Verfügbarkeit: The co-creation paradigm | Technische Universität München

The co-creation paradigm:

Gespeichert in:

Bibliographische Detailangaben
Beteiligte Personen:	Ramaswamy, Venkatram (VerfasserIn), Ozcan, Kerimcan 1971- (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	Stanford, Calif. Stanford Univ. Press 2014
Schlagwörter:	Customer relations Relationship marketing Product management Business networks Netzwerkmanagement Beziehungsmarketing Produktmanagement Kundenmanagement
Links:	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027211808&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Beschreibung:	Literaturverz. S. 305 - 318
Umfang:	XX, 333 S. graph. Darst.
ISBN:	9780804789158 9780804790758

Internformat

MARC


LEADER	00000nam a2200000 c 4500
001	BV041765711
003	DE-604
005	20180424
007	t\|
008	140331s2014 xx d\|\|\| \|\|\|\| 00\|\|\| eng d
010			\|a 013043601
020			\|a 9780804789158 \|c cloth \|9 978-0-8047-8915-8
020			\|a 9780804790758 \|c electronic \|9 978-0-8047-9075-8
035			\|a (OCoLC)881860858
035			\|a (DE-599)BVBBV041765711
040			\|a DE-604 \|b ger \|e aacr
041	0		\|a eng
049			\|a DE-N2 \|a DE-B170 \|a DE-91 \|a DE-92 \|a DE-20
050		0	\|a HF5415.5
082	0		\|a 658.5/75 \|2 23
084			\|a QP 210 \|0 (DE-625)141841: \|2 rvk
084			\|a QP 600 \|0 (DE-625)141905: \|2 rvk
084			\|a QP 620 \|0 (DE-625)141911: \|2 rvk
084			\|a QP 624 \|0 (DE-625)141914: \|2 rvk
084			\|a WIR 835f \|2 stub
084			\|a WIR 825f \|2 stub
100	1		\|a Ramaswamy, Venkatram \|e Verfasser \|0 (DE-588)13039520X \|4 aut
245	1	0	\|a The co-creation paradigm \|c Venkat Ramaswamy and Kerimcan Ozcan
264		1	\|a Stanford, Calif. \|b Stanford Univ. Press \|c 2014
300			\|a XX, 333 S. \|b graph. Darst.
336			\|b txt \|2 rdacontent
337			\|b n \|2 rdamedia
338			\|b nc \|2 rdacarrier
500			\|a Literaturverz. S. 305 - 318
650		4	\|a Customer relations
650		4	\|a Relationship marketing
650		4	\|a Product management
650		4	\|a Business networks
650	0	7	\|a Netzwerkmanagement \|0 (DE-588)4245322-7 \|2 gnd \|9 rswk-swf
650	0	7	\|a Beziehungsmarketing \|0 (DE-588)4789127-0 \|2 gnd \|9 rswk-swf
650	0	7	\|a Produktmanagement \|0 (DE-588)4125960-9 \|2 gnd \|9 rswk-swf
650	0	7	\|a Kundenmanagement \|0 (DE-588)4236865-0 \|2 gnd \|9 rswk-swf
689	0	0	\|a Kundenmanagement \|0 (DE-588)4236865-0 \|D s
689	0	1	\|a Beziehungsmarketing \|0 (DE-588)4789127-0 \|D s
689	0	2	\|a Produktmanagement \|0 (DE-588)4125960-9 \|D s
689	0	3	\|a Netzwerkmanagement \|0 (DE-588)4245322-7 \|D s
689	0		\|5 DE-604
700	1		\|a Ozcan, Kerimcan \|d 1971- \|e Verfasser \|0 (DE-588)1050347463 \|4 aut
776	0	8	\|i Erscheint auch als \|n Online-Ausgabe \|a Ramaswamy, Venkat \|t The co-creation paradigm \|d Redwood City: Stanford University Press,c2014
856	4	2	\|m LoC Fremddatenuebernahme \|q application/pdf \|u http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027211808&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA \|3 Inhaltsverzeichnis
943	1		\|a oai:aleph.bib-bvb.de:BVB01-027211808

