L. |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Advertising, sales promotion, and public relations |b organizational alternatives ; a survey |c David L. Hurwood and Earl L. Bailey |
| 264 | 1 | |a New York/N.Y. |b National Industrial Conference Board |c 1968 | |
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| 700 | 1 | |a Bailey, Earl L. |d 1924-2003 |e Verfasser |0 (DE-588)1116029642 |4 aut | |
| 830 | 0 | |a Experiences in Marketing Management, National Industrial Conference Board |v 16 |w (DE-604)BV006650726 |9 16 | |
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Datensatz im Suchindex
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|---|---|
| any_adam_object | |
| author | Hurwood, David L. Bailey, Earl L. 1924-2003 |
| author_GND | (DE-588)1116029642 |
| author_facet | Hurwood, David L. Bailey, Earl L. 1924-2003 |
| author_role | aut aut |
| author_sort | Hurwood, David L. |
| author_variant | d l h dl dlh e l b el elb |
| building | Verbundindex |
| bvnumber | BV042942085 |
| ctrlnum | (OCoLC)254736103 (DE-599)GBV49737868X |
| format | Book |
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| id | DE-604.BV042942085 |
| illustrated | Not Illustrated |
| indexdate | 2024-12-20T17:23:51Z |
| institution | BVB |
| language | English |
| lccn | 70007962 |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028368538 |
| oclc_num | 254736103 |
| open_access_boolean | |
| owner | DE-188 |
| owner_facet | DE-188 |
| physical | 166 S. |
| publishDate | 1968 |
| publishDateSearch | 1968 |
| publishDateSort | 1968 |
| publisher | National Industrial Conference Board |
| record_format | marc |
| series | Experiences in Marketing Management, National Industrial Conference Board |
| series2 | Experiences in Marketing Management, National Industrial Conference Board |
| spelling | Hurwood, David L. Verfasser aut Advertising, sales promotion, and public relations organizational alternatives ; a survey David L. Hurwood and Earl L. Bailey New York/N.Y. National Industrial Conference Board 1968 166 S. txt rdacontent n rdamedia nc rdacarrier Experiences in Marketing Management, National Industrial Conference Board 16 Bailey, Earl L. 1924-2003 Verfasser (DE-588)1116029642 aut Experiences in Marketing Management, National Industrial Conference Board 16 (DE-604)BV006650726 16 |
| spellingShingle | Hurwood, David L. Bailey, Earl L. 1924-2003 Advertising, sales promotion, and public relations organizational alternatives ; a survey Experiences in Marketing Management, National Industrial Conference Board |
| title | Advertising, sales promotion, and public relations organizational alternatives ; a survey |
| title_auth | Advertising, sales promotion, and public relations organizational alternatives ; a survey |
| title_exact_search | Advertising, sales promotion, and public relations organizational alternatives ; a survey |
| title_full | Advertising, sales promotion, and public relations organizational alternatives ; a survey David L. Hurwood and Earl L. Bailey |
| title_fullStr | Advertising, sales promotion, and public relations organizational alternatives ; a survey David L. Hurwood and Earl L. Bailey |
| title_full_unstemmed | Advertising, sales promotion, and public relations organizational alternatives ; a survey David L. Hurwood and Earl L. Bailey |
| title_short | Advertising, sales promotion, and public relations |
| title_sort | advertising sales promotion and public relations organizational alternatives a survey |
| title_sub | organizational alternatives ; a survey |
| volume_link | (DE-604)BV006650726 |
| work_keys_str_mv | AT hurwooddavidl advertisingsalespromotionandpublicrelationsorganizationalalternativesasurvey AT baileyearll advertisingsalespromotionandpublicrelationsorganizationalalternativesasurvey |