The Oxford handbook of strategic sales and sales management:
'The Oxford Handbook of Strategic Sales and Sales Management' is a comprehensive overview of the latest research in the area by leading international academics. The handbook is suitable for academics, professionals, and those taking professional qualifications in sales and marketing
Gespeichert in:
| Weitere beteiligte Personen: | , , |
|---|---|
| Format: | Elektronisch E-Book |
| Sprache: | Englisch |
| Veröffentlicht: |
Oxford
Oxford University Press
2011
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| Schlagwörter: | |
| Links: | https://doi.org/10.1093/oxfordhb/9780199569458.001.0001 http://www.oxfordhandbooks.com/view/10.1093/oxfordhb/9780199569458.001.0001/oxfordhb-9780199569458 https://doi.org/10.1093/oxfordhb/9780199569458.001.0001 https://doi.org/10.1093/oxfordhb/9780199569458.001.0001 https://doi.org/10.1093/oxfordhb/9780199569458.001.0001 |
| Zusammenfassung: | 'The Oxford Handbook of Strategic Sales and Sales Management' is a comprehensive overview of the latest research in the area by leading international academics. The handbook is suitable for academics, professionals, and those taking professional qualifications in sales and marketing |
| Umfang: | 1 Online-Ressource (xxi, 637 Seiten) Illustrationen |
| ISBN: | 9780191724886 |
| DOI: | 10.1093/oxfordhb/9780199569458.001.0001 |
Internformat
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Datensatz im Suchindex
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| author2 | Cravens, David W. Le Meunier-FitzHugh, Kenneth Piercy, Nigel 1953-2017 |
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| author_facet | Cravens, David W. Le Meunier-FitzHugh, Kenneth Piercy, Nigel 1953-2017 |
| building | Verbundindex |
| bvnumber | BV040408520 |
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| ctrlnum | (OCoLC)874176141 (DE-599)BVBBV040408520 |
| discipline | Wirtschaftswissenschaften |
| doi_str_mv | 10.1093/oxfordhb/9780199569458.001.0001 |
| format | Electronic eBook |
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| id | DE-604.BV040408520 |
| illustrated | Illustrated |
| indexdate | 2025-01-21T13:01:13Z |
| institution | BVB |
| isbn | 9780191724886 |
| language | English |
| oai_aleph_id | oai:aleph.bib-bvb.de:BVB01-025261537 |
| oclc_num | 874176141 |
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| physical | 1 Online-Ressource (xxi, 637 Seiten) Illustrationen |
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| publishDate | 2011 |
| publishDateSearch | 2011 |
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| publisher | Oxford University Press |
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| spelling | The Oxford handbook of strategic sales and sales management edited by David W. Cravens, Kenneth Le Meunier-FitzHugh and Nigel F. Piercy Handbook of strategic sales and sales management Strategic sales and sales management Oxford Oxford University Press 2011 1 Online-Ressource (xxi, 637 Seiten) Illustrationen txt rdacontent c rdamedia cr rdacarrier 'The Oxford Handbook of Strategic Sales and Sales Management' is a comprehensive overview of the latest research in the area by leading international academics. The handbook is suitable for academics, professionals, and those taking professional qualifications in sales and marketing Marketing / Management Sales management Management (DE-588)4037278-9 gnd rswk-swf Verkauf (DE-588)4117346-6 gnd rswk-swf Strategie (DE-588)4057952-9 gnd rswk-swf Verkauf (DE-588)4117346-6 s Strategie (DE-588)4057952-9 s Management (DE-588)4037278-9 s b DE-604 Cravens, David W. (DE-588)137931549 edt Le Meunier-FitzHugh, Kenneth (DE-588)136399665 edt Piercy, Nigel 1953-2017 (DE-588)170152138 edt Erscheint auch als Druck-Ausgabe, Hardcover 978-0-19-956945-8 (DE-604)BV037224526 https://doi.org/10.1093/oxfordhb/9780199569458.001.0001 Verlag URL des Erstveröffentlichers Volltext |
| spellingShingle | The Oxford handbook of strategic sales and sales management Marketing / Management Sales management Management (DE-588)4037278-9 gnd Verkauf (DE-588)4117346-6 gnd Strategie (DE-588)4057952-9 gnd |
| subject_GND | (DE-588)4037278-9 (DE-588)4117346-6 (DE-588)4057952-9 |
| title | The Oxford handbook of strategic sales and sales management |
| title_alt | Handbook of strategic sales and sales management Strategic sales and sales management |
| title_auth | The Oxford handbook of strategic sales and sales management |
| title_exact_search | The Oxford handbook of strategic sales and sales management |
| title_full | The Oxford handbook of strategic sales and sales management edited by David W. Cravens, Kenneth Le Meunier-FitzHugh and Nigel F. Piercy |
| title_fullStr | The Oxford handbook of strategic sales and sales management edited by David W. Cravens, Kenneth Le Meunier-FitzHugh and Nigel F. Piercy |
| title_full_unstemmed | The Oxford handbook of strategic sales and sales management edited by David W. Cravens, Kenneth Le Meunier-FitzHugh and Nigel F. Piercy |
| title_short | The Oxford handbook of strategic sales and sales management |
| title_sort | the oxford handbook of strategic sales and sales management |
| topic | Marketing / Management Sales management Management (DE-588)4037278-9 gnd Verkauf (DE-588)4117346-6 gnd Strategie (DE-588)4057952-9 gnd |
| topic_facet | Marketing / Management Sales management Management Verkauf Strategie |
| url | https://doi.org/10.1093/oxfordhb/9780199569458.001.0001 |
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