Playing fans: negotiating fandom and media in the digital age

"Fans are everywhere: from Fifty Shades of Grey to Veronica Mars, from Comic-Con to sitcom, from niche to Geek Chic, fans are becoming the most visible and important audience of the twenty-first century. For years the media industries ignored fans and fan activities, but now they're paying...

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Bibliographic Details
Main Author: Booth, Paul 1981- (Author)
Format: Book
Language:English
Published: Iowa City, Iowa Univ. of Iowa Press 2015
Series:Popular culture / media studies
Subjects:
Links:http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027906279&sequence=000002&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Summary:"Fans are everywhere: from Fifty Shades of Grey to Veronica Mars, from Comic-Con to sitcom, from niche to Geek Chic, fans are becoming the most visible and important audience of the twenty-first century. For years the media industries ignored fans and fan activities, but now they're paying attention and a lot of money to develop a whole new wave of products intended to harness the power of fandom. What impact do such corporate media efforts have on fan practice and fan identities? And are the media industries actually responding to fans as fans want them to? In Playing Fans, Paul Booth argues that the more attention entertainment businesses pay to fans, the more mainstream fans have become popularized. But such mainstreaming ignores important creative fan work and tries to channel fandom into activities lucrative for the companies.
Physical Description:XI, 227 S. Ill.
ISBN:9781609383190
9781609383206