Verfügbarkeit: Brand aid | Technische Universität München

Brand aid: shopping well to save the world

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Bibliographische Detailangaben
Beteiligte Personen:	Richey, Lisa A. (VerfasserIn), Ponte, Stefano (VerfasserIn)
Format:	Buch
Sprache:	Englisch
Veröffentlicht:	Minneapolis [u.a.] Univ. of Minnesota Press 2011
Schriftenreihe:	A Quadrant book
Schlagwörter:	Entwicklungsländer Gesellschaft Economic assistance > Developing countries Celebrities > Political activity Social entrepreneurship Social responsibility of business Branding (Marketing) > Social aspects Consumption (Economics) > Social aspects Markenartikel Humanitäre Hilfe HIV-Infektion Marketing Afrika
Links:	http://bvbr.bib-bvb.de:8991/F?func=service&doc_library=BVB01&local_base=BVB01&doc_number=022562906&sequence=000001&line_number=0001&func_code=DB_RECORDS&service_type=MEDIA
Beschreibung:	Erscheint: März 2011
Umfang:	XV, 253 S. Ill.
ISBN:	9780816665457 9780816665464

Internformat

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Datensatz im Suchindex

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adam_text	BRAND AID / RICHEY, LISA ANN : C2011 TABLE OF CONTENTS / INHALTSVERZEICHNIS INTRODUCTION: RED AND THE REINVENTION OF INTERNATIONAL AID BAND AID TO BRAND AID: CELEBRITY EXPERTS AND EXPERT CELEBRITIES THE ROCK MAN S BURDEN: FAIR VANITY AND VIRTUAL SALVATION SAVING AFRICA: AIDS AND THE REBRANDING OF AID HARD COMMERCE: CORPORATE SOCIAL RESPONSIBILITY FOR DISTANT OTHERS DOING GOOD BY SHOPPING WELL: THE RISE OF CAUSUMER CULTURE CONCLUSION: CELEBRITIES, CONSUMERS, AND EVERYONE ELSE. DIESES SCHRIFTSTUECK WURDE MASCHINELL ERZEUGT.
any_adam_object	1
author	Richey, Lisa A. Ponte, Stefano
author_facet	Richey, Lisa A. Ponte, Stefano
author_role	aut aut
author_sort	Richey, Lisa A.
author_variant	l a r la lar s p sp
building	Verbundindex
bvnumber	BV037410430
callnumber-first	H - Social Science
callnumber-label	HC60
callnumber-raw	HC60
callnumber-search	HC60
callnumber-sort	HC 260
callnumber-subject	HC - Economic History and Conditions
classification_rvk	MK 9250 QP 150
ctrlnum	(OCoLC)747913773 (DE-599)BVBBV037410430
dewey-full	361.2/6
dewey-hundreds	300 - Social sciences
dewey-ones	361 - Social problems and services
dewey-raw	361.2/6
dewey-search	361.2/6
dewey-sort	3361.2 16
dewey-tens	360 - Social problems and services; associations
discipline	Soziologie Politologie Wirtschaftswissenschaften
format	Book
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spellingShingle	Richey, Lisa A. Ponte, Stefano Brand aid shopping well to save the world Entwicklungsländer Gesellschaft Economic assistance Developing countries Celebrities Political activity Social entrepreneurship Social responsibility of business Branding (Marketing) Social aspects Consumption (Economics) Social aspects Markenartikel (DE-588)4037584-5 gnd Humanitäre Hilfe (DE-588)4438965-6 gnd Social entrepreneurship (DE-588)7726532-4 gnd HIV-Infektion (DE-588)4203852-2 gnd Marketing (DE-588)4037589-4 gnd
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title	Brand aid shopping well to save the world
title_auth	Brand aid shopping well to save the world
title_exact_search	Brand aid shopping well to save the world
title_full	Brand aid shopping well to save the world Lisa Ann Richey and Stefano Ponte
title_fullStr	Brand aid shopping well to save the world Lisa Ann Richey and Stefano Ponte
title_full_unstemmed	Brand aid shopping well to save the world Lisa Ann Richey and Stefano Ponte
title_short	Brand aid
title_sort	brand aid shopping well to save the world
title_sub	shopping well to save the world
topic	Entwicklungsländer Gesellschaft Economic assistance Developing countries Celebrities Political activity Social entrepreneurship Social responsibility of business Branding (Marketing) Social aspects Consumption (Economics) Social aspects Markenartikel (DE-588)4037584-5 gnd Humanitäre Hilfe (DE-588)4438965-6 gnd Social entrepreneurship (DE-588)7726532-4 gnd HIV-Infektion (DE-588)4203852-2 gnd Marketing (DE-588)4037589-4 gnd
topic_facet	Entwicklungsländer Gesellschaft Economic assistance Developing countries Celebrities Political activity Social entrepreneurship Social responsibility of business Branding (Marketing) Social aspects Consumption (Economics) Social aspects Markenartikel Humanitäre Hilfe HIV-Infektion Marketing Afrika
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work_keys_str_mv	AT richeylisaa brandaidshoppingwelltosavetheworld AT pontestefano brandaidshoppingwelltosavetheworld

Verfügbarkeit

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Inhaltsverzeichnis