Verfügbarkeit: Holistic retail design | Technische Universität München

Holistic retail design: reshaping shopping for the digital era

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Bibliographische Detailangaben
Beteiligte Personen:	Teufel, Philipp 1958- (VerfasserIn), Zimmermann, Rainer 1956- (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	Amsterdam Frame Publishers [2015]
Schlagwörter:	Ladeneinrichtung
Links:	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028350646&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Umfang:	399 Seiten Illustrationen
ISBN:	9789491727658

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Datensatz im Suchindex

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adam_text	CONTENTS 6 9 PREFACE 10-81 MARKET, WAREHOUSE, MUSEUM THE STRATEGIC SITUATION OF RETAIL AND CONSEQUENCES FOR HOLISTIC RETAIL DESIGN 82-121 STRATEGY MARKET COMPETITIVE AND COMMUNICATIVE STRATEGIES FOR RETAIL ARCHETYPES 22 285 STRATEGY IN APPLICATION FIFTEEN DESIGN STRATEGIES IN MASTERFUL EXECUTION 124-141 142-151 152-163 164-179 180-189 190-197 198-203 204-207 208-213 214-223 224-233 234-251 252-261 262-269 270-285 AUTHENTICITY CONTEXTUALISATION CURATION DECONSTRUCTION EXCLUSIVITY FUSION GAMIFICATION NEWS VALUE PARTICIPATION POESY PROSUMING SIMPLICITY STORYTELLING TRADING UP TRANSFORMATION CUSTOMER TOUCHPOINTS 286-341 IN SEARCH OF UNIQUENESS AND INTEGRATION STATIONARY FRONTAGE/WINDOWS 288-297 STORE/DESIGN 298-309 SIGNAGE 310-317 PACKAGING 318-323 DIGITAL WEB/DEVICES 324-329 MEDIA ADVERTISING/EDITORIAL 330-335 EVENT EVENT/PROMOTIONS 336-341 BEST PRACTICE 342 389 FIVE PARADIGMATIC CASES OF HOLISTIC RETAIL DESIGN AESOP COMME DES GARCONS NIKE SELFNDGES&CO. UNIQLO AT A GLANCE INDEX IMAGE CREDITS ABOUT THE AUTHORS/IMPRINT 344-355 356-363 364-371 372-381 382-389 390-393 394-395 396-397 398-399
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spellingShingle	Teufel, Philipp 1958- Zimmermann, Rainer 1956- Holistic retail design reshaping shopping for the digital era Ladeneinrichtung (DE-588)4126247-5 gnd
subject_GND	(DE-588)4126247-5
title	Holistic retail design reshaping shopping for the digital era
title_auth	Holistic retail design reshaping shopping for the digital era
title_exact_search	Holistic retail design reshaping shopping for the digital era
title_full	Holistic retail design reshaping shopping for the digital era Philipp Teufel ; Rainer Zimmermann
title_fullStr	Holistic retail design reshaping shopping for the digital era Philipp Teufel ; Rainer Zimmermann
title_full_unstemmed	Holistic retail design reshaping shopping for the digital era Philipp Teufel ; Rainer Zimmermann
title_short	Holistic retail design
title_sort	holistic retail design reshaping shopping for the digital era
title_sub	reshaping shopping for the digital era
topic	Ladeneinrichtung (DE-588)4126247-5 gnd
topic_facet	Ladeneinrichtung
url	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028350646&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
work_keys_str_mv	AT teufelphilipp holisticretaildesignreshapingshoppingforthedigitalera AT zimmermannrainer holisticretaildesignreshapingshoppingforthedigitalera

Verfügbarkeit

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Inhaltsverzeichnis