Verfügbarkeit: Marketing | Technische Universität München

Marketing: a relationship perspective

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Bibliographische Detailangaben
Beteiligte Personen:	Hollensen, Svend (VerfasserIn), Opresnik, Marc Oliver 1969- (VerfasserIn)
Format:	Elektronisch E-Book
Sprache:	Englisch
Veröffentlicht:	München Verlag Franz Vahlen [2015]
Ausgabe:	Second edition
Schlagwörter:	Unternehmen Beziehungsmarketing Marketing
Links:	https://doi.org/10.15358/9783800649297 http://site.ebrary.com/lib/viadrina/docDetail.action?docID=11070298 https://doi.org/10.15358/9783800649297 https://doi.org/10.15358/9783800649297 https://doi.org/10.15358/9783800649297 https://doi.org/10.15358/9783800649297 https://doi.org/10.15358/9783800649297 https://doi.org/10.15358/9783800649297 https://doi.org/10.15358/9783800649297 https://doi.org/10.15358/9783800649297
Umfang:	1 Online-Ressource (XVIII, 502 Seiten) Illustrationen, Diagramme
ISBN:	9783800649297
DOI:	10.15358/9783800649297

Internformat

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Datensatz im Suchindex

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spelling	Hollensen, Svend Verfasser (DE-588)1044269421 aut Marketing a relationship perspective by Prof. Svend Hollensen (Ph. D., University of Southern Denmark) and Prof. Marc Oliver Opresnik (Ph. D., Luebeck University of Applied Sciences) Second edition München Verlag Franz Vahlen [2015] © 2015 1 Online-Ressource (XVIII, 502 Seiten) Illustrationen, Diagramme txt rdacontent c rdamedia cr rdacarrier Unternehmen (DE-588)4061963-1 gnd rswk-swf Beziehungsmarketing (DE-588)4789127-0 gnd rswk-swf Marketing (DE-588)4037589-4 gnd rswk-swf Unternehmen (DE-588)4061963-1 s Marketing (DE-588)4037589-4 s Beziehungsmarketing (DE-588)4789127-0 s DE-604 Opresnik, Marc Oliver 1969- Verfasser (DE-588)121167410 aut Äquivalent Hollensen, Svend Marketing Second edition Hackensack, NJ : World Scientific, 2019 10.1142/y0020 978-1-944659-63-9 (DE-604)BV047100543 Erscheint auch als Druck-Ausgabe 978-3-8006-4928-0 (DE-604)BV042280034 https://doi.org/10.15358/9783800649297 Verlag URL des Erstveröffentlichers Volltext
spellingShingle	Hollensen, Svend Opresnik, Marc Oliver 1969- Marketing a relationship perspective Unternehmen (DE-588)4061963-1 gnd Beziehungsmarketing (DE-588)4789127-0 gnd Marketing (DE-588)4037589-4 gnd
subject_GND	(DE-588)4061963-1 (DE-588)4789127-0 (DE-588)4037589-4
title	Marketing a relationship perspective
title_auth	Marketing a relationship perspective
title_exact_search	Marketing a relationship perspective
title_full	Marketing a relationship perspective by Prof. Svend Hollensen (Ph. D., University of Southern Denmark) and Prof. Marc Oliver Opresnik (Ph. D., Luebeck University of Applied Sciences)
title_fullStr	Marketing a relationship perspective by Prof. Svend Hollensen (Ph. D., University of Southern Denmark) and Prof. Marc Oliver Opresnik (Ph. D., Luebeck University of Applied Sciences)
title_full_unstemmed	Marketing a relationship perspective by Prof. Svend Hollensen (Ph. D., University of Southern Denmark) and Prof. Marc Oliver Opresnik (Ph. D., Luebeck University of Applied Sciences)
title_short	Marketing
title_sort	marketing a relationship perspective
title_sub	a relationship perspective
topic	Unternehmen (DE-588)4061963-1 gnd Beziehungsmarketing (DE-588)4789127-0 gnd Marketing (DE-588)4037589-4 gnd
topic_facet	Unternehmen Beziehungsmarketing Marketing
url	https://doi.org/10.15358/9783800649297
work_keys_str_mv	AT hollensensvend marketingarelationshipperspective AT opresnikmarcoliver marketingarelationshipperspective

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