Datensatz im Suchindex

DE-BY-TUM_call_number	0002 WIR 825f 2016 A 307
DE-BY-TUM_katkey	2150770
DE-BY-TUM_location	00
DE-BY-TUM_media_number	040008093254
_version_	1821934165214363649
adam_text	THE CO-CREATION PARADIGM / RAMASWAMY, VENKATRAM [AUTHOR.] : 2014 TABLE OF CONTENTS / INHALTSVERZEICHNIS INTRODUCTION TO THE CO-CREATION PARADIGM INNOVATING AND DESIGNING CO-CREATIVE ENGAGEMENT PLATFORMS ENABLING AND CONNECTING WITH CO-CREATION EXPERIENCES LEVERAGING CO-CREATIVE ECOSYSTEMS OF CAPABILITIES BUILDING CO-CREATIVE MANAGEMENT SYSTEMS CRAFTING CO-CREATIVE ENTERPRISE ARCHITECTURES CO-CREATING TRANSFORMATIONAL CHANGE EVOLVING ECONOMIES AND SOCIETIES THROUGH CO-CREATION WEALTH-WELFARE-WELLBEING AND PRIVATE-PUBLIC-SOCIAL SECTOR CO-CREATION EMBRACING THE CO-CREATION PARADIGM DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
any_adam_object	1
author	Ramaswamy, Venkatram Ozcan, Kerimcan 1971-
author_GND	(DE-588)13039520X (DE-588)1050347463
author_facet	Ramaswamy, Venkatram Ozcan, Kerimcan 1971-
author_role	aut aut
author_sort	Ramaswamy, Venkatram
author_variant	v r vr k o ko
building	Verbundindex
bvnumber	BV041765711
callnumber-first	H - Social Science
callnumber-label	HF5415
callnumber-raw	HF5415.5
callnumber-search	HF5415.5
callnumber-sort	HF 45415.5
callnumber-subject	HF - Commerce
classification_rvk	QP 210 QP 600 QP 620 QP 624
classification_tum	WIR 835f WIR 825f
ctrlnum	(OCoLC)881860858 (DE-599)BVBBV041765711
dewey-full	658.5/75
dewey-hundreds	600 - Technology (Applied sciences)
dewey-ones	658 - General management
dewey-raw	658.5/75
dewey-search	658.5/75
dewey-sort	3658.5 275
dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
format	Book
fullrecord	<?xml version="1.0" encoding="UTF-8"?><collection xmlns="http://www.loc.gov/MARC21/slim"><record><leader>02367nam a2200577 c 4500</leader><controlfield tag="001">BV041765711</controlfield><controlfield tag="003">DE-604</controlfield><controlfield tag="005">20180424 </controlfield><controlfield tag="007">t\|</controlfield><controlfield tag="008">140331s2014 xx d\|\|\| \|\|\|\| 00\|\|\| eng d</controlfield><datafield tag="010" ind1=" " ind2=" "><subfield code="a">013043601</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780804789158</subfield><subfield code="c">cloth</subfield><subfield code="9">978-0-8047-8915-8</subfield></datafield><datafield tag="020" ind1=" " ind2=" "><subfield code="a">9780804790758</subfield><subfield code="c">electronic</subfield><subfield code="9">978-0-8047-9075-8</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(OCoLC)881860858</subfield></datafield><datafield tag="035" ind1=" " ind2=" "><subfield code="a">(DE-599)BVBBV041765711</subfield></datafield><datafield tag="040" ind1=" " ind2=" "><subfield code="a">DE-604</subfield><subfield code="b">ger</subfield><subfield code="e">aacr</subfield></datafield><datafield tag="041" ind1="0" ind2=" "><subfield code="a">eng</subfield></datafield><datafield tag="049" ind1=" " ind2=" "><subfield code="a">DE-N2</subfield><subfield code="a">DE-B170</subfield><subfield code="a">DE-91</subfield><subfield code="a">DE-92</subfield><subfield code="a">DE-20</subfield></datafield><datafield tag="050" ind1=" " ind2="0"><subfield code="a">HF5415.5</subfield></datafield><datafield tag="082" ind1="0" ind2=" "><subfield code="a">658.5/75</subfield><subfield code="2">23</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 210</subfield><subfield code="0">(DE-625)141841:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 600</subfield><subfield code="0">(DE-625)141905:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 620</subfield><subfield code="0">(DE-625)141911:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">QP 624</subfield><subfield code="0">(DE-625)141914:</subfield><subfield code="2">rvk</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 835f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="084" ind1=" " ind2=" "><subfield code="a">WIR 825f</subfield><subfield code="2">stub</subfield></datafield><datafield tag="100" ind1="1" ind2=" "><subfield code="a">Ramaswamy, Venkatram</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)13039520X</subfield><subfield code="4">aut</subfield></datafield><datafield tag="245" ind1="1" ind2="0"><subfield code="a">The co-creation paradigm</subfield><subfield code="c">Venkat Ramaswamy and Kerimcan Ozcan</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="a">Stanford, Calif.</subfield><subfield code="b">Stanford Univ. Press</subfield><subfield code="c">2014</subfield></datafield><datafield tag="300" ind1=" " ind2=" "><subfield code="a">XX, 333 S.</subfield><subfield code="b">graph. Darst.