Status Signals: A Sociological Study of Market Competition
Gespeichert in:
| Beteilige Person: | |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
Princeton, N.J.
Princeton University Press
2008
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| Schlagwörter: | |
| Links: | https://doi.org/10.1515/9781400837878?locatt=mode:legacy https://doi.org/10.1515/9781400837878?locatt=mode:legacy https://doi.org/10.1515/9781400837878?locatt=mode:legacy https://doi.org/10.1515/9781400837878?locatt=mode:legacy https://doi.org/10.1515/9781400837878?locatt=mode:legacy https://doi.org/10.1515/9781400837878?locatt=mode:legacy https://doi.org/10.1515/9781400837878?locatt=mode:legacy https://doi.org/10.1515/9781400837878 http://www.degruyter.com/search?f_0=isbnissn&q_0=9781400837878&searchTitles=true |
| Beschreibung: | Main description: Why are elite jewelers reluctant to sell turquoise, despite strong demand? Why did leading investment bankers shun junk bonds for years, despite potential profits? Status Signals is the first major sociological examination of how concerns about status affect market competition. Starting from the basic premise that status pervades the ties producers form in the marketplace, Joel Podolny shows how anxieties about status influence whom a producer does (or does not) accept as a partner, the price a producer can charge, the ease with which a producer enters a market, how the producer's inventions are received, and, ultimately, the market segments the producer can (and should) enter. To achieve desired status, firms must offer more than strong past performance and product quality--they must also send out and manage social and cultural signals. Through detailed analyses of market competition across a broad array of industries--including investment banking, wine, semiconductors, shipping, and venture capital--Podolny demonstrates the pervasive impact of status. Along the way, he shows how corporate strategists, tempted by the profits of a market that would negatively affect their status, consider not only whether to enter the market but also whether they can alter the public's perception of the market. Podolny also examines the different ways in which a firm can have status. Wal-Mart, for example, has low status among the rich as a place to shop, but high status among the rich as a place to invest. Status Signals provides a systematic understanding of market dynamics that have--until now--not been fully appreciated |
| Umfang: | 1 Online-Ressource (304 S.) |
| ISBN: | 9781400837878 |
| DOI: | 10.1515/9781400837878 |
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| spelling | Podolny, Joel M. Verfasser aut Status Signals A Sociological Study of Market Competition Princeton, N.J. Princeton University Press 2008 1 Online-Ressource (304 S.) txt rdacontent c rdamedia cr rdacarrier Main description: Why are elite jewelers reluctant to sell turquoise, despite strong demand? Why did leading investment bankers shun junk bonds for years, despite potential profits? Status Signals is the first major sociological examination of how concerns about status affect market competition. Starting from the basic premise that status pervades the ties producers form in the marketplace, Joel Podolny shows how anxieties about status influence whom a producer does (or does not) accept as a partner, the price a producer can charge, the ease with which a producer enters a market, how the producer's inventions are received, and, ultimately, the market segments the producer can (and should) enter. To achieve desired status, firms must offer more than strong past performance and product quality--they must also send out and manage social and cultural signals. Through detailed analyses of market competition across a broad array of industries--including investment banking, wine, semiconductors, shipping, and venture capital--Podolny demonstrates the pervasive impact of status. Along the way, he shows how corporate strategists, tempted by the profits of a market that would negatively affect their status, consider not only whether to enter the market but also whether they can alter the public's perception of the market. Podolny also examines the different ways in which a firm can have status. Wal-Mart, for example, has low status among the rich as a place to shop, but high status among the rich as a place to invest. Status Signals provides a systematic understanding of market dynamics that have--until now--not been fully appreciated Soziales Netzwerk (DE-588)4055762-5 gnd rswk-swf Unternehmen (DE-588)4061963-1 gnd rswk-swf Sozialstatus (DE-588)4077618-9 gnd rswk-swf Markt (DE-588)4037621-7 gnd rswk-swf Wirtschaft (DE-588)4066399-1 gnd rswk-swf Wettbewerb (DE-588)4065835-1 gnd rswk-swf Imagepolitik (DE-588)4343856-8 gnd rswk-swf Wirtschaft (DE-588)4066399-1 s Markt (DE-588)4037621-7 s Sozialstatus (DE-588)4077618-9 s Soziales Netzwerk (DE-588)4055762-5 s 1\p DE-604 Unternehmen (DE-588)4061963-1 s Wettbewerb (DE-588)4065835-1 s Imagepolitik (DE-588)4343856-8 s 2\p DE-604 https://doi.org/10.1515/9781400837878 Verlag Volltext http://www.degruyter.com/search?f_0=isbnissn&q_0=9781400837878&searchTitles=true Verlag Volltext 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Podolny, Joel M. Status Signals A Sociological Study of Market Competition Soziales Netzwerk (DE-588)4055762-5 gnd Unternehmen (DE-588)4061963-1 gnd Sozialstatus (DE-588)4077618-9 gnd Markt (DE-588)4037621-7 gnd Wirtschaft (DE-588)4066399-1 gnd Wettbewerb (DE-588)4065835-1 gnd Imagepolitik (DE-588)4343856-8 gnd |
| subject_GND | (DE-588)4055762-5 (DE-588)4061963-1 (DE-588)4077618-9 (DE-588)4037621-7 (DE-588)4066399-1 (DE-588)4065835-1 (DE-588)4343856-8 |
| title | Status Signals A Sociological Study of Market Competition |
| title_auth | Status Signals A Sociological Study of Market Competition |
| title_exact_search | Status Signals A Sociological Study of Market Competition |
| title_full | Status Signals A Sociological Study of Market Competition |
| title_fullStr | Status Signals A Sociological Study of Market Competition |
| title_full_unstemmed | Status Signals A Sociological Study of Market Competition |
| title_short | Status Signals |
| title_sort | status signals a sociological study of market competition |
| title_sub | A Sociological Study of Market Competition |
| topic | Soziales Netzwerk (DE-588)4055762-5 gnd Unternehmen (DE-588)4061963-1 gnd Sozialstatus (DE-588)4077618-9 gnd Markt (DE-588)4037621-7 gnd Wirtschaft (DE-588)4066399-1 gnd Wettbewerb (DE-588)4065835-1 gnd Imagepolitik (DE-588)4343856-8 gnd |
| topic_facet | Soziales Netzwerk Unternehmen Sozialstatus Markt Wirtschaft Wettbewerb Imagepolitik |
| url | https://doi.org/10.1515/9781400837878 http://www.degruyter.com/search?f_0=isbnissn&q_0=9781400837878&searchTitles=true |
| work_keys_str_mv | AT podolnyjoelm statussignalsasociologicalstudyofmarketcompetition |