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Winning at new products: creating value through innovation

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Bibliographische Detailangaben
Beteilige Person:	Cooper, Robert G. 1943- (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	New York Basic Books 2011
Ausgabe:	[Completely rev. and updated] 4. ed.
Schlagwörter:	New products Produktinnovation Erfolgsfaktor Produktentwicklung Produkteinführung Prozessmanagement
Umfang:	XV, 391 S. graph. Darst.
ISBN:	9780465025787 9780465025848

Internformat

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Datensatz im Suchindex

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any_adam_object
author	Cooper, Robert G. 1943-
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dewey-tens	650 - Management and auxiliary services
discipline	Wirtschaftswissenschaften
edition	[Completely rev. and updated] 4. ed.
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id	DE-604.BV037470544
illustrated	Illustrated
indexdate	2024-12-20T15:17:34Z
institution	BVB
isbn	9780465025787 9780465025848
language	English
lccn	2011011230
oai_aleph_id	oai:aleph.bib-bvb.de:BVB01-022622315
oclc_num	687675731
open_access_boolean
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physical	XV, 391 S. graph. Darst.
publishDate	2011
publishDateSearch	2011
publishDateSort	2011
publisher	Basic Books
record_format	marc
spellingShingle	Cooper, Robert G. 1943- Winning at new products creating value through innovation New products Produktinnovation (DE-588)4047346-6 gnd Erfolgsfaktor (DE-588)4197034-2 gnd Produktentwicklung (DE-588)4139402-1 gnd Produkteinführung (DE-588)4239366-8 gnd Prozessmanagement (DE-588)4353072-2 gnd
subject_GND	(DE-588)4047346-6 (DE-588)4197034-2 (DE-588)4139402-1 (DE-588)4239366-8 (DE-588)4353072-2
title	Winning at new products creating value through innovation
title_auth	Winning at new products creating value through innovation
title_exact_search	Winning at new products creating value through innovation
title_full	Winning at new products creating value through innovation Robert G. Cooper
title_fullStr	Winning at new products creating value through innovation Robert G. Cooper
title_full_unstemmed	Winning at new products creating value through innovation Robert G. Cooper
title_short	Winning at new products
title_sort	winning at new products creating value through innovation
title_sub	creating value through innovation
topic	New products Produktinnovation (DE-588)4047346-6 gnd Erfolgsfaktor (DE-588)4197034-2 gnd Produktentwicklung (DE-588)4139402-1 gnd Produkteinführung (DE-588)4239366-8 gnd Prozessmanagement (DE-588)4353072-2 gnd
topic_facet	New products Produktinnovation Erfolgsfaktor Produktentwicklung Produkteinführung Prozessmanagement
work_keys_str_mv	AT cooperrobertg winningatnewproductscreatingvaluethroughinnovation

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