Marketing management: knowledge and skills
Gespeichert in:
| Beteiligte Personen: | , |
|---|---|
| Format: | Buch |
| Sprache: | Englisch |
| Veröffentlicht: |
Boston, Mass. [u.a.]
McGraw-Hill Irwin
2007
|
| Ausgabe: | 8. ed., internat. ed. |
| Schlagwörter: | |
| Links: | http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1648545&custom_att_2=simple_viewer |
| Beschreibung: | Includes index |
| Umfang: | XVII, 813 S. Ill., graph. Darst. |
| ISBN: | 9780071107228 0071107223 |
Internformat
MARC
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| 100 | 1 | |a Peter, Jerome Paul |e Verfasser |4 aut | |
| 245 | 1 | 0 | |a Marketing management |b knowledge and skills |c J. Paul Peter |
| 250 | |a 8. ed., internat. ed. | ||
| 264 | 1 | |a Boston, Mass. [u.a.] |b McGraw-Hill Irwin |c 2007 | |
| 300 | |a XVII, 813 S. |b Ill., graph. Darst. | ||
| 336 | |b txt |2 rdacontent | ||
| 337 | |b n |2 rdamedia | ||
| 338 | |b nc |2 rdacarrier | ||
| 500 | |a Includes index | ||
| 650 | 0 | 7 | |a Marketingmanagement |0 (DE-588)4168907-0 |2 gnd |9 rswk-swf |
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| 700 | 1 | |a Donnelly, James H. |e Verfasser |4 aut | |
| 856 | 4 | |u http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1648545&custom_att_2=simple_viewer |y Marketing management |3 Inhaltsverzeichnis | |
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Datensatz im Suchindex
| _version_ | 1818979836244262912 |
|---|---|
| any_adam_object | |
| author | Peter, Jerome Paul Donnelly, James H. |
| author_facet | Peter, Jerome Paul Donnelly, James H. |
| author_role | aut aut |
| author_sort | Peter, Jerome Paul |
| author_variant | j p p jp jpp j h d jh jhd |
| building | Verbundindex |
| bvnumber | BV042250894 |
| ctrlnum | (OCoLC)255182359 (DE-599)HBZHT014682240 |
| dewey-full | 658.8 |
| dewey-hundreds | 600 - Technology (Applied sciences) |
| dewey-ones | 658 - General management |
| dewey-raw | 658.8 |
| dewey-search | 658.8 |
| dewey-sort | 3658.8 |
| dewey-tens | 650 - Management and auxiliary services |
| discipline | Wirtschaftswissenschaften |
| edition | 8. ed., internat. ed. |
| format | Book |
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| genre | 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content |
| genre_facet | Fallstudiensammlung |
| id | DE-604.BV042250894 |
| illustrated | Illustrated |
| indexdate | 2024-12-20T17:05:51Z |
| institution | BVB |
| isbn | 9780071107228 0071107223 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-027688869 |
| oclc_num | 255182359 |
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| owner | DE-2070s |
| owner_facet | DE-2070s |
| physical | XVII, 813 S. Ill., graph. Darst. |
| publishDate | 2007 |
| publishDateSearch | 2007 |
| publishDateSort | 2007 |
| publisher | McGraw-Hill Irwin |
| record_format | marc |
| spelling | Peter, Jerome Paul Verfasser aut Marketing management knowledge and skills J. Paul Peter 8. ed., internat. ed. Boston, Mass. [u.a.] McGraw-Hill Irwin 2007 XVII, 813 S. Ill., graph. Darst. txt rdacontent n rdamedia nc rdacarrier Includes index Marketingmanagement (DE-588)4168907-0 gnd rswk-swf Marketingmanagement Lehrbuch 1\p (DE-588)4522595-3 Fallstudiensammlung gnd-content Marketingmanagement (DE-588)4168907-0 s 2\p DE-604 Donnelly, James H. Verfasser aut http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1648545&custom_att_2=simple_viewer Marketing management Inhaltsverzeichnis 1\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk 2\p cgwrk 20201028 DE-101 https://d-nb.info/provenance/plan#cgwrk |
| spellingShingle | Peter, Jerome Paul Donnelly, James H. Marketing management knowledge and skills Marketingmanagement (DE-588)4168907-0 gnd |
| subject_GND | (DE-588)4168907-0 (DE-588)4522595-3 |
| title | Marketing management knowledge and skills |
| title_auth | Marketing management knowledge and skills |
| title_exact_search | Marketing management knowledge and skills |
| title_full | Marketing management knowledge and skills J. Paul Peter |
| title_fullStr | Marketing management knowledge and skills J. Paul Peter |
| title_full_unstemmed | Marketing management knowledge and skills J. Paul Peter |
| title_short | Marketing management |
| title_sort | marketing management knowledge and skills |
| title_sub | knowledge and skills |
| topic | Marketingmanagement (DE-588)4168907-0 gnd |
| topic_facet | Marketingmanagement Fallstudiensammlung |
| url | http://digitool.hbz-nrw.de:1801/webclient/DeliveryManager?pid=1648545&custom_att_2=simple_viewer |
| work_keys_str_mv | AT peterjeromepaul marketingmanagementknowledgeandskills AT donnellyjamesh marketingmanagementknowledgeandskills |