Creating a data-driven organization: practical advice from the trenches
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Sebastopol, Calif.
O'Reilly
2015
|
| Ausgabe: | 1. ed. |
| Schlagwörter: | |
| Links: | http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=028261953&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA |
| Beschreibung: | Includes index |
| Umfang: | XIV, 285 S. Ill., graph. Darst. 23 cm |
| ISBN: | 9781491916919 1491916915 |
Internformat
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Datensatz im Suchindex
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| adam_text | Titel: Creating a data-driven organization
Autor: Anderson, Carl
Jahr: 2015
Table of Contents Preface.......................................................vii 1. What Do We Mean by Data-Driven?............................ 1 Data Collection 1 Data Access 2 Reporting 4 Alerting 5 From Reporting and Alerting to Analysis 6 Hallmarks of Data-Drivenness 9 Analytics Maturity 11 Overview 17 2. Data Quality............................................... 19 Facets of Data Quality 20 Dirty Data 22 Data Provenance 36 Data Quality Is a Shared Responsibility 38 3. Data Collection.............................................41 Collect All the Things 41 Prioritizing Data Sources 44 Connecting the Dots 46 Data Collection 48 Purchasing Data 50 Data Retention 56 iii
4. The Analyst Organization.................................... 59 Types of Analysts 59 Analytics Is a Team Sport 65 Skills and Qualities 69 Just One More Tool 71 5. Data Analysis.............................................. 83 What Is Analysis? 84 Types of Analysis 86 6. Metric Design............................................. 111 Metric Design 112 Key Performance Indicators 119 7. Storytelling with Data..................................... 127 Storytelling 128 First Steps 131 Sell, Sell, Sell! 133 Data Visualization 134 Delivery 145 Summary 151 8. A/B Testing............................................... 155 Why A/B Test? 159 How To: Best Practices in A/B Testing 160 Other Approaches 171 Cultural Implications 174 9. Decision Making.......................................... 177 How Are Decisions Made? 179 What Makes Decision Making Hard? 183 Solutions 193 Conclusion 200 10. Data-Driven Culture....................................... 203 Open, Trusting Culture 204 Broad Data Literacy 207 Goals-First Culture 209 Inquisitive, Questioning Culture 211 Iterative, Learning Culture 212 Anti-HiPPO Culture 214 iv I Table of Contents
Data Leadership 215 11. The Data-Driven C-Suite.................................... 217 Chief Data Officer 218 Chief Analytics Officer 228 Conclusion 234 12. Privacy, Ethics, and Risk.................................... 237 Respect Privacy 239 Practice Empathy 243 Data Quality 248 Security 249 Enforcement 251 Conclusions 252 13. Conclusion............................................... 255 Further Reading.......................................... 263 Analytics Organizations 263 Data Analysis Data Science 263 Decision Making 263 Data Visualization 264 A/B Testing 264 A. On the Unreasonable Effectiveness of Data: Why Is More Data Better?......................................................265 B. Vision Statement.......................................... 273 Index....................................................... 277 Table of Contents | v
|
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| discipline | Informatik Wirtschaftswissenschaften |
| edition | 1. ed. |
| format | Book |
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| id | DE-604.BV042832811 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T17:20:54Z |
| institution | BVB |
| isbn | 9781491916919 1491916915 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-028261953 |
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| physical | XIV, 285 S. Ill., graph. Darst. 23 cm |
| publishDate | 2015 |
| publishDateSearch | 2015 |
| publishDateSort | 2015 |
| publisher | O'Reilly |
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| spellingShingle | Anderson, Carl Creating a data-driven organization practical advice from the trenches Information Engineering (DE-588)4205982-3 gnd Organisationsentwicklung (DE-588)4126887-8 gnd |
| subject_GND | (DE-588)4205982-3 (DE-588)4126887-8 |
| title | Creating a data-driven organization practical advice from the trenches |
| title_auth | Creating a data-driven organization practical advice from the trenches |
| title_exact_search | Creating a data-driven organization practical advice from the trenches |
| title_full | Creating a data-driven organization practical advice from the trenches Carl Anderson |
| title_fullStr | Creating a data-driven organization practical advice from the trenches Carl Anderson |
| title_full_unstemmed | Creating a data-driven organization practical advice from the trenches Carl Anderson |
| title_short | Creating a data-driven organization |
| title_sort | creating a data driven organization practical advice from the trenches |
| title_sub | practical advice from the trenches |
| topic | Information Engineering (DE-588)4205982-3 gnd Organisationsentwicklung (DE-588)4126887-8 gnd |
| topic_facet | Information Engineering Organisationsentwicklung |
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