</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="b">txt</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="b">n</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="b">nc</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="500" ind1=" " ind2=" "><subfield code="a">Literaturverz. S. 305 - 318</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Customer relations</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Relationship marketing</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Product management</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Business networks</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Netzwerkmanagement</subfield><subfield code="0">(DE-588)4245322-7</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Beziehungsmarketing</subfield><subfield code="0">(DE-588)4789127-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Produktmanagement</subfield><subfield code="0">(DE-588)4125960-9</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="650" ind1="0" ind2="7"><subfield code="a">Kundenmanagement</subfield><subfield code="0">(DE-588)4236865-0</subfield><subfield code="2">gnd</subfield><subfield code="9">rswk-swf</subfield></datafield><datafield tag="689" ind1="0" ind2="0"><subfield code="a">Kundenmanagement</subfield><subfield code="0">(DE-588)4236865-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="1"><subfield code="a">Beziehungsmarketing</subfield><subfield code="0">(DE-588)4789127-0</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="2"><subfield code="a">Produktmanagement</subfield><subfield code="0">(DE-588)4125960-9</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2="3"><subfield code="a">Netzwerkmanagement</subfield><subfield code="0">(DE-588)4245322-7</subfield><subfield code="D">s</subfield></datafield><datafield tag="689" ind1="0" ind2=" "><subfield code="5">DE-604</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Ozcan, Kerimcan</subfield><subfield code="d">1971-</subfield><subfield code="e">Verfasser</subfield><subfield code="0">(DE-588)1050347463</subfield><subfield code="4">aut</subfield></datafield><datafield tag="776" ind1="0" ind2="8"><subfield code="i">Erscheint auch als</subfield><subfield code="n">Online-Ausgabe</subfield><subfield code="a">Ramaswamy, Venkat</subfield><subfield code="t">The co-creation paradigm</subfield><subfield code="d">Redwood City: Stanford University Press,c2014</subfield></datafield><datafield tag="856" ind1="4" ind2="2"><subfield code="m">LoC Fremddatenuebernahme</subfield><subfield code="q">application/pdf</subfield><subfield code="u">http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027211808&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA</subfield><subfield code="3">Inhaltsverzeichnis</subfield></datafield><datafield tag="943" ind1="1" ind2=" "><subfield code="a">oai:aleph.bib-bvb.de:BVB01-027211808</subfield></datafield></record></collection>
id	DE-604.BV041765711
illustrated	Illustrated
indexdate	2024-12-20T16:54:35Z
institution	BVB
isbn	9780804789158 9780804790758
language	English
lccn	013043601
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-027211808
oclc_num	881860858
open_access_boolean
owner	DE-N2 DE-B170 DE-91 DE-BY-TUM DE-92 DE-20
owner_facet	DE-N2 DE-B170 DE-91 DE-BY-TUM DE-92 DE-20
physical	XX, 333 S. graph. Darst.
publishDate	2014
publishDateSearch	2014
publishDateSort	2014
publisher	Stanford Univ. Press
record_format	marc
spellingShingle	Ramaswamy, Venkatram Ozcan, Kerimcan 1971- The co-creation paradigm Customer relations Relationship marketing Product management Business networks Netzwerkmanagement (DE-588)4245322-7 gnd Beziehungsmarketing (DE-588)4789127-0 gnd Produktmanagement (DE-588)4125960-9 gnd Kundenmanagement (DE-588)4236865-0 gnd
subject_GND	(DE-588)4245322-7 (DE-588)4789127-0 (DE-588)4125960-9 (DE-588)4236865-0
title	The co-creation paradigm
title_auth	The co-creation paradigm
title_exact_search	The co-creation paradigm
title_full	The co-creation paradigm Venkat Ramaswamy and Kerimcan Ozcan
title_fullStr	The co-creation paradigm Venkat Ramaswamy and Kerimcan Ozcan
title_full_unstemmed	The co-creation paradigm Venkat Ramaswamy and Kerimcan Ozcan
title_short	The co-creation paradigm
title_sort	the co creation paradigm
topic	Customer relations Relationship marketing Product management Business networks Netzwerkmanagement (DE-588)4245322-7 gnd Beziehungsmarketing (DE-588)4789127-0 gnd Produktmanagement (DE-588)4125960-9 gnd Kundenmanagement (DE-588)4236865-0 gnd
topic_facet	Customer relations Relationship marketing Product management Business networks Netzwerkmanagement Beziehungsmarketing Produktmanagement Kundenmanagement
url	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=027211808&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
work_keys_str_mv	AT ramaswamyvenkatram thecocreationparadigm AT ozcankerimcan thecocreationparadigm

Verfügbarkeit

Bestellen (Login erforderlich)

Inhaltsverzeichnis
Paper/Kapitel scannen lassen

Teilbibliothek Stammgelände

Bestandsangaben von Teilbibliothek Stammgelände
Signatur:	0002 WIR 825f 2016 A 307 Lageplan
Exemplar 1	Ausleihbar Am Standort